About Launchmetrics
Launchmetrics is a company based in New York (United States) founded in 2006 was acquired by Lectra in January 2024. Launchmetrics has raised $58.76 million across 4 funding rounds from investors including Bpifrance, Lectra and Seventure Partners. Launchmetrics has completed 4 acquisitions, including DMR Group, IMAXtree and ParkLU. Launchmetrics offers products and services including Brand Performance Cloud, Sample Management, Event Management, and Digital Showrooms. Launchmetrics operates in a competitive market with competitors including Signal AI, SoundCommerce, TrendKite, Synthesio and Critical Mention, among others.
- Headquarter New York, United States
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Sectors
TechnologyRetail Media & Entertainment
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Email
Locked
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Phone
Locked
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Website
Locked
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Social
Locked
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$58.76 M (USD)
in 4 rounds
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Latest Funding Round
$50 M (USD), Series B
Sep 05, 2018
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Investors
Bpifrance
& 4 more
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Employee Count
Not available
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Investments & Acquisitions
DMR Group
& 3 more
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Acquired by
Lectra
(Jan 09, 2024)
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Products & Services of Launchmetrics
Launchmetrics offers a comprehensive portfolio of products and services, including Brand Performance Cloud, Sample Management, Event Management, and Digital Showrooms.
Cloud service for managing brand assets and performance metrics
Tool for tracking and optimizing product sample workflows
Software for organizing and measuring brand events
Platform for digitizing and sharing brand collections
People of Launchmetrics
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Leadership Team
18 people
Sales and Marketing
15 people
Product Management Team
13 people
Software Development Team
13 people
Data Analysis and Operations Team
11 people
Senior Team
9 people
Customer Team
6 people
Finance and Accounting
5 people
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Funding Insights of Launchmetrics
Launchmetrics has successfully raised a total of $58.76M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $50 million completed in September 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Launchmetrics
Launchmetrics has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Bpifrance, Lectra and Seventure Partners.
| Investor | Description | Founded Year | Domain | Location |
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Tech & Life Sciences focused stage agnostic VC firm investing in Europe, Asia & the US
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Seed to growth stage US tech startups are invested in.
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Invests in growth-stage tech firms for capital and buyout solutions in Europe.
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Investor details for Launchmetrics
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- Investor domains
- Investor locations
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- Participation history
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Launchmetrics
Launchmetrics has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include DMR Group, IMAXtree and ParkLU.
Investment portfolio details for Launchmetrics
Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.
- Portfolio identities
- Transaction dates
- Round details
- Investment values
Verified entity values are shown only after access is granted.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Digital platform connecting brands with China's social influencers
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Brands are connected with influencers via a marketing platform.
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Locked | Locked | 2008 | Locked | |
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Provider of social media, printing, branding, and web design services
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Locked | Locked | 2003 | Locked |
Complete acquisition details for Launchmetrics
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- Transaction dates
- Acquired stakes
- Disclosed values
- Domains and locations
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Financial Statements - Launchmetrics
Detailed financials for Launchmetrics
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Launchmetrics Comparisons
Peer comparison for Launchmetrics
Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.
- Named peers
- Headcount comparison
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- Operating benchmarks
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Competitors of Launchmetrics
Launchmetrics operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Signal AI, SoundCommerce, TrendKite, Synthesio and Critical Mention, among others.
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Media and regulatory updates are monitored via AI platform.
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Cloud-based customer data management and analytics platform is utilized.
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Earned media impact is measured via PR analytics platform.
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Social media conversations about brands are tracked and analyzed globally.
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Real-time media monitoring is facilitated via a web-based platform.
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Detailed competitors of Launchmetrics
Competitor domains, locations, full profiles, and operating metrics require an active premium plan.
- Domains and locations
- Full company profiles
- Operating metrics
- Competitive positioning
Verified entity values are shown only after access is granted.
Latest news on Launchmetrics
Complete news archive for Launchmetrics
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Launchmetrics
Launchmetrics was founded in 2006 and raised its 1st funding round 5 years after it was founded.
Launchmetrics is headquartered in New York, United States. It is registered at New York, New York, United States.
Launchmetrics is a funded company, having raised a total of $58.76M across 4 funding rounds to date.
Launchmetrics was founded in 2006 and is headquartered in New York, United States. A marketing platform and analytics solution is offered to professionals in the fashion, luxury, and cosmetics industries. Key voices are discovered, activated, and measured to support brand performance. Operations focus on data-driven insights for marketing strategies, with services tailored to sector-specific needs across global markets.
Launchmetrics offers Brand Performance Cloud, Sample Management, Event Management, and Digital Showrooms.
Launchmetrics has 5 investors. Key investors include Bpifrance, Lectra, Seventure Partners, Cipio Partners, and Ironfire Ventures.