About Asana
Asana is a publicly listed company based in San Francisco (United States) founded in 2008 by Justin Rosenstein. Cloud-based project management software is offered for teams. Asana has raised $453 million across 5 funding rounds from investors including Al Gore, Generation Investment Management and 8VC. The company has 4,445 employees. Asana was last valued at $5.5 billion in October 2020. Its website asana.com draws about 39 million monthly visits. Its focus areas include Enterprise Applications, Enterprise Collaboration, Suite and Product Management Tools. Its competitors include Notion, Smartsheet and UserZoom; 3 of its 3 listed competitors have raised funding.
Company details
Asana was founded in 2008 and is headquartered in San Francisco, United States. A cloud-based platform is provided in the software-as-a-service sector, enabling project tracking, workflow organization, task assignment, deadline setting, and team communication. Features include kanban boards, calendar integration, and support for sales and product management. Operations are supported through integrations with tools such as Slack, Google Workspace, Zoom, and Salesforce, facilitating streamlined collaboration across remote and in-office teams.
- Annual Revenue$790.81 M (USD)9.25as on Jan 31, 2026
- Net Profit-$189.02 M (USD)26.03as on Jan 31, 2026
- EBITDA-$141.01 M (USD)40.93as on Jan 31, 2026
- Total Equity Funding$453M (USD)
in 5 rounds
- Latest Funding Round$51M (USD), Series E
Nov 2018
- InvestorsAl Gore
& 27 more
- Employee Count4,445
Apps and channels of Asana
Asana publishes 2 mobile apps with over 5M+ downloads; its YouTube channel Asana has 49.4K subscribers and 30 videos.
Videos from Asana
The most watched videos on Asana's YouTube channel, Asana (49.4K subscribers). Click a video to play it here.
More on Asana.
Funding Insights of Asana
Asana has successfully raised a total of $453M across 5 strategic funding rounds. The most recent funding activity was a Series E round of $51 million completed in November 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $453M
- Total Rounds 5
- Last Round Series E — $51M
- First Round $10.51M
(Nov 2009)
- Investors Count 28
All 5 funding rounds of Asana with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2018 | $51M | Series E | – | Generation Investment Management | |
| Feb 2018 | $75M | Series D | – | Generation Investment Management | |
| Mar 2016 | $50M | Series C | $600M | Sam Altman | |
| Jul 2012 | $28M | Series B | – | Founders Fund, Peter Thiel | |
| Nov 2009 | $10.51M | Series A | – | a16z, Benchmark | – |
| Date | Valuation | Stage |
|---|---|---|
| Mar 2016 | $600M | •••••••• |
Full valuation and stage history of Asana
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
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Last known valuation $5.5B (Oct 2020). 28 investors in total: 14 institutional and 14 angel.
Investors in Asana
Asana has secured backing from 28 investors, including venture fund and angel investors. Prominent investors backing the company include Al Gore, Generation Investment Management and 8VC.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Family wealth and investments are managed for Al Gore. | algore.com | Nashville, United States | ||
Private equity firm focused on sustainable investments | generationim.com | London, United Kingdom | ||
Venture capital firm investing in technology, life sciences, and related sectors. | 8vc.com | |||
Venture capital investments are offered to promising startups. | benchmark.com | San Francisco, United States | ||
Venture capital investments in technology and defense sectors. | foundersfund.com | |||
Venture capital firm focused on SaaS, mobile tech, AI, and multiple sectors | wilab.com | Palo Alto, United States | ||
Lead Edge Capital is focused on growth equity investments in technology. | leadedge.com | New York, United States | ||
Pre-seed and seed stage investments are targeted by VTF Capital. | vtfcapital.com | Las Vegas, United States | ||
Venture capital investments in technology sectors are handled by Andreessen Horowitz. | a16z.com | |||
Seed stage venture capital firm investing in US | kaporcapital.com | Oakland, United States |
Investor details for Asana
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People of Asana
189 people are tracked at Asana (68 in leadership, 6 in board & advisors, 115 in team); the tracked headcount is 4,445.
| Name | Role | Group |
|---|---|---|
Justin Rosenstein | Founder | Leadership |
Jina Jang | Managing Commercial Counsel | Leadership |
David Shackelford | Head Of Product Management, Enterprise | Leadership |
Qichen Z. | Director Of Product | Leadership |
Sid Sanghvi | Head Of Fintech | Leadership |
Bona Kim | Director Of Product Design | Leadership |
Daniela K. | Employee Relations Business Partner | Leadership |
Arnab Bose | Chief Product Officer, Asana | Leadership |
Dongmin Cai | Head Of Marketing Analytics | Leadership |
Anne Raimondi | COO & Head of Business | Leadership |
Kalpana Murthy | Head Of Global Employment, Legal | Leadership |
David Barker | Head Of Expansion, APAC | Leadership |
Lucy Barclay | Head Of International Field & Global Channel Marketing | Leadership |
Dustin Moskovitz | Co-Founder & CEO | Leadership |
Justyna Etenkowska-Kozerska | People Partner | Leadership |
Denis Wickstone | Head Of EMEA Legal, Commercial | Leadership |
Emma Cassoni | Head Of International People Partners | Leadership |
Suzie Richards | Head Of Technology Vendor Management | Leadership |
Becca Giang | Head Of Finance Transformation / PMO | Leadership |
Beth Toland | Head Of Experience Research @asana | Leadership |
169 more people are available in the full profile.
Complete people profiles for Asana
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IPO & Listings of Asana
Asana is a publicly listed company on the NYSE with ticker symbol ASAN in USA, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date02 Oct 2020
- Listed onNYSE: ASAN
- Listed entityAsana, Inc.
- Exchange sectorTechnology services
- ISINUS04342Y1047
- Share price$9.86 (-0.3% on the day) · 2026-10-13
- Market capitalisation$2.26B
- EPS (diluted, trailing year)$-0.65
- Volume (last session)3,526,398
Financials of Asana
| Year | Revenue | Net income | EBITDA |
|---|---|---|---|
| 2025 | $790.8M | -$189.0M | -$141.0M |
| 2024 | $723.9M | -$255.5M | -$238.7M |
| 2023 | $652.5M | -$257.0M | -$246.4M |
| 2022 | $547.2M | -$407.8M | -$385.9M |
| 2021 | $378.4M | -$288.3M | -$240.1M |
Detailed financial statements for Asana
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Timeline of Asana
6 dated milestones of Asana across 12 years, from founding to its latest funding, stage changes and deals.
- Founded Asana is founded.
- Funding First funding round of $10.5M.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series E, of $51.0M.
- Milestone Reaches Unicorn status.
- IPO Lists on the stock exchange (IPO).
Competitors of Asana
Asana has 3 listed competitors in our database, 3 of them funded. They include Notion, Smartsheet and UserZoom.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| getnotion.com | 2013 | Denver, United States | $18.52M | 30 | Diversified smart home products including hubs and sensors are provided. | |
| smartsheet.com | 2005 | Bellevue, United States | $120.59M | 2,594 | Cloud based suite solutions for enterprise project management | |
| userzoom.com | 2007 | San Jose, United States | $136.55M | 429 | Cloud-based platform for user experience research and testing is utilized. |
Detailed competitors of Asana
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
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Web traffic of Asana
The website of Asana (asana.com) receives about 39M visits a month and ranks #1,147 among all websites worldwide, #222 in Computers Electronics and Technology.
- Monthly visits39M
▲ 11.2% vs previous month
- Unique visitors3.5M
per month
- Global rank#1,147
among all websites
- Category rank#222
Computers Electronics and Technology · Computers Electronics and Technology
- Bounce rate26%
- Pages per visit7.9
- Average visit11 min 19 sec
- DevicesDesktop 94% · Mobile 6%
Websites whose visitors overlap most with Asana. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| figma.com | 100% | 84.7M | #221 | View details | |
| notion.so | 94% | 178.3M | #160 | View details | |
| trello.com | 93% | 77.5M | #491 | View details | |
| airtable.com | 90% | 24.6M | #1,692 | View details | |
| calendly.com | 88% | 40.1M | #1,297 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Asana
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Top companies in Productivity & Collaboration Tools
3 companies that operate in the same segment as Asana (Productivity & Collaboration Tools) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Collaborative platform for design prototyping and feedback is provided. | 2012 | San Francisco, California, United States | USD 748.62 M | 2,877 | ||
Provider of AI and cloud-based writing assistance platform for improving writing and communication | 2009 | San Francisco, California, United States | USD 545.37 M | 4,208 | ||
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 |
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Related news about Asana
Complete news archive for Asana
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Frequently Asked Questions about Asana
Asana was founded in 2008 and raised its 1st funding round 1 year after it was founded.
Asana is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Asana is a funded company, having raised a total of $453M across 5 funding rounds to date. The company's 1st funding round was a Series A of $10.51M, raised on Nov 2009.
Asana has 4,445 employees.
Annual revenue of Asana is $790.81M as on Jan 31, 2026.
Asana was founded in 2008 and is headquartered in San Francisco, United States. A cloud-based platform is provided in the software-as-a-service sector, enabling project tracking, workflow organization, task assignment, deadline setting, and team communication. Features include kanban boards, calendar integration, and support for sales and product management. Operations are supported through integrations with tools such as Slack, Google Workspace, Zoom, and Salesforce, facilitating streamlined collaboration across remote and in-office teams.
Asana's top competitors include Smartsheet, UserZoom and Notion.
Yes, Asana is publicly traded on NYSE under the ticker symbol ASAN.
Asana has 28 investors. Key investors include Al Gore, Generation Investment Management, 8VC, Benchmark, and Founders Fund.
The valuation of Asana is $5.5B as of Oct 2020.
Yes. Asana publishes Asana: Where work connects and 1 more app, with over 5 million downloads.
The website of Asana receives about 39 million visits a month and ranks #1,147 among all websites worldwide.