About Brand24
Brand24 is a Media & Entertainment company based in Daytona Beach (United States) founded in 2010, and was acquired by SEMrush in April 2024. AI-based social media monitoring is provided by Brand24 for businesses. It operates in the Media & Entertainment, Technology, and Retail sectors. Brand24 has raised $485.02 thousand across 3 funding rounds from investors including SEMrush, Inovo Venture Partners and CAM Media. Its website brand24.com draws about 313 thousand monthly visits. Brand24 offers products and services including Brand24 Tool. Its focus areas include E-Commerce Enablers, Analytics, Diversified and Enterprise Applications. Its legal entity is Brand24 Global Inc. Its competitors include Sprout Social, Wiser and Launchmetrics; 3 of its 3 listed competitors have raised funding.
Company details
Brand24 was founded in 2010 and is headquartered in Daytona Beach, United States. Operations focus on the social media monitoring sector, where an AI-driven tool is utilized by businesses to identify and analyze online conversations regarding brands, products, and competitors. Services encompass discussion volume tracking through charts, visual representations of reach and volume, influence scores, authority indices for discussion participants, and sentiment analysis of followers and prospects.
- Headquarters Daytona Beach, United States
- Stage Acquired
- SectorsMedia & EntertainmentTechnology Retail
- Email••••••••
- Phone•••• ••••
- Website brand24.com
- Social LinkedIn X Facebook
- Acquired by SEMrush (Apr 2024)
- Legal Name Brand24 Global Inc.
Products & Services of Brand24
Brand24 offers a comprehensive portfolio of products and services, including Brand24 Tool.
AI tool for monitoring online mentions and analyzing sentiment in real-time.
Apps and channels of Brand24
Brand24 publishes 1 mobile app with over 100K+ downloads.
Funding Insights of Brand24
Brand24 has successfully raised a total of $485.02K across 3 strategic funding rounds. The most recent funding activity was a Seed round of $353.02 thousand completed in December 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $485,021
- Total Rounds 3
- Last Round Seed — $353,021
- First Round $70,000
(Aug 2011)
- Investors Count 2
All 3 funding rounds of Brand24 with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2015 | $353,021 | Seed | – | – | |
| Apr 2012 | $62,000 | Angel Round | – | – | – |
| Aug 2011 | $70,000 | Seed | – | – |
3 investors in total: 3 institutional.
Investors in Brand24
Brand24 has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include SEMrush, Inovo Venture Partners and CAM Media.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Tech-focused venture capital firm | inovo.vc | Warsaw, Poland | ||
Offers media buying, advertising, digital marketing, and client services to businesses. | 1994 | cammedia.net | Woburn, United States | |
Cloud-based marketing platform for businesses | 2008 | semrush.com | Boston, United States |
Investor details for Brand24
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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Timeline of Brand24
4 dated milestones of Brand24 across 14 years, from founding to its latest funding, stage changes and deals.
- Founded Brand24 is founded.
- Funding First funding round of $70K.
- Funding Latest funding round, Seed, of $353K.
- Exit Acquired by SEMrush.
Competitors of Brand24
Brand24 has 3 listed competitors in our database, 3 of them funded. They include Sprout Social, Wiser and Launchmetrics.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| sproutsocial.com | 2009 | Chicago, United States | $101.5M | 1,383 | Social media management and insights are provided for brands. | |
| wiser.com | 2012 | San Mateo, United States | $10.95M | 156 | Price intelligence and optimization software is provided for e-commerce retailers. | |
| launchmetrics.com | 2006 | New York, United States | $58.76M | Provider of Brand Performance Solutions |
Detailed competitors of Brand24
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Brand24
The website of Brand24 (brand24.com) receives about 312.7K visits a month.
- Monthly visits312.7K
▲ 12.9% vs previous month
Websites whose visitors overlap most with Brand24. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| keyhole.co | 100% | 54.3K | #662,738 | View details | |
| socialpilot.co | 94% | 475K | #108,229 | View details | |
| vwo.com | 93% | 389K | #107,748 | View details | |
| mention.com | 92% | 174.8K | #253,031 | View details | |
| rivaliq.com | 92% | 120.1K | #330,624 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Brand24
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Advertising & Marketing Tech
3 companies that operate in the same segment as Brand24 (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 |
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Related news about Brand24
Complete news archive for Brand24
Full article history, source details, and older brand coverage require an active premium plan.
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Frequently Asked Questions about Brand24
Brand24 was founded in 2010 and raised its 1st funding round 1 year after it was founded.
Brand24 is headquartered in Daytona Beach, United States. It is registered at Daytona Beach, Florida, United States.
Brand24 is a funded company, having raised a total of $485.02K across 3 funding rounds to date. The company's 1st funding round was a Seed of $70K, raised on Aug 2011.
Brand24 was founded in 2010 and is headquartered in Daytona Beach, United States. Operations focus on the social media monitoring sector, where an AI-driven tool is utilized by businesses to identify and analyze online conversations regarding brands, products, and competitors. Services encompass discussion volume tracking through charts, visual representations of reach and volume, influence scores, authority indices for discussion participants, and sentiment analysis of followers and prospects.
Brand24's top competitors include Sprout Social, Wiser and Launchmetrics.
Brand24 offers Brand24 Tool.
Brand24 has 3 investors. Key investors include SEMrush, Inovo Venture Partners, and CAM Media.
Brand24 operates through Brand24 Global Inc..
Yes. Brand24 was acquired by SEMrush in April 2024.
Yes. Brand24 publishes Brand24 - Internet Monitoring , with over 100,000 downloads.
The website of Brand24 receives about 313 thousand visits a month.