Beeswax

New York, United States Founded: 2014 • Age: 12 yrs Acquired By FreeWheel
Custom bidding technology is provided for ad auction buyers.
Annual revenue - Latest available
Total funding $28.3M 4 rounds
Employees 33 Tracked headcount
Investors 9 Known backers
Products 2 Services tracked
Competitors 10 Brand Intelligence

About Beeswax

Beeswax is a company based in New York (United States) founded in 2014 was acquired by FreeWheel in December 2020. Beeswax has raised $28.26 million across 4 funding rounds from investors including Brandtech Group, FreeWheel and Foundry. The company has 33 employees as of December 31, 2022. Beeswax has completed 1 acquisition, including Mediagamma. Beeswax offers products and services including Bidder-as-a-Service and Beeswax DSP. Beeswax operates in a competitive market with competitors including The Trade Desk, Quantcast, Turn, Matomy and Centerfield, among others.

  • Headquarter New York, United States
  • Employees 33 as on 31 Dec, 2022
  • Sectors
    Media & Entertainment
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Beeswax.Io Corporation
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $28.26 M (USD)

    in 4 rounds

  • Latest Funding Round
    $15 M (USD), Series B

    Jan 22, 2019

  • Investors
  • Employee Count
    33

    as on Dec 31, 2022

  • Investments & Acquisitions
  • Acquired by
    FreeWheel

    (Dec 17, 2020)

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Products & Services of Beeswax

Beeswax offers a comprehensive portfolio of products and services, including Bidder-as-a-Service and Beeswax DSP.

Product name locked
Category locked
Primary

Service for automated bidding in programmatic media transactions.

Product name locked
Category locked
Locked

Platform for ad buying with custom optimizations and APIs.

People of Beeswax

Headcount 50-200
Employee Profiles 14
Employee Profiles
People
Huy Francis Nguyen
Support Engineer 2
People
Mike Munley
VP, Client Services
People
Mariam Khomeriki
Senior Product Manager
People
Doug Bealle
Senior Manager, Customer Success Team

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Funding Insights of Beeswax

Beeswax has successfully raised a total of $28.26M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $15 million completed in January 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Beeswax

Beeswax has secured backing from 9 investors, including venture fund and institutional investors. Prominent investors backing the company include Brandtech Group, FreeWheel and Foundry.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
VC firm investing in seed and early stage companies in the US
Locked Locked Locked
Amasia is focused on venture capital investments in sustainability.
Locked Locked Locked
Venture capital is invested in early-stage tech startups.
Locked Locked Locked
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Investor details for Beeswax

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Investments & Acquisitions by Beeswax

Beeswax has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Mediagamma.

Investments
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Investment portfolio details for Beeswax

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Acquisitions
Company Name Description Domain Location Founded Year Amount
Machine learning is utilized for online advertising optimization.
Locked Locked 2014 Locked
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Complete acquisition details for Beeswax

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Financial Statements - Beeswax

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Detailed financials for Beeswax

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Beeswax Comparisons

Beeswax Primary company
Description
Custom bidding technology is provided for ad auction buyers.
Location
New York, United States
Founded Year
2014
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
33
As of 2022
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Peer comparison for Beeswax

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Competitors of Beeswax

Beeswax operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as The Trade Desk, Quantcast, Turn, Matomy and Centerfield, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
DSP software is provided for ad campaign execution across channels.
Locked Locked Locked
AI-driven data intelligence is provided for marketing solutions.
Locked Locked Locked
Demand-side platform and data management for ad buying are provided.
Locked Locked Locked
Performance marketing solutions are provided for publishers and advertisers.
Locked Locked Locked
RTB enabled click and call traffic buying platform
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Detailed competitors of Beeswax

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Latest news on Beeswax

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Complete news archive for Beeswax

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Frequently Asked Questions about Beeswax

Beeswax was founded in 2014 and raised its 1st funding round 1 year after it was founded.

Beeswax is headquartered in New York, United States. It is registered at New York, New York, United States.

Beeswax is a funded company, having raised a total of $28.26M across 4 funding rounds to date.

As of Dec 31, 2022, the latest employee count at Beeswax is 33.

Beeswax offers bidder as a service solution, allowing brand marketers, agencies, or ad networks to operate their own cloud-based bidder. The cloud-based bidder is a technology that automatically bids on the real-time auctions that take place to buy ad space as a web page loads. Beeswax has opted for a disruptive pricing model. While smaller customers will be charged a percentage of their ad spend (the standard DSP model,) larger companies will pay flat fees based on their CPU and data usage. Beeswax raised over 1M from noted angel investors namely David Rosenblatt (the former CEO of DoubleClick), Auren Hoffman (CEO of LiveRamp) and Joe Zawadski (CEO of MediaMath).

Beeswax's top competitors include The Trade Desk, Viant and Turn.

Beeswax offers Bidder-as-a-Service and Beeswax DSP.

Beeswax has made 1 acquisition, including Mediagamma.

Beeswax has 9 investors. Key investors include Brandtech Group, FreeWheel, Foundry, RRE Ventures, and Amasia.

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