Sprinklr

New York, United States Founded: 2009 • Age: 17 yrs Listed
Cloud-based customer experience management software is provided for brands.

About Sprinklr

Sprinklr is a publicly listed company based in New York (United States) founded in 2009 by Ragy Thomas. Cloud-based customer experience management software is provided for brands. Sprinklr has raised $578.5 million across 8 funding rounds from investors including Hercules Capital, Plug and Play Tech Center and Temasek. The company has 3,589 employees. Sprinklr has completed 11 acquisitions, including Booshaka, Branderati and Dachis Group. Sprinklr was last valued at $5 billion in June 2021. Its chief executive, as recorded, is Ragy Thomas. Its website sprinklr.com draws about 4.4 million monthly visits. Its Indian entity Sprinklr India Private Limited reported revenue of ₹1,103 Cr. Its focus areas include Enterprise Applications, Customer Success Management, Customer Experience Management and MarketingTech. Its competitors include Twilio, Adobe and HubSpot; 2 of its 3 listed competitors have raised funding.

Company details

Sprinklr was founded in 2009 and is headquartered in New York, United States. A cloud-based platform is operated to manage customer experiences in the software industry. Public conversations across various channels are converted into actionable insights by the system. These insights support improvements in marketing, advertising, customer service, and product development. Additional features encompass location-based analysis of brand experiences, content marketing, marketing analytics, and reputation management.

  • Headquarters New York, United States
  • Employees 3,589
  • Founders Ragy Thomas
  • Stage Public
  • Sectors
    Technology
  • Website category Business and Consumer Services · Marketing and Advertising
  • Email
    ••••••••
  • Phone
    •••• ••••
  • Website sprinklr.com
  • Social LinkedIn X Facebook Instagram YouTube
  • Legal Name Sprinklr, Inc.
Key Metrics
  • Indian entity revenue
    ₹1,103 Cr

    FY 2025 · +12% YoY

  • Indian entity net profit
    ₹97.18 Cr

    FY 2025 · 9% margin

  • Indian entity EBITDA
    ₹187 Cr

    FY 2025 · 17% margin

  • Total Equity Funding
    $578.5M (USD)

    in 8 rounds

  • Latest Funding Round
    $350M (USD), Series G

    Sep 2020

  • Investors
  • Employee Count
    3,589
  • Investments & Acquisitions
    Booshaka

    & 10 more

Apps and channels of Sprinklr

its YouTube channel Sprinklr has 6.88K subscribers and 30 videos.

Sprinklr
YouTube 6.88K subscribers 30 videos People & Blogs
Open channel

Videos from Sprinklr

The most watched videos on Sprinklr's YouTube channel, Sprinklr (6.88K subscribers). Click a video to play it here.

Introduction to Sprinklr Insights
156 views
Making MCP Work: Yogin Patel’s Playbook for AI-Driven CX | CX-WISE Ep. 34
101 views
Explore Using Quick Search
76 views
Amitabh Misra on Building Cohesive CX at Scale | Sprinklr
66 views

More on Sprinklr.

Funding Insights of Sprinklr

Sprinklr has successfully raised a total of $578.5M across 8 strategic funding rounds. The most recent funding activity was a Series G round of $350 million completed in September 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $578.5M
  • Total Rounds 8
  • Last Round Series G — $350M
  • First Round $5M

    (Mar 2012)

  • Investors Count 24

All 8 funding rounds of Sprinklr with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Sep 2020$350MSeries G$2.7BHellman & Friedman, Sixth Street
–
Jul 2016$105MSeries F$1.8BTemasek
Oct 2015Series E–Valor Capital Group
–
Mar 2015$46MSeries E–Battery Ventures, Intel Education Accelerator
Apr 2014$40MSeries D–Iconiq Capital
Oct 2013$17.5MSeries C–Battery Ventures, Intel Education Accelerator
–
Feb 2013$15MSeries B–Battery Ventures, Intel Education Accelerator
–
Mar 2012$5MSeries A–Battery Ventures
–
Valuation history
DateValuationStage
Sep 2020$2.7B••••••••
Jul 2016$1.8B••••••••

Last known valuation $5B (Jun 2021). 24 investors in total: 24 institutional.

Investors in Sprinklr

Sprinklr has secured backing from 24 investors, including venture fund and institutional investors. Prominent investors backing the company include Hercules Capital, Plug and Play Tech Center and Temasek.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Private equity firm focused on acquisitions
hf.comSan Francisco, United States
Private equity and debt investments are managed across multiple sectors.
sixthstreet.comSan Francisco, United States
An investment platform is provided for diverse sectors and geographies.
1974temasek.com.sgSingapore, Singapore
Government-backed investments are directed toward healthcare, fintech, and various sectors.
edbi.comSingapore, Singapore
Growth equity and venture capital are applied to tech sectors.
valorcapitalgroup.comNew York, United States
Investments in technology companies are conducted globally by Battery Ventures.
battery.com
Tech investments are made stage-agnostically in Japan and the US.
sun-8.jpTokyo, Japan
Education startups are funded and mentored by Intel-backed accelerator.
intel.com/content/www/us/en/education/accelerator/education-accelerator-home.html
Provider of investment management and real asset services
iconiqcapital.comSan Francisco, United States
Investments are made in AI, blockchain, 3D printing, and robotics.
conductive.vcPalo Alto, United States
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Investor details for Sprinklr

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Board of directors of Sprinklr India Private Limited (Sprinklr)

Sprinklr India Private Limited is the primary company behind Sprinklr. The board of Sprinklr India Private Limited currently have 3 directors; the longest-serving is Srinivasa Suresh Devarakonda, appointed in 2017. 9 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Srinivasa Suresh Devarakonda
DIN 07921602
Director08 Sep 20179 yrs 1 moSprinklr India Private Limited
Jacob Scott
DIN 10707440
Director16 Jul 20242 yrs 3 moSprinklr India Private Limited
Rory Patrick Read
DIN 10944560
Director14 Feb 20251 yr 8 moSprinklr India Private Limited

People of Sprinklr

695 people are tracked at Sprinklr (191 in leadership, 8 in board & advisors, 496 in team); the tracked headcount is 3,589.

NameRoleGroup
Founder & CEOLeadership
Kelly Lang
Vice President Corporate CommunicationsLeadership
Suraj Soundararajan
Director - Marketing & SDR AnalyticsLeadership
Nathan Bennett
Global Director Of Brand ContentLeadership
Sarah Field
Senior Director, Advertising SuccessLeadership
Collin Ely
Global Strategic DirectorLeadership
General Manager & Head Of FinanceLeadership
Leeza Mathew
Senior Director, Global Professional ServicesLeadership
Nikhil Tekwani
Senior Director Of Product EngineeringLeadership
Ryan Parr
VP Of Product Design & User ResearchLeadership
Oliver Keller
Director of SalesLeadership
Pablo san Martín
Director, Sales Large Enterprise BrazilLeadership
Mark Ling
Global Strategic Account DirectorLeadership
Vanshika Gilhotra
Director Of Product ManagementLeadership
Mary Moran
Director - Enterprise SystemsLeadership
Roshan Dash
Senior Director - Product EngineeringLeadership
Mihir Shah
Director, Product EngineeringLeadership
Rahul Chauhan
Director Of Product EngineeringLeadership
Nitya Nand Rai
Director, Product EngineeringLeadership
Dhairya Rachchh
Associate Vice President, EngineeringLeadership

675 more people are available in the full profile.

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Complete people profiles for Sprinklr

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IPO & Listings of Sprinklr

Sprinklr is a publicly listed company on the NYSE with ticker symbol CXM in USA, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.

  • IPO date23 Jun 2021
  • Listed onNYSE: CXM
  • Listed entitySprinklr, Inc.
  • Exchange sectorTechnology services
  • ISINUS85208T1079
  • Share price$5.63 (+1.81% on the day) · 2026-10-13
  • Market capitalisation$1.31B
  • Price to earnings59.8
  • EPS (diluted, trailing year)$0.09
  • Volume (last session)1,811,406

Financials of Sprinklr

Figures of Sprinklr India Private Limited, the primary company behind Sprinklr, for FY 2025. Revenue was ₹1,103 Cr (+12% year on year). Net profit was ₹97.18 Cr (9% margin). EBITDA was ₹187 Cr (17% margin). Revenue has grown at a compounded annual rate of +24% over three years and +32% over five years.

  • ₹1,103 CrRevenue · FY 2025 · +12% YoY
  • ₹97.18 CrNet profit · 9% margin
  • ₹187 CrEBITDA · 17% margin
  • ₹2 LakhPaid-up capital
  • 2,182Employees (provident fund records)
  • +24%Revenue CAGR, 3 years
  • +32%Revenue CAGR, 5 years
Exchange-reported annual figures
YearRevenueNet incomeEBITDA
2025$857.2M$22.9M$78.2M
2024$796.4M$121.6M$45.5M
2023$732.4M$51.4M$53.7M
2022$618.2M-$55.7M-$32.6M
2021$492.4M-$111.5M-$79.4M

Balance sheet, profit and loss, cash flow and ratios of Sprinklr India Private Limited are on its company page.

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Detailed financial statements for Sprinklr

Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.

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Investments & Acquisitions by Sprinklr

Sprinklr has strategically engaged in corporate development activities, having acquired 11 companies. Notable acquisitions include Booshaka, Branderati and Dachis Group.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Provider of an AI and cloud-based speech-to-text and text-to-speech platform
voicen.com2011Sep 2021••••
Influential individuals on social media topics are identified for companies.
getlittlebird.comPortland, United States2012Nov 2016••••
Social media content is aggregated, visualized, and analyzed for brands.
postano.comPortland, United States2010Feb 2016$2.4M
Audience segmentation and management are enabled through customer data integration.
booshaka.comRedwood, United States2010Nov 2015••••
Customer reviews from social media are analyzed for service industries.
newbrandanalytics.com2010Jun 2015••••
Social media conversations are monitored and analyzed by Scup.
scup.comSao Paulo, Brazil2009Apr 2015••••
Customer communities are engaged and supported through a dedicated platform.
getsatisfaction.comSan Francisco, United States2007Apr 2015••••
Integrated Community Platform for Retailers and brands
pluck.comAustin, United States2003Feb 2015••••
Advocates and influencers are identified and engaged for brand communities.
branderati.comNew York, United States2013Sep 2014••••
Advertising and market research services are offered globally.
tbgdigital.comLondon, United Kingdom2001Aug 2014••••
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Complete acquisition details for Sprinklr

Acquired stakes, deal sources and the complete acquisition history require an active premium plan.

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Timeline of Sprinklr

15 dated milestones of Sprinklr across 12 years, from founding to its latest funding, stage changes and deals.

  1. Founded Sprinklr is founded.
  2. Funding First funding round of $5.0M.
  3. Acquisition Acquires TBG Digital.
  4. Acquisition Acquires Branderati.
  5. Acquisition Acquires Pluck.
  6. Acquisition Acquires Get Satisfaction.
  7. Acquisition Acquires Scup.
  8. Acquisition Acquires NewBrand.
  9. Acquisition Acquires Booshaka.
  10. Acquisition Acquires Postano.
  11. Milestone Reaches Unicorn status.
  12. Acquisition Acquires Little Bird.
  13. Funding Latest funding round, Series G, of $350.0M.
  14. IPO Lists on the stock exchange (IPO).
  15. Acquisition Acquires Voicen.

Competitors of Sprinklr

Sprinklr has 3 listed competitors in our database, 2 of them funded. They include Twilio, Adobe and HubSpot.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
twilio.com2008San Francisco, United States$239.77M231
Cloud-based omnichannel communication and customer engagement platform is utilized.
adobe.com1982San Jose, United States30,709
AI-powered platform manages marketing creatives and customer journeys.
hubspot.com2005Cambridge, United States$100.7M4,502
Provider of AI-powered customer relationship management software
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Detailed competitors of Sprinklr

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Web traffic of Sprinklr

The website of Sprinklr (sprinklr.com) receives about 4.4M visits a month and ranks #9,307 among all websites worldwide, #256 in Marketing and Advertising.

  • Monthly visits
    4.4M

    ▼ 4.4% vs previous month

  • Unique visitors
    1.9M

    per month

  • Global rank
    #9,307

    among all websites

  • Category rank
    #256

    Business and Consumer Services · Marketing and Advertising

Similar websites

Websites whose visitors overlap most with Sprinklr. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
spredfast.com
100%
View details
risdall.com
97%
#2,977,727View details
cmbinfo.com
94%
10.3K#1,740,834View details
engagor.com
94%
View details
chiefmartec.com
chiefmartec.com
91%
#1,019,888–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
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All 40 similar websites and full traffic analytics for Sprinklr

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Top companies in Collaboration & Community Tools

3 companies that operate in the same segment as Sprinklr (Collaboration & Community Tools) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Cloud-based omnichannel communication and customer engagement platform is utilized.
2008San Francisco, California, United StatesUSD 239.77 MUSD 5.07 B5,540
AI-powered platform manages marketing creatives and customer journeys.
1982San Jose, California, United StatesUSD 23.77 B30,710
AI powered customer experience management software
2001Pleasanton, California, United StatesUSD 344.39 MUSD 477.22 M5,437
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Related news about Sprinklr

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Frequently Asked Questions about Sprinklr

Sprinklr was founded in 2009 and raised its 1st funding round 3 years after it was founded.

Sprinklr is headquartered in New York, United States. It is registered at New York, New York, United States.

Ragy Thomas is the CEO of Sprinklr, as recorded in our data. They have also founded this company.

Sprinklr is a funded company, having raised a total of $578.5M across 8 funding rounds to date. The company's 1st funding round was a Series A of $5M, raised on Mar 2012.

Sprinklr has 3,589 employees.

The primary company behind Sprinklr, Sprinklr India Private Limited, reported revenue of ₹1,103 Cr for FY 2025, up 12% year on year.

Sprinklr was founded in 2009 and is headquartered in New York, United States. A cloud-based platform is operated to manage customer experiences in the software industry. Public conversations across various channels are converted into actionable insights by the system. These insights support improvements in marketing, advertising, customer service, and product development. Additional features encompass location-based analysis of brand experiences, content marketing, marketing analytics, and reputation management.

Sprinklr's top competitors include HubSpot, Twilio and Adobe.

Yes, Sprinklr is publicly traded on NYSE under the ticker symbol CXM.

Sprinklr has made 11 acquisitions, including Booshaka, Branderati, and Dachis Group.

The valuation of Sprinklr is $5B as of Jun 2021.

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