About TripleLift
TripleLift is a company based in New York (United States) founded in 2012 was acquired by Vista Equity Partners in March 2021.. TripleLift has raised $20.61 million across 5 funding rounds from investors including Edison Partners, True Ventures and Inovia Capital. The company has 14 employees as of March 29, 2024. TripleLift has completed 1 acquisition, including 1plusX. TripleLift offers products and services including Creative Technology, TripleLift Formats, Data and Targeting Technology, and TripleLift SSP. TripleLift operates in a competitive market with competitors including Seedtag, Nativo, Bidtellect, Adyoulike and OneSpot, among others.
- Headquarter New York, United States
- Employees 14 as on 29 Mar, 2024
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Sectors
TechnologyMedia & Entertainment
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Triplelift India Private Limited
- Date of Incorporation 31 Oct, 2022
- Jurisdiction Pune, Maharashtra, India
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Annual Revenue
$91.64 K (USD)0as on Mar 31, 2023
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Net Profit
$8.94 K (USD)0as on Mar 31, 2023
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EBITDA
$14.87 K (USD)0as on Mar 31, 2023
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Total Equity Funding
$20.61 M (USD)
in 5 rounds
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Latest Funding Round
$10.5 M (USD), Series B
Jun 11, 2015
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Investors
Edison Partners
& 10 more
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Employee Count
14
as on Mar 29, 2024
- Investments & Acquisitions
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Acquired by
Vista Equity Partners
(Mar 29, 2021)
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Products & Services of TripleLift
TripleLift offers a comprehensive portfolio of products and services, including Creative Technology, TripleLift Formats, Data and Targeting Technology, and TripleLift SSP. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Transforms standard assets into engaging, high-performance ads across platforms.
Provides high-impact display formats for enhanced audience engagement.
Uses data to identify and motivate audiences while upholding privacy.
Facilitates real-time bidding for premium inventory optimization.
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Sales and Marketing
31 people
Software Development Team
30 people
Leadership Team
21 people
Product Management Team
16 people
Senior Team
12 people
Finance and Accounting
7 people
Operations Team
5 people
Legal and Compliance
4 people
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Funding Insights of TripleLift
TripleLift has successfully raised a total of $20.61M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $10.5 million completed in June 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 5
- Last Round Series B — $10.5M
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First Round
First Round
(09 Jan 2012)
- Investors Count 10
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun, 2015 | Amount | Series B - TripleLift | Valuation |
investors |
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| Mar, 2014 | Amount | Series A - TripleLift | Valuation |
investors |
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| Dec, 2013 | Amount | Series A - TripleLift | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in TripleLift
TripleLift has secured backing from 11 investors, including venture fund and angel investors. Prominent investors backing the company include Edison Partners, True Ventures and Inovia Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Provider of a growth equity firm for adaptive and personalized plans
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Founded Year | Domain | Location | |
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Venture capital firm supporting AI founders through investments and community.
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Founded Year | Domain | Location | |
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Investments are made in early-stage technology companies by Inovia Capital.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by TripleLift
TripleLift has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include 1plusX. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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AI-based predictive data management platform
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2014 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - TripleLift
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Triplelift Comparisons
Competitors of TripleLift
TripleLift operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Seedtag, Nativo, Bidtellect, Adyoulike and OneSpot, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
In image advertising platform
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| domain | founded_year | HQ Location |
Native ads are scaled, automated, and measured via this platform.
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| domain | founded_year | HQ Location |
Native advertising exchange with real-time bidding platform is operated.
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| domain | founded_year | HQ Location |
Native advertising platform integrates brand content into editorial environments.
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| domain | founded_year | HQ Location |
Content is converted into targeted native-like ad units.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Triplelift
Frequently Asked Questions about TripleLift
When was TripleLift founded?
TripleLift was founded in 2012.
Where is TripleLift located?
TripleLift is headquartered in New York, United States. It is registered at New York, New York, United States.
Is TripleLift a funded company?
TripleLift is a funded company, having raised a total of $20.61M across 5 funding rounds to date. The company's 1st funding round was a Series A of $3.98M, raised on Jan 09, 2012.
How many employees does TripleLift have?
As of Mar 29, 2024, the latest employee count at TripleLift is 14.
What is the annual revenue of TripleLift?
Annual revenue of TripleLift is $91.64K as on Mar 31, 2023.
What does TripleLift do?
TripleLift was founded in 2012 in New York, United States, and operates in the advertising technology sector. Native advertisements are created to align with publisher website content, supported by a real-time bidding exchange handling over 1 billion monthly impressions. Proprietary computer vision technology is utilized to analyze images for elements such as faces, objects, and text, enabling formatting across devices and sites.
Who are the top competitors of TripleLift?
TripleLift's top competitors include Seedtag, Nativo and Bidtellect.
What products or services does TripleLift offer?
TripleLift offers Creative Technology, TripleLift Formats, Data and Targeting Technology, and TripleLift SSP.
How many acquisitions has TripleLift made?
TripleLift has made 1 acquisition, including 1plusX.
Who are TripleLift's investors?
TripleLift has 11 investors. Key investors include Edison Partners, True Ventures, Inovia Capital, NextView Ventures, and Laconia Capital Group.
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