About App Radar
App Radar is a Technology company based in Graz (Austria) founded in 2016, and was acquired by SplitMetrics in November 2023. It operates as an app store optimization tools are delivered via a cloud platform. It operates on a SaaS (Software-as-a-Service) and Freemium model. App Radar has raised $3.37 million across 2 funding rounds from investors including SplitMetrics, eQventure and Gründungsfonds. App Radar has completed 1 acquisition, including TheTool. Its website appradar.com draws about 106 thousand monthly visits. App Radar offers products and services including App Radar Platform, Competitor Intelligence, and Keyword Intelligence. Its focus areas include Software and Mobile App Optimization. Its legal entity is SplitMetrics. Its competitors include SensorTower, Fuller, Apptopia, Apptentive and AppFollow and 3 more; 8 of its 8 listed competitors have raised funding.
Company details
App Radar is established as a primary tool for app store optimization, serving various sectors including startups, corporations, and agencies. Comprehensive solutions for mobile app marketing are provided, focusing on competitor intelligence, keyword research, and ASO automation. Data-driven insights and AI-powered tools are utilized to enhance app visibility and drive organic downloads globally. Workflow efficiency is improved through centralized management and bulk editing features. Ratings and review management are streamlined to support app reputation and user acquisition.
- Headquarters Graz, Austria
- Stage Acquired
- SectorsTechnology
- Website category Business and Consumer Services · Online Marketing
- Email••••••••
- Website appradar.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by SplitMetrics (Nov 2023)
- Legal Name Splitmetrics
- Total Equity Funding$3.37M (USD)
in 2 rounds
- Latest Funding Round$2.24M (USD), Seed
Jan 2022
- InvestorsSplitMetrics
& 2 more
- Investments & Acquisitions
- Acquired bySplitMetrics
(Nov 2023)
Products & Services of App Radar
App Radar offers a comprehensive portfolio of products and services, including App Radar Platform, Competitor Intelligence, and Keyword Intelligence.
Platform for optimizing app store listings effectively.
Insights into competitors' strategies are provided here.
Keyword suggestions for app visibility are offered.
Apps and channels of App Radar
its YouTube channel App Radar has 4.9K subscribers and 30 videos.
Videos from App Radar
The most watched videos on App Radar's YouTube channel, App Radar (4.9K subscribers). Click a video to play it here.
More on App Radar.
Funding Insights of App Radar
App Radar has successfully raised a total of $3.37M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $2.24 million completed in January 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $3.37M
- Total Rounds 2
- Last Round Seed — $2.24M
- First Round $1.14M
(Dec 2018)
- Investors Count 2
All 2 funding rounds of App Radar with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2022 | $2.24M | Seed | – | EQventure, aws Grunderfonds | – |
| Dec 2018 | $1.14M | Seed | – | EQventure | – |
3 investors in total: 3 institutional.
Investors in App Radar
App Radar has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include SplitMetrics, eQventure and Gründungsfonds.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
eQventure is involved in unspecified business activities. | – | eqventure.com | Graz, Austria | |
Venture capital is offered for technology-driven growth companies. | – | gruenderfonds.at | Vienna, Austria | |
Self-service A/B testing for app store optimization is provided. | 2014 | splitmetrics.com | San Francisco, United States |
Investor details for App Radar
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of App Radar
1 people are tracked at App Radar (1 in team).
| Name | Role | Group |
|---|---|---|
Tamuna Tushishvili | App Marketing Manager | Team |
Complete people profiles for App Radar
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by App Radar
App Radar has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include TheTool.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
App store optimization and marketing analytics are tracked by TheTool. | thetool.io | Barcelona, Spain | 2016 | Feb 2021 | •••• |
Complete acquisition details for App Radar
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of App Radar
5 dated milestones of App Radar across 7 years, from founding to its latest funding, stage changes and deals.
- Founded App Radar is founded.
- Funding First funding round of $1.1M.
- Acquisition Acquires TheTool.
- Funding Latest funding round, Seed, of $2.2M.
- Exit Acquired by SplitMetrics.
Competitors of App Radar
App Radar has 8 listed competitors in our database, 8 of them funded. They include SensorTower, Fuller, Apptopia, Apptentive and AppFollow, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| sensortower.com | 2013 | San Francisco, United States | $46.12M | 67 | App store rankings and keywords are tracked for developers. | |
| fuller-inc.com | 2011 | Kashiwa, Japan | $7.33M | – | Mobile app analytics and development platform is provided for developers. | |
| apptopia.com | 2011 | Boston, United States | $26.4M | 28 | Mobile app acquisitions are brokered through a dedicated marketplace. | |
| apptentive.com | 2011 | Seattle, United States | $14.52M | 46 | In-app feedback tools are offered to app developers. | |
| appfollow.io | 2014 | Helsinki, Finland | $6.38M | – | App monitoring and analytics platform is provided for mobile apps. | |
| apptweak.com | 2012 | Etterbeek, Belgium | $22.5M | 68 | Provider of an app store optimization platform | |
| prioridata.com | 2013 | Berlin, Germany | $1.08M | – | App store data & analytics | |
| bryj.ai | 2021 | Los Altos, United States | $5.29M | – | SaaS platform for mobile app store optimization is offered. |
Detailed competitors of App Radar
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of App Radar
The website of App Radar (appradar.com) receives about 106K visits a month and ranks #375,668 among all websites worldwide, #11,128 in Online Marketing.
- Monthly visits106K
▲ 7.2% vs previous month
- Unique visitors41.5K
per month
- Global rank#375,668
among all websites
- Category rank#11,128
Business and Consumer Services · Online Marketing
- Bounce rate39%
- Pages per visit2.2
- Average visit43 sec
- DevicesDesktop 46% · Mobile 54%
Websites whose visitors overlap most with App Radar. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| apptweak.com | 100% | 248.8K | – | View details | |
| splitmetrics.com | 80% | 125.7K | #321,950 | View details | |
| asodesk.com | 77% | 39.4K | #448,513 | View details | |
| rankmyapp.com | 74% | 38.6K | #1,144,383 | View details | |
rplg.io | rplg.io | 70% | – | #1,077,986 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 39 similar websites and full traffic analytics for App Radar
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 39 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Mobile Application Ecosystem
10 companies that operate in the same segment as App Radar (Mobile Application Ecosystem), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
App store rankings and keywords are tracked for developers. | 2013 | San Francisco, California, United States | USD 46.12 M | – | 67 | |
Blockchain-based platform for multi-category mobile app distribution is provided. | 2011 | Lisbon, Portugal | USD 27.59 M | – | – | |
Provider of an app discovery platform | 1997 | Barcelona, Catalonia, Spain | USD 140.38 M | – | – | |
Mobile app analytics and development platform is provided for developers. | 2011 | Kashiwa, Chiba Prefecture, Japan | USD 7.33 M | USD 12.37 M | – | |
Delivers a comprehensive super-app for multi-category products and services. | 2019 | Mumbai, Maharashtra, India | – | – | – | |
Mobile app acquisitions are brokered through a dedicated marketplace. | 2011 | Boston, Massachusetts, United States | USD 26.4 M | – | 28 | |
Offers full-service mobile ad operations and revenue growth services | 2016 | Los Angeles, California, United States | USD 30 M | – | – | |
HubX is recognized as a technology hub for mobile app development. | 2022 | Izmir, Aegean Region, Turkey | USD 50 M | – | 396 | |
Provider of platform optimizing in-app purchase revenue for mobile applications | 2019 | New York, New York, United States | USD 500 K | – | – | |
Multi-category Android applications are distributed via an online platform. | 2016 | Seongnam-si, Gyeonggi-do, South Korea | USD 149.01 M | – | – |
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Related news about App Radar
Complete news archive for App Radar
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about App Radar
App Radar was founded in 2016 and raised its 1st funding round 2 years after it was founded.
App Radar is headquartered in Graz, Austria. It is registered at Graz, Styria, Austria.
App Radar is a funded company, having raised a total of $3.37M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1.14M, raised on Dec 2018.
App Radar is established as a primary tool for app store optimization, serving various sectors including startups, corporations, and agencies. Comprehensive solutions for mobile app marketing are provided, focusing on competitor intelligence, keyword research, and ASO automation. Data-driven insights and AI-powered tools are utilized to enhance app visibility and drive organic downloads globally. Workflow efficiency is improved through centralized management and bulk editing features. Ratings and review management are streamlined to support app reputation and user acquisition.
App Radar's top competitors include SensorTower, Fuller and Apptopia.
App Radar offers App Radar Platform, Competitor Intelligence, and Keyword Intelligence.
App Radar has made 1 acquisition, including TheTool.
App Radar has 3 investors. Key investors include SplitMetrics, eQventure, and Gründungsfonds.
App Radar operates through Splitmetrics.
Yes. App Radar was acquired by SplitMetrics in November 2023.
The website of App Radar receives about 106 thousand visits a month and ranks #375,668 among all websites worldwide.

