About Brandtech Group
Brandtech Group is a company based in New York (United States) founded in 2015 by David Jones.. Brandtech Group has raised $373.28 million across 4 funding rounds from investors including NendoLabs, Fimalac and Bansk Group. Brandtech Group has completed 11 acquisitions, including Acorn-i, Collectively Inc and DP6. Brandtech Group offers products and services including Pencil, Oliver, and Jellyfish. Brandtech Group operates in a competitive market with competitors including Adobe, HubSpot, Sprinklr, SEMrush and ActiveCampaign, among others.
- Headquarter New York, United States
- Founders David Jones
- Stage Unicorn
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Sectors
Technology
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Email
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Phone
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Website
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Social
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- Legal Name The Brandtech Group Llc
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Products & Services of Brandtech Group
Brandtech Group offers a comprehensive portfolio of products and services, including Pencil, Oliver, and Jellyfish. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
AI platform for creating and optimizing ads for brands
Services for building in-house digital marketing capabilities
Platform for digital and performance marketing analytics
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Funding Insights of Brandtech Group
Brandtech Group has successfully raised a total of $373.28M across 4 strategic funding rounds. The most recent funding activity was a Series C round of $115 million completed in March 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 4
- Last Round Series C — $115.0M
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First Round
First Round
(19 Nov 2019)
- Investors Count 4
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Mar, 2024 | Amount | Series C - Brandtech Group | Valuation |
investors |
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| Jun, 2023 | Amount | Series B - Brandtech Group | Valuation |
investors |
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| Jan, 2021 | Amount | Series B - Brandtech Group | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Brandtech Group
Brandtech Group has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include NendoLabs, Fimalac and Bansk Group. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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NendoLabs is engaged in advisory and venture investment activities.
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Founded Year | Domain | Location | |
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Fimalac is engaged in capital investment, entertainment, and real estate.
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Founded Year | Domain | Location | |
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Consumer-focused private investment firm targeting distinctive brands.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Brandtech Group
Brandtech Group has strategically engaged in corporate development activities, having acquired 11 companies. Notable acquisitions include Acorn-i, Collectively Inc and DP6. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Ecommerce and Amazon services are provided to brands and sellers.
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2018 | ||||
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AI-based tool for managing and generating ad creatives is provided.
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2018 | ||||
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Provider of mobile ad network software
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2014 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Brandtech Group
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Brandtech Group Comparisons
Competitors of Brandtech Group
Brandtech Group operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Adobe, HubSpot, Sprinklr, SEMrush and ActiveCampaign, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
AI-powered platform manages marketing creatives and customer journeys.
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| domain | founded_year | HQ Location |
Provider of AI-powered customer relationship management software
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| domain | founded_year | HQ Location |
Cloud-based customer experience management software is provided for brands.
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| domain | founded_year | HQ Location |
Cloud-based marketing platform for businesses
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| domain | founded_year | HQ Location |
Sales, CRM, and email marketing automation software is provided.
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| domain | founded_year | HQ Location |
Predictive intelligence is delivered for sales and marketing teams.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Brandtech Group
Frequently Asked Questions about Brandtech Group
When was Brandtech Group founded?
Brandtech Group was founded in 2015 and raised its 1st funding round 4 years after it was founded.
Where is Brandtech Group located?
Brandtech Group is headquartered in New York, United States. It is registered at New York, New York, United States.
Who is the current CEO of Brandtech Group?
David Jones is the current CEO of Brandtech Group. They have also founded this company.
Is Brandtech Group a funded company?
Brandtech Group is a funded company, having raised a total of $373.28M across 4 funding rounds to date. The company's 1st funding round was a Series B of $60M, raised on Nov 19, 2019.
What does Brandtech Group do?
Brandtech Group was founded in 2015 in New York, United States, focusing on the marketing and branding sector. AI and technology are integrated to deliver services that build and sustain brand identity. Marketing strategies are optimized through tools such as SEO, PPC, social media, and email campaigns. Data analytics, consumer insights, and creative storytelling are utilized to link brands with intended audiences.
Who are the top competitors of Brandtech Group?
What products or services does Brandtech Group offer?
Brandtech Group offers Pencil, Oliver, and Jellyfish.
How many acquisitions has Brandtech Group made?
Brandtech Group has made 11 acquisitions, including Acorn-i, Collectively Inc, and DP6.
Who are Brandtech Group's investors?
Brandtech Group has 4 investors. Key investors include NendoLabs, Fimalac, Bansk Group, and Mousse Investments.
What is Brandtech Group's valuation?
The valuation of Brandtech Group is $1.36B as of Jan 2021.
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