About Insightpool
Insightpool is a company based in Atlanta (United States) founded in 2012 by Adam Wexler and Adam Blaschke was acquired by TrendKite in June 2018.. Insightpool has raised $4.43 million across 4 funding rounds from investors including SVB, TrendKite and TDF Ventures. Insightpool operates in a competitive market with competitors including Influential, Mavely, BitStar, CreatorIQ and GRIN, among others.
- Headquarter Atlanta, United States
- Founders Adam Wexler, Adam Blaschke
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Sectors
Media & EntertainmentTechnology
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Insightpool Llc
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Funding Insights of Insightpool
Insightpool has successfully raised a total of $4.43M across 4 strategic funding rounds. The most recent funding activity was a Debt – Venture round of $3 million completed in January 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 4
- Last Round Debt – Venture — $3.0M
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First Round
First Round
(05 Feb 2013)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan, 2016 | Amount | Debt – Venture - Insightpool | Valuation |
investors |
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| Oct, 2014 | Amount | Series A - Insightpool | Valuation | TDF Ventures , SVB |
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| Sep, 2013 | Amount | Seed - Insightpool | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Insightpool
Insightpool has secured backing from 3 investors, including institutional and venture fund investors. Prominent investors backing the company include SVB, TrendKite and TDF Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Early-stage investments are provided by TDF Ventures in US companies.
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Founded Year | Domain | Location | |
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Banking services are provided to innovative companies, investors, and individuals.
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Founded Year | Domain | Location | |
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Earned media impact is measured via PR analytics platform.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Insightpool
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Insightpool
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Insightpool Comparisons
Competitors of Insightpool
Insightpool operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Influential, Mavely, BitStar, CreatorIQ and GRIN, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Influencer marketing platform is provided for social media content monetization.
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| domain | founded_year | HQ Location |
Influencer marketing platform for enterprises
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| domain | founded_year | HQ Location |
BitStar is engaged in supporting creators and businesses with influencer marketing and content production.
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| domain | founded_year | HQ Location |
Influencer marketing platform for enterprises
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| domain | founded_year | HQ Location |
Influencer marketing platform for ecommerce businesses is provided by GRIN.
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| domain | founded_year | HQ Location |
Influencer marketing for athletes is facilitated through a specialized platform.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Insightpool
Frequently Asked Questions about Insightpool
When was Insightpool founded?
Insightpool was founded in 2012 and raised its 1st funding round 1 year after it was founded.
Where is Insightpool located?
Insightpool is headquartered in Atlanta, United States. It is registered at Atlanta, Georgia, United States.
Is Insightpool a funded company?
Insightpool is a funded company, having raised a total of $4.43M across 4 funding rounds to date. The company's 1st funding round was a Seed of $250K, raised on Feb 05, 2013.
What does Insightpool do?
Insightpool was founded in 2012 and is based in Atlanta, United States. Operations focus on the marketing technology sector, where services are provided to assist large brands in identifying target audience members, including influencers and prospects. Relationships are nurtured through personalized messaging to support revenue growth and social key performance indicators. Notable clients include SPANX, DocuSign, MongoDB, and Coca-Cola.
Who are the top competitors of Insightpool?
Who are Insightpool's investors?
Insightpool has 3 investors. Key investors include SVB, TrendKite, and TDF Ventures.
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