About Appsfire
Appsfire is a Media & Entertainment company based in Tel Aviv (Israel) founded in 2009, and was acquired by Madvertise in February 2015. Native app advertising solutions are offered for mobile traffic acquisition. Appsfire has raised $3.6 million across 4 funding rounds from investors including Lerer Hippeau, Idinvest Partners and Madvertise. Its focus areas include Enterprise Applications, AdTech, Native Ad Platform and Mobile Advertising.
Company details
Appsfire was founded in 2009 in Tel Aviv, Israel, as a native app advertising platform within the mobile sector. In-app traffic acquisition solutions are provided to advertisers through native mobile display ad formats. Users on iPhone and Android devices are targeted to engage audiences. Integrations with multiple publishers are supported, and anti-fraud systems are included to ensure reliability. Operations focus on global mobile advertising needs.
- Headquarters Tel Aviv, Israel
- Stage Acquired
- SectorsMedia & Entertainment
- Website appsfire.com
- Social LinkedIn X Facebook
- Acquired by Madvertise (Feb 2015)
- Total Equity Funding$3.6M (USD)
in 4 rounds
- Latest Funding Round$3.6M (USD), Series A
May 2011
- InvestorsLerer Hippeau
& 8 more
- Acquired byMadvertise
(Feb 2015)
Funding Insights of Appsfire
Appsfire has successfully raised a total of $3.6M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $3.6 million completed in May 2011. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $3.6M
- Total Rounds 4
- Last Round Series A β $3.6M
- Investors Count 8
All 4 funding rounds of Appsfire with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2011 | $3.6M | Series A | β | Idinvest Partners | β |
| Jun 2010 | Seed | β | β | ||
| May 2010 | Angel Round | β | β | ||
| Apr 2010 | Angel Round | β | Marc Simoncini, Xavier Niel | β |
9 investors in total: 3 institutional and 6 angel.
Investors in Appsfire
Appsfire has secured backing from 9 investors, including venture fund and angel investors. Prominent investors backing the company include Lerer Hippeau, Idinvest Partners and Madvertise.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Equity investments are provided to low and middle market companies. | 1997 | idinvest.com | Paris, France | |
USA focused VC firm investing in seed and early stage startups | 2010 | lererhippeau.com | New York, United States | |
JM Jose Marin | unknown_59048a028f2a4cb89 | |||
FG Fabrice Grinda | French entrepreneur, angel investor, co-founder of OLX, active in Indian startups | unknown_6e7c7f0262024513a | ||
MS Marc Simoncini | French entrepreneur, angel investor, founder of Meetic, active in Indian startups | unknown_7cc26f82f1184b589 | ||
XN Xavier Niel | French billionaire, founder of Iliad, angel investor in Indian startups | unknown_625f2336a5b849b49 | ||
JA Jacques Antoine Granjon | unknown_3f2530cb34c546b2b | |||
JB Jean-David Blanc | French entrepreneur, angel investor, and founder of AlloCiné, active in India. | unknown_beb7edbbbc9847929 | ||
Mobile ad network delivering interactive campaigns via augmented reality. | 2008 | madvertise.com | Berlin, Germany |
Investor details for Appsfire
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Appsfire
4 dated milestones of Appsfire across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Appsfire is founded.
- Funding First funding round.
- Funding Latest funding round, Series A, of $3.6M.
- Exit Acquired by Madvertise.
Web traffic of Appsfire
Websites that share an audience with Appsfire (appsfire.com).
Websites whose visitors overlap most with Appsfire. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| twitter.com | 100% | View details | |||
| appolicious.com | 100% | 2.3K | #9,304,926 | View details | |
| appfire.com | 100% | 59.6K | #647,503 | View details | |
gotapps.com | gotapps.com | 92% | β | ||
freshapps.com | freshapps.com | 88% | β | ||
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 7 similar websites and full traffic analytics for Appsfire
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Mobile Advertising
2 companies that operate in the same segment as Appsfire (Mobile Advertising) in Israel, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Game publishing solutions are provided by Supersonic for developers. | 2009 | Tel Aviv, Israel | USD 23.2 M | |||
Marketing data is unified and ROI is analyzed across channels. | 2014 | Tel Aviv, Israel | USD 50 M |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track β from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Appsfire
Complete news archive for Appsfire
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Appsfire
Appsfire was founded in 2009 and raised its 1st funding round 1 year after it was founded.
Appsfire is headquartered in Tel Aviv, Israel.
Appsfire is a funded company, having raised a total of $3.6M across 4 funding rounds to date.
Appsfire was founded in 2009 in Tel Aviv, Israel, as a native app advertising platform within the mobile sector. In-app traffic acquisition solutions are provided to advertisers through native mobile display ad formats. Users on iPhone and Android devices are targeted to engage audiences. Integrations with multiple publishers are supported, and anti-fraud systems are included to ensure reliability. Operations focus on global mobile advertising needs.
Appsfire has 9 investors. Key investors include Lerer Hippeau, Idinvest Partners, Madvertise, Jose Marin, and Fabrice Grinda.
Yes. Appsfire was acquired by Madvertise in February 2015.

