Audiense

London, United Kingdom Founded: 2011 • Age: 15 yrs Acquired By Buxton
Social audience profiling and marketing tools are provided for analytics.

About Audiense

Audiense is a company based in London (United Kingdom) founded in 2011 by Alfredo Artiles Larralde and Javier Buron was acquired by Buxton in March 2025. Audiense has raised $11.44 million across 4 funding rounds from investors including Seedcamp, Buxton and Round13 Capital. The company has 4 employees. Audiense has completed 2 acquisitions, including SoPRISM and Tweet Binder. Audiense offers products and services including Audience Intelligence, Social Intelligence, Digital Intelligence, Demand Intelligence, and X Marketing. Audiense operates in a competitive market with competitors including Sprout Social, Signal AI, Falcon.io, Launchmetrics and CreativeX, among others.

  • Headquarter London, United Kingdom
  • Employees 4
  • Founders Alfredo Artiles Larralde, Javier Buron
  • Sectors
    Media & Entertainment
    Technology
  • Email
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  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website audiense.com
  • Social LinkedIn X Facebook Instagram
  • Acquired by Buxton (Mar 2025)
  • Legal Name Audiense Limited
  • Date of Incorporation 27 Jan, 2012
  • Jurisdiction LONDON, ENGLAND
Key Metrics
  • Total Equity Funding
    $11.44M (USD)

    in 4 rounds

  • Latest Funding Round
    $9M (USD), Series B

    Nov 2017

  • Investors
    Seedcamp

    & 9 more

  • Employee Count
    4
  • Investments & Acquisitions
    SoPRISM

    & 1 more

  • Acquired by
    Buxton

    (Mar 2025)

Products & Services of Audiense

Audiense offers a comprehensive portfolio of products and services, including Audience Intelligence, Social Intelligence, Digital Intelligence, Demand Intelligence, and X Marketing.

Audience Intelligence
Analytics Tool

Provides social data for consumer segmentation and affinity analysis.

Social Intelligence
Data Analysis

Uncovers consumer segments from real-time social behaviors.

Digital Intelligence
Insights Platform

Analyzes digital activity to identify target audience groups.

Demand Intelligence
Market Research

Assesses audience demand for brands and talent via signals.

X Marketing
Community Management

Offers tools for social media analytics and engagement tracking.

Funding Insights of Audiense

Audiense has successfully raised a total of $11.44M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $9 million completed in November 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $11.44M
  • Total Rounds 4
  • Last Round Series B β€” $9M
  • Investors Count 9

All 4 funding rounds of Audiense with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Nov 2017$9MSeries B–Round13
Jun 2013$1.8MSeries A–Scottish Equity Partners
Nov 2012$638,000Seed–Chris Underhill, Stephen Bullock
Nov 2011–Seed–Seedcamp
–
Valuation history

10 investors in total: 8 institutional and 2 angel.

Investors in Audiense

Audiense has secured backing from 10 investors, including venture fund and angel investors. Prominent investors backing the company include Seedcamp, Buxton and Round13 Capital.

All
Venture Fund
Angel
InvestorDescriptionFounded YearDomainLocation
Round13 Capital is engaged in venture capital investments across Canada.
–round13.comToronto, Canada
Whitecap VP is engaged in venture capital investments for startups.
–whitecapvp.comToronto, Canada
Early stage capital is provided to Atlantic Canadian technology companies by Build Ventures.
–buildventures.caCanada
Early-stage venture capital investments are made in US tech sectors.
–socialstarts.comSan Francisco, United States
Venture capital firm focused on tech companies
–sep.co.ukLondon, United Kingdom
Early-stage investment firm based in London is operated.
2000avonmoredevelopments.comLondon, United Kingdom
Venture capital fund investing in tech startups
2007seedcamp.comLondon, United Kingdom

Chris Underhill

Angel investor and mentor, focused on social impact startups in India.
–unknown_1d9b4b8f7ee54eb8a-

Stephen Bullock

-
–unknown_03e8d4f2a35e41ef8-
Customer analytics and predictive modeling solutions are provided to enterprises.
1994buxtonco.comFort Worth, United States
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Investor details for Audiense

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of Audiense

12 people are tracked at Audiense (4 in leadership, 8 in team); the tracked headcount is 4.

NameRoleGroup
Alfredo Artiles Larralde
Co-FounderLeadership
Javier Buron
Co-Founder & CEOLeadership
Luke White
Vice President Of CommercialLeadership
Grégory Piet, Ph.D
Head of Insights and Data ResearchLeadership
María José Galiano Fernández
Revenue ManagerTeam
Javier Burón
Product StrategistTeam
Ana Vico
Product ManagerTeam
Cynthia Molina Rodríguez
Lead Data ScientistTeam
Cristóbal Motta
Customer Onboarding SpecialistTeam
Eduardo Alonso
Senior Data EngineerTeam
Leticia Polese
Communications ManagerTeam
Jose Maria Mayoral Montilla
Project ManagerTeam
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Complete people profiles for Audiense

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Audiense

Audiense has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include SoPRISM and Tweet Binder.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Twitter hashtag tracking tool for agencies and marketers
tweetbinder.comPamplona, Spain2013May 2023β€’β€’β€’β€’
Social audience profiling is enabled through data mining solutions.
soprism.comLa Louviere, Belgium2013Dec 2022β€’β€’β€’β€’
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Complete acquisition details for Audiense

Acquired stakes, deal sources and the complete acquisition history require an active premium plan.

  • Acquired stakes
  • Deal sources
  • Complete history
  • Exports

Verified entity values are shown only after access is granted.

Timeline of Audiense

6 dated milestones of Audiense across 14 years, from founding to its latest funding, stage changes and deals.

  1. Founded Audiense is founded.
  2. Funding First funding round.
  3. Funding Latest funding round, Series B, of $9.0M.
  4. Acquisition Acquires SoPRISM.
  5. Acquisition Acquires Tweet Binder.
  6. Exit Acquired by Buxton.

Competitors of Audiense

Audiense operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Sprout Social, Signal AI, Falcon.io, Launchmetrics and CreativeX, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
sproutsocial.com2009Chicago, United States$101.5M1,383
Social media management and insights are provided for brands.
signal-ai.com2013London, United Kingdom$267.7M154
Media and regulatory updates are monitored via AI platform.
falcon.io2010Copenhagen, Denmark$25.33M176
Social media marketing platform
launchmetrics.com2006New York, United States$58.76M–
Provider of Brand Performance Solutions
creativex.com2015New York, United States$28.3M36
Ad creative analytics are delivered via an automated measurement platform.
agorapulse.com2011Paris, France$18.32M11
Social media management and audience monitoring for businesses are facilitated.
statsocial.com2012New York, United States$14.72M20
Social media analytics software with audience segmentation is provided.
cision.com1867Chicago, United States$4.97M1,407
Cloud-based PR platform is provided for business media management.
ticketfly.com2008San Francisco, United States$87M124
Cloud-based social marketing and event ticketing platform is operated.
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Detailed competitors of Audiense

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Audiense

The website of Audiense (audiense.com) receives about 101.3K visits a month.

  • Monthly visits
    101.3K

    ▲ 18.4% vs previous month

Similar websites

Websites whose visitors overlap most with Audiense. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
brand24.com
100%
312.7K#115,396View details
audience.com
73%
––View details
google.com
70%
85.8B#1View details
x.com
69%
4.5B#5View details
reddit.com
68%
4.4B#9View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 32 similar websites and full traffic analytics for Audiense

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 32 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Latest news on Audiense

Premium access

Complete news archive for Audiense

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Similar companies to Audiense

10 companies that operate in the same segment as Audiense (Advertising & Marketing Tech), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
AI-powered platform manages marketing creatives and customer journeys.
1982San Jose, California, United States–USD 23.77 B30,710
Platform offering mobile ad network software
2007Bengaluru, Karnataka, IndiaUSD 265.6 MUSD 268.38 M1,074
AI-driven ad campaigns are managed for personalization and optimization.
2005Paris, FranceUSD 59.97 MUSD 1.94 B3,510
Ad verification solutions are delivered for digital media campaigns.
2008New York, New York, United StatesUSD 396.5 MUSD 748.29 M1,200
Consumer intelligence-driven mobile marketing platform is provided for user acquisition.
2005Singapore, SingaporeUSD 10 MUSD 288.73 M618
Native advertising solutions are delivered via a cloud-based content platform.
2006New York, New York, United StatesUSD 403.72 MUSD 1.3 B1,800
SSP software is offered to publishers for ad inventory sales.
2006Redwood City, California, United StatesUSD 31 MUSD 282.93 M1,050
Customizable smart lock screen experiences are developed for mobile devices.
2019Bengaluru, Karnataka, IndiaUSD 390 M––
Cloud based mobile marketing analytics and attribution platform
2011San Francisco, California, United StatesUSD 1.29 B––
Mobile advertising & monetization
2007San Francisco, California, United StatesUSD 60.05 M––
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Frequently Asked Questions about Audiense

Audiense was founded in 2011.

Audiense is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Javier Buron is the current CEO of Audiense. They have also founded this company.

Audiense is a funded company, having raised a total of $11.44M across 4 funding rounds to date.

Audiense has 4 employees.

Audiense was founded in 2011 in London, United Kingdom, within the social media marketing sector. Management and analytics tools are offered to track campaigns, analyze competitors, benchmark industry peers, and monitor community interactions. A social CRM is integrated, alongside Personality Insights developed with IBM Watson to assess audience personality traits psychologically. Segmentation by demographics and social activity is enabled for targeted organic and paid advertising across platforms.

Audiense's top competitors include Falcon.io, Sprout Social and CreativeX.

Audiense offers Audience Intelligence, Social Intelligence, Digital Intelligence, Demand Intelligence, and X Marketing.

Audiense has made 2 acquisitions, including SoPRISM, and Tweet Binder.

Audiense has 10 investors. Key investors include Seedcamp, Buxton, Round13 Capital, Whitecap VP, and Build Ventures.

Audiense operates through Audiense Limited.

Yes. Audiense was acquired by Buxton in March 2025.

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