About Skyword
Skyword is a Technology company based in Boston (United States) founded in 2010. Keywords and social posts are managed by content marketing software. Skyword has raised $59.39 million across 14 funding rounds from investors including Thermo Fisher Scientific, Cambridge Trust Company and Cox Media Group. The company has 101 employees. Its website skyword.com draws about 84 thousand monthly visits. Skyword offers products and services including Skyword360 and Accelerator360. Its focus areas include Enterprise Applications, MarketingTech and Content Marketing. Its legal entity is Skyword, Inc. Its competitors include NewsCred, Pepper Content and Contently; 3 of its 3 listed competitors have raised funding.
Company details
Content marketing software for businesses. It helps manage keyword lists to improve the search results for content. The platform recommends high-opportunity keywords based on performance factors. The platform allows companies to create, schedule, and publish social posts on Facebook, Twitter, and LinkedIn. The platform streamlines and automates the following critical steps in the content creation process such as writer recruitment and management, content creation and optimization, editorial and review, social promotion, measurement, and analytics.
- Headquarters Boston, United States
- Employees 101
- SectorsTechnology
- Website category Business and Consumer Services · Marketing and Advertising
- Website skyword.com
- Social LinkedIn X Instagram
- Legal Name Skyword, Inc.
- Total Equity Funding$59.39M (USD)
in 14 rounds
- Latest Funding Round$6.17M (USD), Series C
Jan 2021
- InvestorsThermo Fisher Scientific
& 8 more
- Employee Count101
Products & Services of Skyword
Skyword offers a comprehensive portfolio of products and services, including Skyword360 and Accelerator360.
Platform for creating and optimizing brand content
Tool for accelerating content marketing workflows
Funding Insights of Skyword
Skyword has successfully raised a total of $59.39M across 14 strategic funding rounds. The most recent funding activity was a Series C round of $6.17 million completed in January 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $59.39M
- Total Rounds 14
- Last Round Series C — $6.17M
- First Round $406,925
(Feb 2011)
- Investors Count 9
Latest 10 of 14 funding rounds of Skyword with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2021 | $6.17M | Series C | – | – | – |
| Jan 2020 | $3.97M | Series B | – | – | – |
| Jan 2018 | $5M | Debt – Conventional | – | – | |
| Jan 2018 | $25M | Series B | – | – | |
| Sep 2017 | $6M | Debt – Venture | – | – | |
| Nov 2015 | $5.5M | Debt – Venture | – | – | |
| Sep 2014 | $11M | Series A | – | – | |
| Aug 2013 | $300,000 | Seed | – | – | |
| Jul 2013 | Seed | – | – | ||
| May 2013 | $6.73M | Series A | – | Cox Media Group | – |
9 investors in total: 9 institutional.
Investors in Skyword
Skyword has secured backing from 9 investors, including institutional and venture fund investors. Prominent investors backing the company include Thermo Fisher Scientific, Cambridge Trust Company and Cox Media Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Mid-market tech companies receive private equity investments from Rho Acceleration. | rhoacceleration.com | New York, United States | ||
Venture debt is provided to US-based technology companies. | multipliercapital.com | New York, United States | ||
Structured debt is provided to life sciences and technology firms. | 2004 | horizontechfinance.com | Farmington, United States | |
Early-stage venture investments are provided in technology sectors. | progressventures.com | Boston, United States | ||
US seed-stage ventures are invested in by NYC Seed. | nycseed.com | Brooklyn, United States | ||
Online lottery results are provided for Singapore players. | canrockventures.com | |||
Commercial banking services are offered in the United States. | 1890 | cambridgetrust.com | Boston, United States | |
Integrated multi-platform media operations encompass broadcasting, publishing, and digital services. | 2009 | coxmediagroup.com | Atlanta, United States | |
Electron microscopy services and microanalysis instruments are provided. | 1956 | thermofisher.com | Waltham, United States |
Investor details for Skyword
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Skyword
60 people are tracked at Skyword (25 in leadership, 5 in board & advisors, 30 in team); the tracked headcount is 101.
| Name | Role | Group |
|---|---|---|
Marco Caparrotta | Account Director | Leadership |
Lauren Herrington | Vice President, Client Partner | Leadership |
Tim Tresch | VP, Engineering | Leadership |
Darryl Gehly | Chief Strategy Officer | Leadership |
Casey Nobile | SVP, Head of Content | Leadership |
Andrew Wheeler | CEO | Leadership |
Sonny Sharp | VP, Client Partner | Leadership |
Garrett Lane | VP, Client Partner | Leadership |
David Key | VP Of Finance | Leadership |
Chris Lauder | Executive Director, Brand Partnerships | Leadership |
Michelle McCudden | Vp, Client Partner | Leadership |
Benjamin Chamas | Associate Vice President, Content | Leadership |
Allison Oster | Associate Vice President, Client Partner | Leadership |
Sara Randolph Ryan | Managing Editor | Leadership |
Tana Totsch-Kimsey | Content Director | Leadership |
Tim G. Morris | Account Director | Leadership |
Frank McDade | Senior Account Director | Content Strategist | Leadership |
Carolyn Webber Alder | Senior Account Director | Leadership |
Gabriella Frick | Associate Director, Editorial | Leadership |
Carter McAlister | Associate Director, Content | Leadership |
40 more people are available in the full profile.
Complete people profiles for Skyword
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Skyword
3 dated milestones of Skyword across 11 years, from founding to its latest funding, stage changes and deals.
- Founded Skyword is founded.
- Funding First funding round of $407K.
- Funding Latest funding round, Series C, of $6.2M.
Competitors of Skyword
Skyword has 3 listed competitors in our database, 3 of them funded. They include NewsCred, Pepper Content and Contently.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| newscred.com | 2008 | New York, United States | $108.54M | 69 | Platform offering software for marketing management | |
| peppercontent.io | 2017 | Wilmington, United States | $18.92M | 153 | AI-powered platform connects businesses with freelance content creators. | |
| contently.com | 2010 | New York, United States | $19.06M | 1 | Content marketing workflows are managed from creation to distribution. |
Detailed competitors of Skyword
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Skyword
The website of Skyword (skyword.com) receives about 84K visits a month and ranks #395,736 among all websites worldwide, #1,713 in Marketing and Advertising.
- Monthly visits84K
▲ 4.1% vs previous month
- Unique visitors21.7K
per month
- Global rank#395,736
among all websites
- Category rank#1,713
Business and Consumer Services · Marketing and Advertising
- Bounce rate36%
- Pages per visit3.7
- Average visit2 min 04 sec
- DevicesDesktop 62% · Mobile 38%
Websites whose visitors overlap most with Skyword. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| contently.com | 100% | 116.2K | #411,855 | View details | |
idealaunch.com | idealaunch.com | 98% | – | ||
| kapost.com | 95% | 1.1K | #14,945,425 | View details | |
| zerys.com | 83% | 8.8K | #2,535,014 | View details | |
| enchantingmarketing.com | 80% | #1,098,453 | View details | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Skyword
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in MarketingTech
3 companies that operate in the same segment as Skyword (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Related news about Skyword
Complete news archive for Skyword
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Skyword
Skyword was founded in 2010 and raised its 1st funding round 1 year after it was founded.
Skyword is headquartered in Boston, United States. It is registered at Boston, Massachusetts, United States.
Skyword is a funded company, having raised a total of $59.39M across 14 funding rounds to date. The company's 1st funding round was a Series A of $6.73M, raised on Feb 2011.
Skyword has 101 employees.
Content marketing software for businesses. It helps manage keyword lists to improve the search results for content. The platform recommends high-opportunity keywords based on performance factors. The platform allows companies to create, schedule, and publish social posts on Facebook, Twitter, and LinkedIn. The platform streamlines and automates the following critical steps in the content creation process such as writer recruitment and management, content creation and optimization, editorial and review, social promotion, measurement, and analytics.
Skyword's top competitors include Pepper Content, NewsCred and Contently.
Skyword offers Skyword360 and Accelerator360.
Skyword has 9 investors. Key investors include Thermo Fisher Scientific, Cambridge Trust Company, Cox Media Group, Horizon Tech Finance, and Rho Acceleration.
Skyword operates through Skyword, Inc..