About Brand24
Brand24 is a company based in Daytona Beach (United States) founded in 2010 was acquired by SEMrush in April 2024.. Brand24 has raised $485.02 thousand across 3 funding rounds from investors including SEMrush, Inovo Venture Partners and CAM Media. Brand24 offers products and services including Brand24 Tool. Brand24 operates in a competitive market with competitors including Sprout Social, Wiser, Signal AI, Falcon.io and Launchmetrics, among others.
- Headquarter Daytona Beach, United States
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Sectors
Media & EntertainmentTechnology Retail
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Email
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Phone
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Website
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Social
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- Legal Name Brand24 Global Inc.
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Products & Services of Brand24
Brand24 offers a comprehensive portfolio of products and services, including Brand24 Tool. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
AI tool for monitoring online mentions and analyzing sentiment in real-time.
Funding Insights of Brand24
Brand24 has successfully raised a total of $485.02K across 3 strategic funding rounds. The most recent funding activity was a Seed round of $353.02 thousand completed in December 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Seed — $353,021
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First Round
First Round
(01 Aug 2011)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Dec, 2015 | Amount | Seed - Brand24 | Valuation |
investors |
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| Apr, 2012 | Amount | Angel Round - Brand24 | Valuation |
investors |
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| Aug, 2011 | Amount | Seed - Brand24 | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Brand24
Brand24 has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include SEMrush, Inovo Venture Partners and CAM Media. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Tech-focused venture capital firm
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Founded Year | Domain | Location | |
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Offers media buying, advertising, digital marketing, and client services to businesses.
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Founded Year | Domain | Location | |
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Cloud-based marketing platform for businesses
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Brand24
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Brand24
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Brand24 Comparisons
Competitors of Brand24
Brand24 operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Sprout Social, Wiser, Signal AI, Falcon.io and Launchmetrics, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Social media management and insights are provided for brands.
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| domain | founded_year | HQ Location |
Price intelligence and optimization software is provided for e-commerce retailers.
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| domain | founded_year | HQ Location |
Media and regulatory updates are monitored via AI platform.
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| domain | founded_year | HQ Location |
Social media marketing platform
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| domain | founded_year | HQ Location |
Provider of Brand Performance Solutions
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| domain | founded_year | HQ Location |
Business analytics software is provided for CPG retailers and suppliers.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Brand24
Frequently Asked Questions about Brand24
When was Brand24 founded?
Brand24 was founded in 2010 and raised its 1st funding round 1 year after it was founded.
Where is Brand24 located?
Brand24 is headquartered in Daytona Beach, United States. It is registered at Daytona Beach, Florida, United States.
Is Brand24 a funded company?
Brand24 is a funded company, having raised a total of $485.02K across 3 funding rounds to date. The company's 1st funding round was a Seed of $70K, raised on Aug 01, 2011.
What does Brand24 do?
Brand24 was founded in 2010 and is headquartered in Daytona Beach, United States. Operations focus on the social media monitoring sector, where an AI-driven tool is utilized by businesses to identify and analyze online conversations regarding brands, products, and competitors. Services encompass discussion volume tracking through charts, visual representations of reach and volume, influence scores, authority indices for discussion participants, and sentiment analysis of followers and prospects.
Who are the top competitors of Brand24?
Brand24's top competitors include Falcon.io, Sprout Social and CreativeX.
What products or services does Brand24 offer?
Brand24 offers Brand24 Tool.
Who are Brand24's investors?
Brand24 has 3 investors. Key investors include SEMrush, Inovo Venture Partners, and CAM Media.
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