About Zemanta
Zemanta is a company based in New York (United States) founded in 2007 was acquired by Outbrain in July 2017. Zemanta has raised $10.48 million across 6 funding rounds from investors including Outbrain Direct Response, Seedcamp and Union Square Ventures. Zemanta offers products and services including Outbrain DSP. Zemanta operates in a competitive market with competitors including The Trade Desk, AppNexus, Beeswax, Quantcast and Matomy, among others.
- Headquarter New York, United States
- SectorsMedia & Entertainment
- Website zemanta.com
- Social LinkedIn X Facebook
- Acquired by Outbrain (Jul 2017)
- Total Equity Funding$10.48M (USD)
in 6 rounds
- Latest Funding Round$3.23M (USD), Series A
Jan 2016
- InvestorsOutbrain Direct Response
& 5 more
- Acquired byOutbrain
(Jul 2017)
Products & Services of Zemanta
Zemanta offers a comprehensive portfolio of products and services, including Outbrain DSP.
Platform for programmatic ad management and performance optimization
Funding Insights of Zemanta
Zemanta has successfully raised a total of $10.48M across 6 strategic funding rounds. The most recent funding activity was a Series A round of $3.23 million completed in January 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $10.48M
- Total Rounds 6
- Last Round Series A — $3.23M
- Investors Count 5
All 6 funding rounds of Zemanta with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2016 | $3.23M | Series A | – | – | – |
| Nov 2013 | $2M | Series A | – | – | |
| Nov 2010 | $3M | Series A | – | – | |
| Sep 2008 | $750,000 | Seed | – | – | |
| Jun 2008 | $1.5M | Seed | – | – | – |
| Jun 2007 | – | Seed | – | – |
6 investors in total: 6 institutional.
Investors in Zemanta
Zemanta has secured backing from 6 investors, including venture fund investors. Prominent investors backing the company include Outbrain Direct Response, Seedcamp and Union Square Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital firm focused on blockchain, wellbeing, and multiple sectors | – | usv.com | New York, United States | |
Early-stage venture capital investments are made in US tech sectors. | – | socialstarts.com | San Francisco, United States | |
Seed and early-stage investments are made in European tech startups. | – | edenventures.co.uk | London, United Kingdom | |
- | – | acceleration-group.com | - | |
Venture capital fund investing in tech startups | 2007 | seedcamp.com | London, United Kingdom | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | outbrain.com | New York, United States |
Investor details for Zemanta
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Zemanta
39 people are tracked at Zemanta (11 in leadership, 28 in team).
| Name | Role | Group |
|---|---|---|
Todd Sawicki | CEO | Leadership |
Andraz Tori | Cofounder and CTO | Leadership |
Jelena Jeknić | Director of Marketing | Leadership |
Dawn Chan | APAC Director | Leadership |
Davorin Kopič | Head of Data Science | Leadership |
Marko Čelan | Head of System operations | Leadership |
Nicolas Bardin | Sales Director | Leadership |
David Kaplan | Vice President Client Development | Leadership |
Kenneth López Triquell | Global Sales Director Brand Agencies | Leadership |
Tadej Pavlič | Head of Customers & Growth | Leadership |
Christian Marchan | Head of Customer Success | Leadership |
Primož Belej | Data Scientist | Team |
Jan Hartman | Data Scientist | Team |
Blaz Mramor | Data Scientist | Team |
Alberto Donizetti | Data Scientist, R&D | Team |
Stela Braje | Global Account Executive (Brands/Agencies) | Team |
Amadej Groselj | Senior Software Engineer | Team |
Domen Kajdič | Software Engineer | Team |
Jan Holas | Full Stack Engineer | Team |
Klemen Trontelj | Development Engineer | Team |
19 more people are available in the full profile.
Complete people profiles for Zemanta
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Zemanta
4 dated milestones of Zemanta across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Zemanta is founded.
- Funding First funding round.
- Funding Latest funding round, Series A, of $3.2M.
- Exit Acquired by Outbrain.
Competitors of Zemanta
Zemanta operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as The Trade Desk, AppNexus, Beeswax, Quantcast and Matomy, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| thetradedesk.com | 2009 | Ventura, United States | $82.5M | 3,115 | DSP software is provided for ad campaign execution across channels. | |
| appnexus.com | 2007 | New York, United States | $318.67M | 925 | Programmatic advertising technology platform is provided for online trading. | |
| beeswax.com | 2014 | New York, United States | $28.26M | 33 | Custom bidding technology is provided for ad auction buyers. | |
| quantcast.com | 2006 | San Francisco, United States | $61.7M | 366 | AI-driven data intelligence is provided for marketing solutions. | |
| matomy.com | 2007 | Tel Aviv, Israel | $18M | – | Performance marketing solutions are provided for publishers and advertisers. | |
| viantinc.com | 1999 | Irvine, United States | $15.33M | 337 | Omnichannel demand side platform is provided for campaign optimization. | |
| rocketfuel.com | 2008 | Redwood, United States | $60M | 761 | AI-based programmatic media buying is enabled through predictive analytics platform. | |
| turn.com | 2004 | Redwood, United States | $159.64M | 361 | Demand-side platform and data management for ad buying are provided. | |
| specificmedia.com | 1999 | Irvine, United States | $100M | 734 | AI-powered programmatic advertising is delivered across digital channels. | |
| radiumone.com | 2009 | San Francisco, United States | $87.5M | 213 | Enterprise advertising platform |
Detailed competitors of Zemanta
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Zemanta
The website of Zemanta (zemanta.com) receives about 59.6K visits a month.
- Monthly visits59.6K
▲ 13.9% vs previous month
Websites whose visitors overlap most with Zemanta. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| contentmarketinginstitute.com | 100% | 134.8K | #375,869 | View details | |
| newscred.com | 71% | – | – | View details | |
| skyword.com | 63% | 84K | #395,736 | View details | |
| contently.com | 50% | 116.2K | #411,855 | View details | |
ratecard.fr | ratecard.fr | 42% | – | #4,170,779 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 9 similar websites and full traffic analytics for Zemanta
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 9 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Zemanta
Complete news archive for Zemanta
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Zemanta
10 companies that operate in the same segment as Zemanta (Advertising & Marketing Tech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
Platform offering mobile ad network software | 2007 | Bengaluru, Karnataka, India | USD 265.6 M | USD 268.38 M | 1,074 | |
AI-driven ad campaigns are managed for personalization and optimization. | 2005 | Paris, France | USD 59.97 M | USD 1.94 B | 3,510 | |
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | 2005 | Singapore, Singapore | USD 10 M | USD 288.73 M | 618 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 | |
SSP software is offered to publishers for ad inventory sales. | 2006 | Redwood City, California, United States | USD 31 M | USD 282.93 M | 1,050 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – | |
Cloud based mobile marketing analytics and attribution platform | 2011 | San Francisco, California, United States | USD 1.29 B | – | – | |
Mobile advertising & monetization | 2007 | San Francisco, California, United States | USD 60.05 M | – | – |
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Frequently Asked Questions about Zemanta
Zemanta was founded in 2007.
Zemanta is headquartered in New York, United States. It is registered at New York, New York, United States.
Zemanta is a funded company, having raised a total of $10.48M across 6 funding rounds to date.
Zemanta provides a content ad demand-side platform (DSP) for accessing the content ads programmatically. Helps publishers with content ad targeting and mobile experiences. Aggregates and indexes marketing content for multiple content advertising formats such as promoted recommendations, in-stream ads, in-text ads and sponsored content. Provides a centralised management platform to manage the campaigns, test creative, and adjust bids to meet the content marketing objectives.
Zemanta's top competitors include The Trade Desk, Beeswax and Viant.
Zemanta offers Outbrain DSP.
Zemanta has 6 investors. Key investors include Outbrain Direct Response, Seedcamp, Union Square Ventures, Social Starts, and Eden Ventures.
Yes. Zemanta was acquired by Outbrain in July 2017.