About Matcha
Matcha is a Technology company based in Atlanta (United States) founded in 2012, and was acquired by Multisoft in February 2024. Content management and distribution software is provided for businesses. Matcha has raised $6.5 million across 1 funding round from investors including Springbot, Multisoft and TechOperators. The company was acqui-hired. Its focus areas include Enterprise Applications, MarketingTech, Content Marketing and Content Creation. Its competitors include EX.CO, Typeface and Ceros; 3 of its 3 listed competitors have raised funding.
Company details
Matcha was founded in 2012 in Atlanta, United States, within the software sector focused on content solutions. Content creation, management, and distribution are facilitated for brands, alongside tools for campaign execution, marketing performance tracking, lead acquisition, email campaigns, and revenue oversight. Operations emphasize subscription-based access, supporting customer engagement and retention across various business needs.
- Headquarters Atlanta, United States
- Stage Acquired
- SectorsTechnology
- Email••••••••
- Phone•••• ••••
- Website getmatcha.com
- Social LinkedIn X Facebook
- Acquired by Springbot (Dec 2020)
Funding Insights of Matcha
Matcha has successfully raised a total of $6.5M through 1 strategic funding round. The most recent funding activity was a Series A round of $6.5 million completed in March 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $6.5M
- Total Rounds 1
- Last Round Series A — $6.5M
- First Round $6.5M
(Mar 2018)
- Investors Count 1
All 1 funding rounds of Matcha with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2018 | $6.5M | Series A | – | TechOperators | – |
3 investors in total: 3 institutional.
Investors in Matcha
Matcha has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Springbot, Multisoft and TechOperators.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage venture capital investments are provided by TechOperators. | techoperators.com | Atlanta, United States | ||
Cloud-based low-code platform for application development is utilized. | 1995 | multisoft.se | Stockholm, Sweden | |
Automated eCommerce marketing platform for Magento users is offered. | 2012 | springbot.com | Atlanta, United States |
Investor details for Matcha
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Competitors of Matcha
Matcha has 3 listed competitors in our database, 3 of them funded. They include EX.CO, Typeface and Ceros.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| ex.co | 2012 | New York, United States | $69.2M | Content management platform | ||
| typeface.ai | 2022 | San Francisco, United States | $205.61M | AI-based content creation platform is offered for businesses. | ||
| ceros.com | 2012 | New York, United States | $143.15M | Interactive content creation platform is provided for brands. |
Detailed competitors of Matcha
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Top companies in MarketingTech
3 companies that operate in the same segment as Matcha (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Related news about Matcha
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Frequently Asked Questions about Matcha
Matcha was founded in 2012 and raised its 1st funding round 6 years after it was founded.
Matcha is headquartered in Atlanta, United States. It is registered at Atlanta, Georgia, United States.
Matcha is a funded company, having raised a total of $6.5M across 1 funding round to date. The company's 1st funding round was a Series A of $6.5M, raised on Mar 2018.
Matcha was founded in 2012 in Atlanta, United States, within the software sector focused on content solutions. Content creation, management, and distribution are facilitated for brands, alongside tools for campaign execution, marketing performance tracking, lead acquisition, email campaigns, and revenue oversight. Operations emphasize subscription-based access, supporting customer engagement and retention across various business needs.
Matcha has 3 investors. Key investors include Springbot, Multisoft, and TechOperators.
Yes. Matcha was acquired by Springbot in December 2020.