About Firstup
Firstup is a Technology company based in San Francisco (United States) founded in 2008 by Jim Larrison and Nicole Alvino. Cloud-based communication and employee experience management platform for enterprises. Firstup has raised $126.8 million across 9 funding rounds from investors including Edelman, Cox Media Group and European Union. The company has 148 employees. Its chief executive, as recorded, is Nicole Alvino. Its website firstup.io draws about 42 thousand monthly visits. Firstup offers products and services including Intelligent Communication Platform and Journey Orchestration. Its focus areas include Enterprise Applications, Enterprise Collaboration, Communication and UCaaS. Its competitors include RingCentral, Dialpad and Fuze; 3 of its 3 listed competitors have raised funding.
Company details
Firstup was founded in 2008 in San Francisco, United States, as a provider of cloud-based software in the employee engagement sector. A machine learning-integrated platform is offered for enterprises, enabling team messaging, voice note sharing, automated campaign management, and workplace integrations. Message automation and analytics reports are included to support employee alignment, training, and productivity monitoring. Operations are conducted on a subscription-based pricing model.
- Headquarters San Francisco, United States
- Employees 148
- Founders Jim Larrison, Nicole Alvino
- SectorsTechnology
- Website category Business and Consumer Services · Business Services
- Email••••••••
- Phone•••• ••••
- Website firstup.io
- Social LinkedIn X Facebook
- Total Equity Funding$126.8M (USD)
in 9 rounds
- Latest Funding Round$34.82K (USD), Grant
Dec 2018
- InvestorsEdelman
& 15 more
- Employee Count148
Products & Services of Firstup
Firstup offers a comprehensive portfolio of products and services, including Intelligent Communication Platform and Journey Orchestration.
Enables personalized employee engagement and messaging at scale.
Automates tailored journeys for workforce activation and strategy execution.
Funding Insights of Firstup
Firstup has successfully raised a total of $126.8M across 9 strategic funding rounds. The most recent funding activity was a Grant round of $34.82 thousand completed in December 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $126.8M
- Total Rounds 9
- Last Round Grant — $34,823
- First Round $8M
(Feb 2011)
- Investors Count 16
All 9 funding rounds of Firstup with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2018 | $34,823 | Grant | – | – | |
| Jul 2018 | $10M | Series E | – | DTCP | – |
| Feb 2018 | $36.5M | Series E | – | Adams Street Partners, Cisco Investments | – |
| Dec 2016 | $25M | Series D | – | Focus Ventures, M12 | |
| Feb 2016 | Series C | – | Edelman | – | |
| Sep 2015 | $22M | Series C | – | Venrock, Trinity Ventures | – |
| Aug 2014 | $12M | Series C | – | Rembrandt Partners, Venrock | – |
| Jul 2012 | $13.3M | Series B | – | Venrock | |
| Feb 2011 | $8M | Series A | – | Trinity Ventures, Venrock | – |
16 investors in total: 16 institutional.
Investors in Firstup
Firstup has secured backing from 16 investors, including institutional and venture fund investors. Prominent investors backing the company include Edelman, Cox Media Group and European Union.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity and infrastructure fund investing in multiple sectors | dtcp.capital | Hamburg, Germany | ||
Private markets investment management with strategies in equity, credit, and secondary investments. | adamsstreetpartners.com | |||
Technology investments and expertise in networking, cloud, and security services. | 2003 | ciscoinvestments.com | San Jose, United States | |
Expansion stage tech-focused VC firm investing in the US | focusopportunity.com | Palo Alto, United States | ||
Investment management firm focusing on venture capital and direct secondary transactions | founderscircle.com | Campbell, United States | ||
US focused venture capital firm | rembrandtvc.com | Menlo Park, United States | ||
Venture capital firm investing in early-stage technology and real estate companies. | trinityventures.com | |||
Venture capital firm focused on tech sectors | venrock.com | Palo Alto, United States | ||
Venture capital investments in technology startups are facilitated by M12. | m12.vc | San Francisco, United States | ||
Early to mid-stage ventures are funded by the firm. | timewarner.com/company/time-warner-investments | New York, United States |
Investor details for Firstup
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Firstup
129 people are tracked at Firstup (25 in leadership, 104 in team); the tracked headcount is 148.
| Name | Role | Group |
|---|---|---|
Jim Larrison | Co-Founder | Leadership |
Nicole Alvino | Co-Founder & CEO | Leadership |
Lauren Peresada | Sr. Account Director | Leadership |
Yuan Liu | Head Of Data Product | Leadership |
Jamie Stevenson | Director, People Operations | Leadership |
Ben Rankin | Director Of IT | Leadership |
Joe Marcin | Chief Revenue Officer | Leadership |
Mike Skelly | Chief Financial Officer | Leadership |
Vinod Malhotra | Chief Technology Officer | Leadership |
Bill Schuh | Chief Executive Officer | Leadership |
Xiaojun Yang | Director, Software Engineering | Leadership |
Amy Andrus Nelson | Chief Of Staff To The CEO | Leadership |
Frank Passantino | Sr. Director, Product Management - Applications | Leadership |
Darrell Pratt | Vice President Of Engineering | Leadership |
Christina R. | Senior Director Of Product Management | Leadership |
Kensley Wigginton | Chief Of Staff, Product | Leadership |
Cheryl Chavez | Chief Product Officer | Leadership |
Sabra Sciolaro | Chief People Officer | Leadership |
Tim Dawkins | Vice President, Enterprise Sales | Leadership |
Alexandra Fergie | People Partner | Leadership |
109 more people are available in the full profile.
Complete people profiles for Firstup
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Firstup
3 dated milestones of Firstup across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Firstup is founded.
- Funding First funding round of $8.0M.
- Funding Latest funding round, Grant, of $35K.
Competitors of Firstup
Firstup has 3 listed competitors in our database, 3 of them funded. They include RingCentral, Dialpad and Fuze.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| ringcentral.com | 1999 | Belmont, United States | $44M | 4,084 | Cloud-based unified communication solutions are offered to diverse sectors. | |
| dialpad.com | 2011 | San Ramon, United States | $475.91M | 119 | Cloud-based unified communication solutions including voice and video are provided. | |
| fuze.com | 2006 | Boston, United States | $542.81M | 771 | Fuze, under 8x8, Inc., is recognized for providing cloud-based communication and customer experience solutions. |
Detailed competitors of Firstup
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Verified entity values are shown only after access is granted.
Web traffic of Firstup
The website of Firstup (firstup.io) receives about 42K visits a month and ranks #764,538 among all websites worldwide, #6,154 in Business Services.
- Monthly visits42K
▼ 4.4% vs previous month
- Unique visitors19.6K
per month
- Global rank#764,538
among all websites
- Category rank#6,154
Business and Consumer Services · Business Services
- Bounce rate41%
- Pages per visit1.7
- Average visit39 sec
- DevicesDesktop 45% · Mobile 55%
Websites whose visitors overlap most with Firstup. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| hubengage.com | 100% | 680.7K | #301,911 | View details | |
| workhuman.com | 94% | 814.9K | #35,508 | View details | |
| nectarhr.com | 94% | 299.3K | #109,786 | View details | |
workhumanlive.com | workhumanlive.com | 91% | #494,481 | – | |
| safe-hr.com | 89% | #879,761 | View details | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Firstup
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in IT Services & Operations
3 companies that operate in the same segment as Firstup (IT Services & Operations) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud orchestration solutions are provided for multi-cloud and device applications. | 1998 | Palo Alto, California, United States | USD 595.83 M | USD 812.05 M | 8,861 | |
A cloud-based platform for incident management software is provided. | 2009 | San Francisco, California, United States | USD 173.6 M | USD 492.55 M | 4,473 | |
Unified IT management is delivered through a cloud-based platform. | 2004 | Santa Clara, California, United States | USD 83.7 M | USD 13.28 B | 26,290 |
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Related news about Firstup
Complete news archive for Firstup
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Frequently Asked Questions about Firstup
Firstup was founded in 2008 and raised its 1st funding round 3 years after it was founded.
Firstup is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Nicole Alvino is the CEO of Firstup, as recorded in our data. They have also founded this company.
Firstup is a funded company, having raised a total of $126.8M across 9 funding rounds to date. The company's 1st funding round was a Series A of $8M, raised on Feb 2011.
Firstup has 148 employees.
Firstup was founded in 2008 in San Francisco, United States, as a provider of cloud-based software in the employee engagement sector. A machine learning-integrated platform is offered for enterprises, enabling team messaging, voice note sharing, automated campaign management, and workplace integrations. Message automation and analytics reports are included to support employee alignment, training, and productivity monitoring. Operations are conducted on a subscription-based pricing model.
Firstup's top competitors include Dialpad, RingCentral and Fuze.
Firstup offers Intelligent Communication Platform and Journey Orchestration.
Firstup has 16 investors. Key investors include Edelman, Cox Media Group, European Union, Cisco Investments, and DTCP.