About TrendKite
TrendKite is a company based in Austin (United States) founded in 2012 was acquired by Cision in January 2019. TrendKite has raised $53.43 million across 6 funding rounds from investors including Cision, Adams Street Partners and Battery Ventures. The company has 194 employees as of December 31, 2022. TrendKite has completed 2 acquisitions, including Insightpool and Union Metrics. TrendKite offers products and services including CisionOne, PR Newswire, and Brandwatch. TrendKite operates in a competitive market with competitors including Hootsuite, Signal AI, Falcon.io, Launchmetrics and Buffer, among others.
- Headquarter Austin, United States
- Employees 194 as on 31 Dec, 2022
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Sectors
Media & EntertainmentTechnology
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Phone
Locked
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Website
Locked
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Social
Locked
- Legal Name Trendkite
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$53.43 M (USD)
in 6 rounds
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Latest Funding Round
$16.7 M (USD), Series D
Jun 15, 2018
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Investors
Cision
& 11 more
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Employee Count
194
as on Dec 31, 2022
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Investments & Acquisitions
Insightpool
& 1 more
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Acquired by
Cision
(Jan 23, 2019)
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Products & Services of TrendKite
TrendKite offers a comprehensive portfolio of products and services, including CisionOne, PR Newswire, and Brandwatch.
All-in-one tool for real-time media monitoring and analytics services.
Platform for distributing press releases and content amplification.
Tools for social listening and audience engagement tracking.
People of TrendKite
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Software Development Team
117 people
Leadership Team
102 people
Sales and Marketing
71 people
Senior Team
48 people
Product Management Team
44 people
Account Team
23 people
Finance and Accounting
20 people
Research Team
16 people
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Funding Insights of TrendKite
TrendKite has successfully raised a total of $53.43M across 6 strategic funding rounds. The most recent funding activity was a Series D round of $16.7 million completed in June 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in TrendKite
TrendKite has secured backing from 12 investors, including venture fund and angel investors. Prominent investors backing the company include Cision, Adams Street Partners and Battery Ventures.
| Investor | Description | Founded Year | Domain | Location |
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Private markets investment management with strategies in equity, credit, and secondary investments.
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Investments in technology companies are conducted globally by Battery Ventures.
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Tech and Life Sciences focused VC firm investing in the US
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Locked | Locked | Locked |
Investor details for TrendKite
Investor domains, locations, round participation, and complete history require an active premium plan.
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- Investor locations
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- Participation history
Verified entity values are shown only after access is granted.
Investments & Acquisitions by TrendKite
TrendKite has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Insightpool and Union Metrics.
Investment portfolio details for TrendKite
Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.
- Portfolio identities
- Transaction dates
- Round details
- Investment values
Verified entity values are shown only after access is granted.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Social Engagement Optimization
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Locked | Locked | 2012 | Locked | |
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Social media analytics tools are provided for brands and agencies.
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Locked | Locked | 2008 | Locked |
Complete acquisition details for TrendKite
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- Transaction dates
- Acquired stakes
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- Domains and locations
Verified entity values are shown only after access is granted.
Financial Statements - TrendKite
Detailed financials for TrendKite
Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.
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- Profit trends
- Statement rows
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Trendkite Comparisons
Peer comparison for TrendKite
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Competitors of TrendKite
TrendKite operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Hootsuite, Signal AI, Falcon.io, Launchmetrics and Buffer, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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AI based social media management platform for businesses
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Media and regulatory updates are monitored via AI platform.
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Social media marketing platform
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Provider of Brand Performance Solutions
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Cloud based social media marketing management software
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| Locked | Locked | Locked |
Social media intelligence and analytics solutions are provided to businesses.
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Detailed competitors of TrendKite
Competitor domains, locations, full profiles, and operating metrics require an active premium plan.
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- Full company profiles
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Verified entity values are shown only after access is granted.
Latest news on Trendkite
Complete news archive for TrendKite
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about TrendKite
TrendKite was founded in 2012 and raised its 1st funding round 1 year after it was founded.
TrendKite is headquartered in Austin, United States. It is registered at Austin, Texas, United States.
TrendKite is a funded company, having raised a total of $53.43M across 6 funding rounds to date.
As of Dec 31, 2022, the latest employee count at TrendKite is 194.
TrendKite is an on-demand earned media analytics platform that measures the impact of traditional press and social media on the brands. Uses advanced semantic analysis and big data analytics to model the PR ecosystem. Offers metrics like Key Message Pull Through, Share of Voice (competitive analysis), Total Mentions, Geographic Mentions, Sentiment, Executive Mentions, Top Articles, Top Influencers, and Media Values. Provides automated interactive media reports in addition to daily news alerts. Primarily used by brands and agencies with B2B focus.
TrendKite offers CisionOne, PR Newswire, and Brandwatch.
TrendKite has made 2 acquisitions, including Insightpool, and Union Metrics.
TrendKite has 12 investors. Key investors include Cision, Adams Street Partners, Battery Ventures, Noro-Moseley Partners, and Mercury Fund.