Seedtag

Madrid, Spain Founded: 2014 • Age: 12 yrs
In image advertising platform
Annual revenue $3,727 Latest available
Total funding $298.8M 5 rounds
Employees - Tracked headcount
Investors 4 Known backers
Products 3 Services tracked
Competitors 9 Brand Intelligence

About Seedtag

Seedtag is a company based in Madrid (Spain) founded in 2014 by Albert Nieto Riera and Jorge Poyatos. Seedtag has raised $298.78 million across 5 funding rounds from investors including Advent International, Oakley Capital and Adara Ventures. Seedtag has completed 5 acquisitions, including AtomikAd, Beachfront and JustEggs Digital. Seedtag offers products and services including Liz, Seedtag LAB, and Creative Configurations. Seedtag operates in a competitive market with competitors including TripleLift, Nativo, Ryff, Bidtellect and Adyoulike, among others.

  • Headquarter Madrid, Spain
  • Founders Albert Nieto Riera, Jorge Poyatos
  • Sectors
    Technology
    Media & Entertainment
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Seedtag Advertising India Private Limited
  • Date of Incorporation 02 Dec, 2022
  • Jurisdiction Bangalore, Karnataka, India
Operational Areas
Technology → Artificial Intelligence & Machine Learning Unlock Sub-Sector Unlock Segment
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $3.73 K (USD)
    0
    as on Mar 31, 2023
  • Net Profit
    -$31.49 K (USD)
    0
    as on Mar 31, 2023
  • EBITDA
    -$35.21 K (USD)
    0
    as on Mar 31, 2023
  • Total Equity Funding
    $298.78 M (USD)

    in 5 rounds

  • Latest Funding Round
    $254.19 M (USD), Series C

    Jul 27, 2022

  • Investors
  • Employee Count
    Not available
  • Investments & Acquisitions
    AtomikAd

    & 4 more

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of Seedtag

Seedtag offers a comprehensive portfolio of products and services, including Liz, Seedtag LAB, and Creative Configurations.

Product name locked
Category locked
Primary

Contextual AI for targeted ad delivery and audience engagement.

Product name locked
Category locked
Locked

Service for defining long-term brand content strategies.

Product name locked
Category locked
Locked

Custom solutions to boost campaign engagement and KPIs.

People of Seedtag

Headcount 50-200
Employee Profiles 117
Employee Profiles
People
Jeff Greenberg
Senior Director, Brand Partnerships
People
Jim Derwin
Director, Publisher Partnerships
People
Andrew Munro-Lott
Account Director
People
Gabriel Potthoff
Senior Account & Ad Operations Manager

Unlock access to complete

Funding Insights of Seedtag

Seedtag has successfully raised a total of $298.78M across 5 strategic funding rounds. The most recent funding activity was a Series C round of $254.19 million completed in July 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Seedtag

Seedtag has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Advent International, Oakley Capital and Adara Ventures.

All
Venture Fund
Investor Description Founded Year Domain Location
Private equity firm focused on multiple sectors
Locked Locked Locked
Private equity investments across Europe are managed by Oakley Capital.
Locked Locked Locked
Venture capital funding is provided to technology startups by Adara Ventures.
Locked Locked Locked
Premium access

Investor details for Seedtag

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Seedtag

Seedtag has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include AtomikAd, Beachfront and JustEggs Digital.

Investments
Premium access

Investment portfolio details for Seedtag

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Acquisitions
Company Name Description Domain Location Founded Year Amount
Content marketing and advertising services are provided to clients.
Locked Locked 2017 Locked
Cloud and AI-driven programmatic advertising platform is operated.
Locked Locked 2017 Locked
Native in-image advertising is delivered across multiple screens.
Locked Locked 2016 Locked
Premium access

Complete acquisition details for Seedtag

Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.

  • Transaction dates
  • Acquired stakes
  • Disclosed values
  • Domains and locations

Verified entity values are shown only after access is granted.

Financial Statements - Seedtag

Premium access

Detailed financials for Seedtag

Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.

  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

Verified entity values are shown only after access is granted.

Seedtag Comparisons

Seedtag Primary company
Description
In image advertising platform
Location
Madrid, Spain
Founded Year
2014
Annual Revenue
$3.73 K (USD)
Net Profit
-$31.49 K (USD)
EBITDA
-$35.21 K (USD)
Employees
Not available
Premium access

Peer comparison for Seedtag

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

Verified entity values are shown only after access is granted.

+
Add Comparison
Available on Premium

Competitors of Seedtag

Seedtag operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as TripleLift, Nativo, Ryff, Bidtellect and Adyoulike, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Native advertising exchange platform
Locked Locked Locked
Native ads are scaled, automated, and measured via this platform.
Locked Locked Locked
Provides a native advertising platform for brands
Locked Locked Locked
Native advertising exchange with real-time bidding platform is operated.
Locked Locked Locked
Native advertising platform integrates brand content into editorial environments.
Premium access

Detailed competitors of Seedtag

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

Verified entity values are shown only after access is granted.

Latest news on Seedtag

Premium access

Complete news archive for Seedtag

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about Seedtag

Seedtag was founded in 2014.

Seedtag is headquartered in Madrid, Spain. It is registered at Madrid, Madrid, Spain.

Albert Nieto Riera is the current CEO of Seedtag. They have also founded this company.

Seedtag is a funded company, having raised a total of $298.78M across 5 funding rounds to date.

Annual revenue of Seedtag is $3.73K as on Mar 31, 2023.

Seedtag offers an in image advertising platform for advertisers to send messages by integrating advertising within previously analyzed images. The companys proprietary technology offers real time image detection and classification, including ad placement optimization using natural language processing. Ad formats include in image tag, in image display, in image video, and full image advertising formats. It powers communications in privacy first world. Clients include Samsung, Renault, LOreal, and more.

Seedtag's top competitors include TripleLift, Nativo and Ryff.

Seedtag offers Liz, Seedtag LAB, and Creative Configurations.

Seedtag has made 5 acquisitions, including AtomikAd, Beachfront, and JustEggs Digital.

Seedtag has 4 investors. Key investors include Advent International, Oakley Capital, Adara Ventures, and All Iron.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available