About Wiser
Wiser is a company based in San Mateo (United States) founded in 2012 was acquired by Quad Analytix in September 2016. It operates as a SaaS (Software-as-a-Service) and Subscription Services. Wiser has raised $10.95 million across 8 funding rounds from investors including Quad Analytix, Bridges Israel and Flint Capital Solution. Wiser has completed 2 acquisitions, including Blosm Hair & Beauty and Quad Analytix. Wiser offers products and services including Price Execution, In-Store Execution, Digital Shelf Intelligence, MAP Execution, and Promotions Intelligence. Wiser operates in a competitive market with competitors including Trax, RetailNext, SPINS, Crisp and Daasity, among others.
- Headquarter San Mateo, United States
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Sectors
RetailTechnology
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Email
Locked
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Phone
Locked
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Website
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Social
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- Legal Name Wiser Solutions, Inc.
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$10.95 M (USD)
in 8 rounds
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Latest Funding Round
$7 M (USD), Series A
Apr 22, 2020
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Investors
Quad Analytix
& 6 more
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Employee Count
Not available
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Investments & Acquisitions
Blosm Hair & Beauty
& 1 more
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Acquired by
Quad Analytix
(Sep 11, 2016)
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Products & Services of Wiser
Wiser offers a comprehensive portfolio of products and services, including Price Execution, In-Store Execution, Digital Shelf Intelligence, MAP Execution, and Promotions Intelligence.
Pricing data is provided for catalog optimization strategies.
Retail visibility is offered to enhance sales growth.
Analytics are delivered to improve digital shelf performance.
Reseller pricing is monitored to ensure policy compliance.
Promotions data is collected for retail brand insights.
Live pricing is displayed directly in the browser.
People of Wiser
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Software Development Team
25 people
Leadership Team
12 people
Operations Team
10 people
Human Resources and Administration
9 people
Customer Team
8 people
Product Management Team
7 people
Senior Team
6 people
Sales and Marketing
6 people
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Funding Insights of Wiser
Wiser has successfully raised a total of $10.95M across 8 strategic funding rounds. The most recent funding activity was a Series A round of $7 million completed in April 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Wiser
Wiser has secured backing from 7 investors, including venture fund investors. Prominent investors backing the company include Quad Analytix, Bridges Israel and Flint Capital Solution.
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Venture capital fund investing in multiple sectors
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Early-stage investments are made in healthcare technology and life sciences.
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Investor details for Wiser
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- Investor domains
- Investor locations
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- Participation history
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Wiser
Wiser has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Blosm Hair & Beauty and Quad Analytix.
Investment portfolio details for Wiser
Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.
- Portfolio identities
- Transaction dates
- Round details
- Investment values
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| Company Name | Description | Domain | Location | Founded Year | Amount |
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Assortment analytics and pricing intelligence are delivered through data insights.
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A luxury women-only salon is operated in Perth.
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Complete acquisition details for Wiser
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- Domains and locations
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Financial Statements - Wiser
Detailed financials for Wiser
Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.
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- Profit trends
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Wiser Comparisons
Peer comparison for Wiser
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Competitors of Wiser
Wiser operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Trax, RetailNext, SPINS, Crisp and Daasity, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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Cloud-based analytics solutions for retail shelf management are delivered.
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In-store customer behavior is tracked and analyzed in real-time.
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Retail consumer analytics services are provided for natural products sector.
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Business analytics software is provided for CPG retailers and suppliers.
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eCommerce analytics platform is provided for online sellers.
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Detailed competitors of Wiser
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Latest news on Wiser
Complete news archive for Wiser
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Frequently Asked Questions about Wiser
Wiser was founded in 2012.
Wiser is headquartered in San Mateo, United States. It is registered at San Mateo, California, United States.
Andy Ballard is the current CEO of Wiser.
Wiser is a funded company, having raised a total of $10.95M across 8 funding rounds to date.
Wiser Solutions is focused on delivering retail analytics software to brands and retailers. Real-time visibility into pricing and execution is offered to enhance sales both online and in-store. Solutions are tailored for CPG brands, eCommerce brands, marketplace sellers, and retailers to address specific challenges. Sectors served include consumer electronics and FMCG, with tools for price optimization, in-store execution, and digital shelf analytics. Actionable insights are generated from tracking billions of products daily, enabling quick responses to market trends and competitor actions.
Wiser's top competitors include Trax, ParallelDots and Eversight.
Wiser offers Price Execution, In-Store Execution, Digital Shelf Intelligence, MAP Execution, and 2 more products and services.
Wiser has made 2 acquisitions, including Blosm Hair & Beauty, and Quad Analytix.
Wiser has 7 investors. Key investors include Quad Analytix, Bridges Israel, Flint Capital Solution, 20/20 HealthCare Partners, and Moonshots Capital.