About Springbot
Springbot is a Technology company based in Atlanta (United States) founded in 2012 by Allen Nance. Automated eCommerce marketing platform for Magento users is offered. It operates in the Technology and Retail sectors. Springbot has raised $53.66 million across 9 funding rounds from investors including SVB, Sterling National Bank and Harbert Management. Springbot has completed 1 acquisition, including Matcha. Its chief executive, as recorded, is Marc Pickren. Its website springbot.com draws about 12 thousand monthly visits. Springbot offers products and services including Springbot Send, Marketing and Branding Services, and Web and Software Development. Its focus areas include Enterprise Applications, MarketingTech, Industry Specific Marketing and eCommerce. Its legal entity is NSB Marketing, Inc. Its competitors include Klaviyo, Yotpo and Demandware; 3 of its 3 listed competitors have raised funding.
Company details
Springbot was founded in 2012 in Atlanta, United States, as a SaaS provider for small and medium businesses using Magento. Data, content, and multi-channel marketing toolsincluding social, online, mobile, and emailare integrated to support traffic growth, conversions, and revenue. Predictive analysis is employed to identify high-impact campaigns, which are launched and subsequently tracked, with logic refined based on performance outcomes.
Products & Services of Springbot
Springbot offers a comprehensive portfolio of products and services, including Springbot Send, Marketing and Branding Services, and Web and Software Development.
Automates email campaigns and customer data for online stores.
Crafts digital campaigns and brand identities for engagement.
Builds websites and custom software for performance optimization.
Apps and channels of Springbot
its YouTube channel Springbot has 7 subscribers.
Funding Insights of Springbot
Springbot has successfully raised a total of $53.66M across 9 strategic funding rounds. The most recent funding activity was a Series B round of $14 million completed in January 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $53.66M
- Total Rounds 9
- Last Round Series B — $14M
- Investors Count 13
All 9 funding rounds of Springbot with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2021 | $14M | Series B | – | Sterling National Bank | – |
| Dec 2020 | $2.6M | Series B | – | – | – |
| Oct 2018 | $15M | Series B | – | North Atlantic Capital | |
| Jan 2018 | $1M | Series B | – | – | – |
| Dec 2016 | $10.06M | Series B | – | Harbert Management | |
| Jun 2015 | $6M | Series B | – | TTV Capital | |
| Jun 2014 | $4M | Series A | – | TechOperators | |
| Sep 2012 | $1M | Angel Round | – | John Shlesinger, Tom Cousins | – |
| Jul 2012 | Seed | – | Georgia Institute of Technology | – |
13 investors in total: 9 institutional and 4 angel.
Investors in Springbot
Springbot has secured backing from 13 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include SVB, Sterling National Bank and Harbert Management.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Tech-focused Venture debt firm providing debt finacing in the US and Europe | 1986 | northatlanticcapital.com | Portland, United States | |
Early-stage venture capital investments are provided by TechOperators. | techoperators.com | Atlanta, United States | ||
Investments are made by TTV Capital in early-stage fintech companies. | ttvcapital.com | Atlanta, United States | ||
Infrastructure, hedge, private equity, and debt fund focused on multiple sectors | 1993 | harbert.net | Birmingham, United States | |
US-focused incubation and early-stage VC investments are provided. | techsquare.co | Atlanta, United States | ||
Investments are made in US tech companies by Forte Ventures. | forteventures.com | Atlanta, United States | ||
Commercial bank | 1888 | snb.com | Yonkers, United States | |
Banking services are provided to innovative companies, investors, and individuals. | 1983 | svb.com | Santa Clara, United States | |
Various courses and degrees are offered across diversified academic streams. | 1986 | gatech.edu | United States | |
JS John Shlesinger | unknown_676750d948914df69 |
Investor details for Springbot
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Springbot
3 people are tracked at Springbot (2 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Allen Nance | Co-Founder | Leadership |
Marc Pickren | CEO | Leadership |
Rajsekhar kundu | Java Developer | Team |
Complete people profiles for Springbot
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Investments & Acquisitions by Springbot
Springbot has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Matcha.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Content management and distribution software is provided for businesses. | getmatcha.com | Atlanta, United States | 2012 | Dec 2020 | •••• |
Complete acquisition details for Springbot
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Timeline of Springbot
4 dated milestones of Springbot across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Springbot is founded.
- Funding First funding round.
- Acquisition Acquires Matcha.
- Funding Latest funding round, Series B, of $14.0M.
Competitors of Springbot
Springbot has 3 listed competitors in our database, 3 of them funded. They include Klaviyo, Yotpo and Demandware.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| klaviyo.com | 2012 | Boston, United States | $778.5M | 1,454 | SaaS email marketing solutions are offered to e-commerce businesses. | |
| yotpo.com | 2011 | New York, United States | $436M | Cloud-based marketing platform for e-tailers | ||
| demandware.com | 2004 | New York, United States | $64.96M | 678 | Enterprise cloud commerce solutions are provided for retailers and manufacturers. |
Detailed competitors of Springbot
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Web traffic of Springbot
The website of Springbot (springbot.com) receives about 12.1K visits a month.
- Monthly visits12.1K
▲ 3.3% vs previous month
Websites whose visitors overlap most with Springbot. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| shopify.com | 100% | 224.7M | #101 | View details | |
| marketwake.com | 70% | 680.7K | #4,553,005 | View details | |
| rescour.com | 64% | 680.7K | View details | ||
| cardinaldigitalmarketing.com | 49% | 16.8K | #1,800,836 | View details | |
| rigor.com | 33% | 2.4K | #8,340,029 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for Springbot
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in MarketingTech
3 companies that operate in the same segment as Springbot (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Related news about Springbot
Complete news archive for Springbot
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Frequently Asked Questions about Springbot
Springbot was founded in 2012.
Springbot is headquartered in Atlanta, United States. It is registered at Atlanta, Georgia, United States.
Marc Pickren is the CEO of Springbot, as recorded in our data.
Springbot is a funded company, having raised a total of $53.66M across 9 funding rounds to date.
Springbot was founded in 2012 in Atlanta, United States, as a SaaS provider for small and medium businesses using Magento. Data, content, and multi-channel marketing toolsincluding social, online, mobile, and emailare integrated to support traffic growth, conversions, and revenue. Predictive analysis is employed to identify high-impact campaigns, which are launched and subsequently tracked, with logic refined based on performance outcomes.
Springbot's top competitors include Klaviyo, Yotpo and Demandware.
Springbot offers Springbot Send, Marketing and Branding Services, and Web and Software Development.
Springbot has made 1 acquisition, including Matcha.
Springbot has 13 investors. Key investors include SVB, Sterling National Bank, Harbert Management, Georgia Institute of Technology, and North Atlantic Capital.
Springbot operates through Nsb Marketing, Inc..