About Auction.com
Auction.com is a Technology company based in Irvine (United States) founded in 2007 by Jeff Frieden and Robert Friedman. Residential properties are auctioned online via a marketplace platform. It operates in the Technology and Real Estate & Construction sectors. Auction.com has raised $50.05 million across 3 funding rounds from investors including Thomas H Lee Partners, Owl Rock and CapitalG. The company has 439 employees. Auction.com was last valued at $1.2 billion in March 2014. Its chief executive, as recorded, is Jason Allnutt. Its website auction.com draws about 2.6 million monthly visits. Its focus areas include Consumer, Residential Real Estate Tech, Auctions and Real Estate and Construction Tech. Its legal entity is AUCTION.COM, LLC. Its competitors include Sundae, Ten-X and Doorsey; 3 of its 3 listed competitors have raised funding.
Company details
Auction.com was founded in 2007 and is headquartered in Irvine, United States. The company operates in the real estate sector as an online marketplace focused on residential properties, including foreclosures. Properties are listed for remote bidding, and investors access details such as prices, sizes, and locations. A mobile application is provided for Android and iOS devices to support these functions.
- Headquarters Irvine, United States
- Employees 439
- Founders Jeff Frieden, Robert Friedman
- Stage Unicorn
- SectorsTechnologyReal Estate & Construction
- Website category Business and Consumer Services · Real Estate
- Website auction.com
- Social LinkedIn X
- Legal Name Auction.Com, Llc
- Total Equity Funding$50.05M (USD)
in 3 rounds
- Latest Funding Round$50M (USD), Series A
Mar 2014
- InvestorsThomas H Lee Partners
& 4 more
- Employee Count439
Apps and channels of Auction.com
Auction.com publishes 1 mobile app with over 500K+ downloads.
Funding Insights of Auction.com
Auction.com has successfully raised a total of $50.05M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $50 million completed in March 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $50.05M
- Total Rounds 3
- Last Round Series A — $50M
- First Round $50,000
(Aug 2012)
- Investors Count 5
All 3 funding rounds of Auction.com with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2014 | $50M | Series A | $1.2B | CapitalG | – |
| Jan 2013 | $91.7M | Series A | – | – | – |
| Aug 2012 | $50,000 | Seed | – | – | – |
| Date | Valuation | Stage |
|---|---|---|
| Mar 2014 | $1.2B | •••••••• |
Last known valuation $1.2B (Mar 2014). 5 investors in total: 5 institutional.
Investors in Auction.com
Auction.com has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Thomas H Lee Partners, Owl Rock and CapitalG.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Growth-stage companies are invested in by CapitalG, Alphabet's independent fund. | capitalg.com | San Francisco, United States | ||
Venture capital fund focused on tech sectors | joyancepartners.com | San Francisco, United States | ||
Private equity firm investing in global financial services sectors. | stonepoint.com | |||
Private equity investments are directed toward traditional industries. | 1974 | thl.com | Boston, United States | |
Private equity and debt financing are provided to mid-market companies. | 2016 | owlrock.com | New York, United States |
Investor details for Auction.com
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Auction.com
64 people are tracked at Auction.com (32 in leadership, 32 in team); the tracked headcount is 439.
| Name | Role | Group |
|---|---|---|
Jeff Frieden | Co-Founder | Leadership |
Jason Allnutt | CEO | Leadership |
Robert Friedman | Founder | Leadership |
Jen Cheski | Senior Director, Portfolio Management | Leadership |
Lee Leslie | Chief Legal Officer | Leadership |
Ali Haralson | President | Leadership |
Cristy Michel | Chief of Staff and VP of Strategy and Planning | Leadership |
Firas Beydoun | Senior Director, Data Products | Leadership |
Pam Demond | Chief Human Resources Officer | Leadership |
Varma Ravi Penmatsa | SVP And Head Of Product | Leadership |
Richard Santiago | CFO | Leadership |
Quyen Lamorte | Vice President, Corporate Controller | Leadership |
Kyle Risko | Sr Director - Smartsale Operations | Leadership |
David Wilson | Senior Director - Strategic Planning And Performance Analytics | Leadership |
Diane Nesheiwat | Vp, Product Marketing | Leadership |
Ben Pascual | Senior Director Of Financial Planning And Analysis | Leadership |
Scott Redman | Director Accounting | Leadership |
Catharine Diyco | Director, Treasury Operations | Leadership |
Elan Chambers | Senior Vice President Business Development | Leadership |
Kathy Cogan | VP Strategic Partnerships And Business Development | Leadership |
44 more people are available in the full profile.
Complete people profiles for Auction.com
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Auction.com
4 dated milestones of Auction.com across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Auction.com is founded.
- Funding First funding round of $50K.
- Funding Latest funding round, Series A, of $50.0M.
- Milestone Reaches Unicorn status.
Competitors of Auction.com
Auction.com has 3 listed competitors in our database, 3 of them funded. They include Sundae, Ten-X and Doorsey.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| sundae.com | 2018 | San Francisco, United States | $132.55M | 296 | Sundae is focused on helping homeowners sell properties off-market. | |
| ten-x.com | 2007 | Irvine, United States | $50M | 1,350 | Commercial properties are discovered and traded via online platforms. | |
| doorsey.com | 2021 | Spokane Valley, United States | $4.1M | Residential real estate properties are auctioned via an online platform. |
Detailed competitors of Auction.com
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Auction.com
The website of Auction.com (auction.com) receives about 2.6M visits a month and ranks #22,758 among all websites worldwide, #592 in Real Estate.
- Monthly visits2.6M
▲ 26% vs previous month
- Unique visitors922.3K
per month
- Global rank#22,758
among all websites
- Category rank#592
Business and Consumer Services · Real Estate
- Bounce rate39%
- Pages per visit4.6
- Average visit3 min 50 sec
- DevicesDesktop 36% · Mobile 64%
Websites whose visitors overlap most with Auction.com. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| hubzu.com | 100% | #141,367 | View details | ||
| foreclosure.com | 92% | #55,077 | View details | ||
| xome.com | 87% | #36,714 | View details | ||
| homefinder.com | 75% | #126,113 | View details | ||
hudhomesusa.org | hudhomesusa.org | 73% | #54,127 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Auction.com
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Investment & Financial Technology
3 companies that operate in the same segment as Auction.com (Investment & Financial Technology) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Commission-free trading and investment services are provided by Robinhood. | 2013 | Menlo Park, California, United States | USD 5.58 B | USD 2.98 B | 4,841 | |
Financial data and investment advisory tools are offered online. | 1984 | Chicago, Illinois, United States | USD 91 M | USD 351.25 K | 6 | |
App-based platform for spare change investment | 2012 | Irvine, California, United States | USD 587.84 M | 602 |
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Related news about Auction.Com
Complete news archive for Auction.com
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- Full article archive
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- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Auction.com
Auction.com was founded in 2007 and raised its 1st funding round 5 years after it was founded.
Auction.com is headquartered in Irvine, United States. It is registered at Irvine, California, United States.
Jason Allnutt is the CEO of Auction.com, as recorded in our data.
Auction.com is a funded company, having raised a total of $50.05M across 3 funding rounds to date. The company's 1st funding round was a Seed of $50K, raised on Aug 2012.
Auction.com has 439 employees.
Auction.com was founded in 2007 and is headquartered in Irvine, United States. The company operates in the real estate sector as an online marketplace focused on residential properties, including foreclosures. Properties are listed for remote bidding, and investors access details such as prices, sizes, and locations. A mobile application is provided for Android and iOS devices to support these functions.
Auction.com has 5 investors. Key investors include Thomas H Lee Partners, Owl Rock, CapitalG, Joyance Partners, and Stone Point Capital.
The valuation of Auction.com is $1.2B as of Mar 2014.
Auction.com operates through Auction.Com, Llc.
Yes. Auction.com publishes Auction.com - Homes for Sale, with over 500,000 downloads.
The website of Auction.com receives about 2.6 million visits a month and ranks #22,758 among all websites worldwide.