About FreeWheel
FreeWheel is a company based in New York (United States) founded in 2007 by Jon Heller. FreeWheel has raised $45.6 million across 3 funding rounds from investors including Warner Bros. Discovery, Foundation Capital and Steamboat Ventures. FreeWheel has completed 1 acquisition, including Beeswax. FreeWheel offers products and services including DemandSuite, SupplySuite, Strata, and Beeswax. FreeWheel operates in a competitive market with competitors including Spot runner, Xandr, Infillion, Singula Decisions and Looper Insights, among others.
- Headquarter New York, United States
- Founders Jon Heller
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Sectors
Media & Entertainment
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Phone
Locked
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Website
Locked
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Social
Locked
- Legal Name Freewheel Media, Inc.
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$45.6 M (USD)
in 3 rounds
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Latest Funding Round
$16.8 M (USD), Series C
Apr 15, 2010
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Investors
Warner Bros. Discovery
& 3 more
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Employee Count
Not available
- Investments & Acquisitions
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Products & Services of FreeWheel
FreeWheel offers a comprehensive portfolio of products and services, including DemandSuite, SupplySuite, Strata, and Beeswax.
Platform for buyers to maximize media investments and access premium partners.
Tools for sellers to monetize inventory and connect with more buyers.
System for planning, activating, and optimizing cross-media campaigns.
Enables buyers to access curated omnichannel inventory programmatically.
People of FreeWheel
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Funding Insights of FreeWheel
FreeWheel has successfully raised a total of $45.6M across 3 strategic funding rounds. The most recent funding activity was a Series C round of $16.8 million completed in April 2010. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in FreeWheel
FreeWheel has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Warner Bros. Discovery, Foundation Capital and Steamboat Ventures.
| Investor | Description | Founded Year | Domain | Location |
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Early-stage venture capital is invested in US and China.
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Investments in technology companies are conducted globally by Battery Ventures.
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Venture capital firm focused on early-stage fintech, enterprise, web 3, consumer, and multiple sectors
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Investor details for FreeWheel
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Investments & Acquisitions by FreeWheel
FreeWheel has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Beeswax.
Investment portfolio details for FreeWheel
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- Portfolio identities
- Transaction dates
- Round details
- Investment values
Verified entity values are shown only after access is granted.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Custom bidding technology is provided for ad auction buyers.
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Locked | Locked | 2014 | Locked |
Complete acquisition details for FreeWheel
Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.
- Transaction dates
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Financial Statements - FreeWheel
Detailed financials for FreeWheel
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Freewheel Comparisons
Peer comparison for FreeWheel
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Competitors of FreeWheel
FreeWheel operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Spot runner, Xandr, Infillion, Singula Decisions and Looper Insights, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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Internet based TV ad placement
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Platform offering TV ad exchange software
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Platform offering ad exchange software
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Advertising services are provided by Singula Decisions since 1997.
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Marketing solutions for film and TV distribution are provided.
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Detailed competitors of FreeWheel
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Latest news on Freewheel
Complete news archive for FreeWheel
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- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about FreeWheel
FreeWheel was founded in 2007 and raised its 1st funding round 2 years after it was founded.
FreeWheel is headquartered in New York, United States. It is registered at New York, New York, United States.
FreeWheel is a funded company, having raised a total of $45.6M across 3 funding rounds to date.
FreeWheel was founded in 2007 and is headquartered in New York, United States. Operations focus on the media and advertising technology sector, where solutions are delivered for agencies and publishers. These include automation tools for planning, buying, and selling advertising inventory, as well as management systems and marketplace access for publishers. Media planning resources are also supplied to agencies.
FreeWheel's top competitors include Xandr, Spot runner and Infillion.
FreeWheel offers DemandSuite, SupplySuite, Strata, and Beeswax.
FreeWheel has made 1 acquisition, including Beeswax.
FreeWheel has 4 investors. Key investors include Warner Bros. Discovery, Foundation Capital, Steamboat Ventures, and Battery Ventures.