About Branderati
Branderati is a Technology company based in New York (United States) founded in 2013, and was acquired by Sprinklr in September 2014. Advocates and influencers are identified and engaged for brand communities. The company was acqui-hired. Its focus areas include Enterprise Applications, Loyalty Software, Engagement Based Rewards and Referral Based Rewards. Its competitors include BNI, Extole and Firstup; 2 of its 3 listed competitors have raised funding.
Company details
Branderati was established in 2013 in New York, United States, within the marketing technology sector. A platform is offered by the company to assist brands in detecting advocates and influencers, followed by their engagement to develop customer communities. Operations focus on software-as-a-service delivery for social engagement tools. Acquisition by Sprinklr occurred in 2013, with full integration achieved thereafter.
- Headquarters New York, United States
- Stage Acquired
- SectorsTechnology
- Website branderati.com
- Social LinkedIn X Facebook
- Acquired by Sprinklr (Sep 2014)
Investors in Branderati
Branderati has secured backing from 1 investor. Prominent investors backing the company include Sprinklr.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Cloud-based customer experience management software is provided for brands. | 2009 | sprinklr.com | New York, United States |
Investor details for Branderati
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Timeline of Branderati
2 dated milestones of Branderati across 1 years, from founding to its latest funding, stage changes and deals.
- Founded Branderati is founded.
- Exit Acquired by Sprinklr.
Competitors of Branderati
Branderati has 3 listed competitors in our database, 2 of them funded. They include BNI, Extole and Firstup.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bni.com | 1985 | Charlotte, United States | 718 | Referral marketing solutions are provided to businesses through networking platforms. | ||
| extole.com | 2009 | San Francisco, United States | $54.18M | 35 | B2C and P2P referral automation platform | |
| firstup.io | 2008 | San Francisco, United States | $126.8M | 148 | Cloud-based communication and employee experience management platform for enterprises |
Detailed competitors of Branderati
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Top companies in MarketingTech
3 companies that operate in the same segment as Branderati (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Frequently Asked Questions about Branderati
Branderati was founded in 2013.
Branderati is headquartered in New York, United States. It is registered at New York, New York, United States.
Branderati was established in 2013 in New York, United States, within the marketing technology sector. A platform is offered by the company to assist brands in detecting advocates and influencers, followed by their engagement to develop customer communities. Operations focus on software-as-a-service delivery for social engagement tools. Acquisition by Sprinklr occurred in 2013, with full integration achieved thereafter.
Branderati has 1 investor. Key investors include Sprinklr.
Yes. Branderati was acquired by Sprinklr in September 2014.