Outbrain Direct Response

New York, United States Founded: 2006 • Age: 20 yrs Listed Acquired By Taboola
Native advertising solutions are delivered via a cloud-based content platform.

About Outbrain Direct Response

Outbrain Direct Response is a publicly listed company based in New York (United States) founded in 2006, and was acquired by Taboola in October 2019. Native advertising solutions are delivered via a cloud-based content platform. It operates on a Advertising Model model. Outbrain Direct Response has raised $403.72 million across 10 funding rounds from investors including Taboola, Lightspeed Venture Partners and HarbourVest Partners. The company has 1,800 employees. Outbrain Direct Response has completed 8 acquisitions, including AdNgin, Ligatus and Revee. Its chief executive, as recorded, is David Kostman. Its website outbrain.com draws about 209.5 million monthly visits. Its Indian entity Outbrain India Private Limited reported revenue of β‚Ή27.87 Cr. Outbrain Direct Response offers products and services including Outbrain Direct Response. Its focus areas include Technology, Advertising Technology and Performance Marketing. Its competitors include TripleLift, Nativo and Ryff; 3 of its 3 listed competitors have raised funding.

Company details

Outbrain Direct Response, a subsidiary of Teads, is focused on performance marketing across the open internet. Solutions are provided to advertisers for maximizing ROI through unique reach, contextual insights, and predictive AI technology. The company operates in the advertising technology sector, delivering outcomes in branding and performance marketing. Enhanced strategies and innovative tools are utilized to support affiliates and search buyers globally.

  • Headquarters New York, United States
  • Employees 1,800
  • Stage Public
  • Sectors
    Media & Entertainment
  • Email
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  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website outbrain.com
  • Social LinkedIn X Facebook YouTube
  • Acquired by Taboola (Oct 2019)
  • Legal Name Teads Holding Co.
Key Metrics
  • Indian entity revenue
    ₹27.87 Cr

    FY 2025 · +221% YoY

  • Indian entity net profit
    ₹2.58 Cr

    FY 2025 · 9% margin

  • Indian entity EBITDA
    ₹3.79 Cr

    FY 2025 · 14% margin

  • Total Equity Funding
    $403.72M (USD)

    in 10 rounds

  • Latest Funding Round
    $200M (USD), Series I

    Jul 2021

  • Investors
    Taboola

    & 11 more

  • Employee Count
    1,800
  • Investments & Acquisitions
    AdNgin

    & 7 more

  • Acquired by
    Taboola

    (Oct 2019)

Products & Services of Outbrain Direct Response

Outbrain Direct Response offers a comprehensive portfolio of products and services, including Outbrain Direct Response.

Outbrain Direct Response
Performance Marketing

Performance marketing solutions are provided for online advertisers.

Apps and channels of Outbrain Direct Response

its YouTube channel Teads has 3.87K subscribers and 30 videos.

Teads
YouTube 3.87K subscribers 30 videos Science & Technology
Open channel

Videos from Outbrain Direct Response

The most watched videos on Outbrain Direct Response's YouTube channel, Teads (3.87K subscribers). Click a video to play it here.

Episode 1. Navigating Search on Native. Evolving Strategies, Quality Traffic and Industry Challenges
1.6K views
Episode 2. From Affiliate Hustle to Agency Success with Jason Kutasi
796 views
Episode 3. Why Trust Means Everything In Performance Marketing with Eric Schechter
360 views
The Long and the Short of It: Balancing Branding AND Performance to Deliver the Best Outcomes
270 views

More on Teads.

Funding Insights of Outbrain Direct Response

Outbrain Direct Response has successfully raised a total of $403.72M across 10 strategic funding rounds. The most recent funding activity was a Series I round of $200 million completed in July 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $403.72M
  • Total Rounds 10
  • Last Round Series I β€” $200M
  • First Round $1M

    (Jun 2007)

  • Investors Count 11

All 10 funding rounds of Outbrain Direct Response with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jul 2021$200MSeries I–The Baupost Group
–
May 2016$45MSeries H––
–
Mar 2015$50MSeries G–Susquehanna Growth Equity
–
Oct 2013$35MSeries F–HarbourVest Partners
Mar 2013$9.5MSeries E––
–
Dec 2011$35.22MSeries D–Index Ventures
Feb 2011$11MSeries C–Gemini, GlenRock Israel
–
Feb 2009$12MSeries B–Rhodium
Feb 2008$5MSeries A–Gemini, Lightspeed Venture Partners
Jun 2007$1MSeed–LGiLab
–
Valuation history

12 investors in total: 12 institutional.

Investors in Outbrain Direct Response

Outbrain Direct Response has secured backing from 12 investors, including institutional and venture fund investors. Prominent investors backing the company include Taboola, Lightspeed Venture Partners and HarbourVest Partners.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Private market investment solutions are offered to institutional clients.
1982harbourvest.comBoston, United States
Venture capital investments in technology startups and entrepreneurs.
indexventures.com
Early and seed stage investments are made in technology by Gemini Israel Ventures.
gemini.co.ilHerzliya, Israel
Private equity investments are targeted in Israel and the US.
grg.co.ilHerzliya, Israel
Tech focused early stage VC firm investing in the US & Israel
rhodium.co.ilHerzliya, Israel
Venture capital investing in innovative companies across global sectors is undertaken by Lightspeed Venture Partners.
1997lsvp.comMenlo Park, United States
Investments are made in early-stage technology companies globally.
viola-group.comHerzliya, Israel
Investments in very early stage startups are made by LGiLab.
lgilab.comHaifa, Israel
Private equity firm
sgep.comBala Cynwyd, United States
Conducts long-term value-oriented investments for families, foundations, and institutions.
1982baupost.comBoston, United States
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Investor details for Outbrain Direct Response

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Board of directors of Outbrain India Private Limited (Outbrain Direct Response)

Outbrain India Private Limited is the primary company behind Outbrain Direct Response. The board of Outbrain India Private Limited currently have 4 directors; the longest-serving is Girish Nanalal Sanghavi, appointed in 2022. 9 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Girish Nanalal Sanghavi
DIN 07012668
Director01 Dec 20223 yrs 11 moOutbrain India Private Limited
Aravindan Abisheik
DIN 08787410
Director14 Mar 20233 yrs 7 moOutbrain India Private Limited
Yaron Michael Galai
DIN 10252999
Director25 Jul 20233 yrs 3 moOutbrain India Private Limited
Shouneel Charles
DIN 06380419
Director20 Jan 20251 yr 9 moOutbrain India Private Limited

People of Outbrain Direct Response

57 people are tracked at Outbrain Direct Response (6 in leadership, 4 in board & advisors, 47 in team); the tracked headcount is 1,800.

NameRoleGroup
David Kostman
Co-CEOLeadership
Ori Lahav
Co-Founder, CTO & GM, IsraelLeadership
Co-founder & Chairman Of The BoardLeadership
Ziv Barak
R&d DirectorLeadership
Urška Herbst
Head Of Technical Operations & InnovationLeadership
Amir Hadadi
Chief Software ArchitectLeadership
Arne Wolter
DirectorBoard & advisors
Shlomo Dovrat
DirectorBoard & advisors
Nithya B. Das
Board Director And Compensation Committee MemberBoard & advisors
Mark Zagorski
DirectorBoard & advisors
Or Yanay
Team LeadTeam
Itai Shchorry
Machine Learning EngineerTeam
Gal Giladi Levy
Senior Software EngineerTeam
Nurit Moscovici
Software EngineerTeam
Tsvika Wiegner
Senior Software EngineerTeam
May Zaidman
Software EngineerTeam
Anatoly Rabinovich
Senior Software EngineerTeam
Dimitry Boguslavsky
Outbrain, Cloud Platform Group - Devops/sre/production EngineerTeam
Roman Krom
Full Stack EngineerTeam
Maayan Harnoy Stern
Back End DeveloperTeam

37 more people are available in the full profile.

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IPO & Listings of Outbrain Direct Response

Outbrain Direct Response is a publicly listed company on the NASDAQ with ticker symbol TEAD in USA, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.

  • IPO date23 Jul 2021
  • Listed onNASDAQ: OB
  • Listed entityTeads Holding Co.
  • Exchange sectorTechnology services
  • ISINUS69002R1032
  • Share price$0.46 (-6.67% on the day) · 2026-10-13
  • Market capitalisation$45.6M
  • EPS (diluted, trailing year)$-5.52
  • Volume (last session)110,160

Financials of Outbrain Direct Response

Figures of Outbrain India Private Limited, the primary company behind Outbrain Direct Response, for FY 2025. Revenue was ₹27.87 Cr (+221% year on year). Net profit was ₹2.58 Cr (9% margin). EBITDA was ₹3.79 Cr (14% margin). Revenue has grown at a compounded annual rate of +75% over three years and +51% over five years.

  • ₹27.87 CrRevenue · FY 2025 · +221% YoY
  • ₹2.58 CrNet profit · 9% margin
  • ₹3.79 CrEBITDA · 14% margin
  • ₹1.64 CrPaid-up capital
  • 24Employees (provident fund records)
  • +75%Revenue CAGR, 3 years
  • +51%Revenue CAGR, 5 years
Exchange-reported annual figures
YearRevenueNet incomeEBITDA
2025$1.30B-$517.1M$79.7M
2024$889.9M-$711,000$21.8M
2023$935.8M$10.2M$14.4M
2022$992.1M-$24.6M$13.6M
2021$1.02B$11.0M$54.0M

Balance sheet, profit and loss, cash flow and ratios of Outbrain India Private Limited are on its company page.

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Detailed financial statements for Outbrain Direct Response

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Investments & Acquisitions by Outbrain Direct Response

Outbrain Direct Response has strategically engaged in corporate development activities, having acquired 8 companies. Notable acquisitions include AdNgin, Ligatus and Revee.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Self-service ad platforms for campaign management are provided.
teads.comNew York, United States2011Feb 2025β€’β€’β€’β€’
Predictive Mobile Marketing Platform
vi.aiZurich, Switzerland2016Nov 2021$55M
Native advertising network is operated for contextual ad placements.
ligatus.comCologne, Germany2005Feb 2019β€’β€’β€’β€’
A testing platform that optimizes the ads for publishers
adngin.comTel Aviv, Israel2014Jun 2018β€’β€’β€’β€’
Content ads are accessed programmatically through a demand-side platform.
zemanta.comNew York, United States2007Jul 2017β€’β€’β€’β€’
Real-time content analytics and yield optimization are provided for publishers.
revee.comLos Angeles, United States2013Mar 2016β€’β€’β€’β€’
Predictive analytics for online media performance are offered.
visualrevenue.comNew York, United States2006Mar 2013β€’β€’β€’β€’
Third-party content is monetized by publishers through syndication across sites.
verticalacuity.comAtlanta, United States2007Dec 2012β€’β€’β€’β€’
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Complete acquisition details for Outbrain Direct Response

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Timeline of Outbrain Direct Response

13 dated milestones of Outbrain Direct Response across 19 years, from founding to its latest funding, stage changes and deals.

  1. Founded Outbrain Direct Response is founded.
  2. Funding First funding round of $1.0M.
  3. Acquisition Acquires Vertical Acuity.
  4. Acquisition Acquires Visual Revenue.
  5. Acquisition Acquires Revee.
  6. Acquisition Acquires Zemanta.
  7. Acquisition Acquires AdNgin.
  8. Acquisition Acquires Ligatus.
  9. Exit Acquired by Taboola.
  10. Funding Latest funding round, Series I, of $200.0M.
  11. IPO Lists on the stock exchange (IPO).
  12. Acquisition Acquires Video Intelligence.
  13. Acquisition Acquires Teads.

Competitors of Outbrain Direct Response

Outbrain Direct Response has 3 listed competitors in our database, 3 of them funded. They include TripleLift, Nativo and Ryff.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
triplelift.com2012New York, United States$20.61M285
Native advertising exchange platform
nativo.com2010Los Angeles, United States$84.12M164
Native ads are scaled, automated, and measured via this platform.
ryff.com2004Los Angeles, United States$20.3M
Provides a native advertising platform for brands
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Detailed competitors of Outbrain Direct Response

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Web traffic of Outbrain Direct Response

The website of Outbrain Direct Response (outbrain.com) receives about 209.5M visits a month.

  • Monthly visits
    209.5M

    ▼ 2.9% vs previous month

Similar websites

Websites whose visitors overlap most with Outbrain Direct Response. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
taboola.com
100%
276.1MView details
news.google.com
news.google.com
93%
#137–
msn.com
90%
#74View details
zemanta.com
82%
59.6KView details
linkwithin.com
linkwithin.com
81%
–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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Top companies in Digital Media & Publishing Platforms

3 companies that operate in the same segment as Outbrain Direct Response (Digital Media & Publishing Platforms) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Content is shared and discussed across user-driven communities.
2005San Francisco, California, United StatesUSD 1.62 B
Reward-based crowdfunding is facilitated for content creators and musicians.
2013San Francisco, California, United StatesUSD 412.1 M1,218
Subscription-based platform for publishers' content management is provided.
2017San Francisco, California, United StatesUSD 189.5 MUSD 1.45 M4,285
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Related news about Outbrain Direct Response

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Frequently Asked Questions about Outbrain Direct Response

Outbrain Direct Response was founded in 2006 and raised its 1st funding round 1 year after it was founded.

Outbrain Direct Response is headquartered in New York, United States. It is registered at New York, New York, United States.

David Kostman is the CEO of Outbrain Direct Response, as recorded in our data.

Outbrain Direct Response is a funded company, having raised a total of $403.72M across 10 funding rounds to date. The company's 1st funding round was a Seed of $1M, raised on Jun 2007.

Outbrain Direct Response has 1,800 employees.

The primary company behind Outbrain Direct Response, Outbrain India Private Limited, reported revenue of β‚Ή27.87 Cr for FY 2025, up 221% year on year.

Outbrain Direct Response, a subsidiary of Teads, is focused on performance marketing across the open internet. Solutions are provided to advertisers for maximizing ROI through unique reach, contextual insights, and predictive AI technology. The company operates in the advertising technology sector, delivering outcomes in branding and performance marketing. Enhanced strategies and innovative tools are utilized to support affiliates and search buyers globally.

Outbrain Direct Response's top competitors include TripleLift, Nativo and Ryff.

Outbrain Direct Response offers Outbrain Direct Response.

Yes, Outbrain Direct Response is publicly traded on NASDAQ under the ticker symbol TEAD.

Outbrain Direct Response has made 8 acquisitions, including AdNgin, Ligatus, and Revee.

Outbrain Direct Response has 12 investors. Key investors include Taboola, Lightspeed Venture Partners, HarbourVest Partners, The Baupost Group, and Index Ventures.

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