About Influential
Influential is a Media & Entertainment company based in Las Vegas (United States) founded in 2014, and was acquired by Publicis Groupe in July 2024. Influencer marketing platform is provided for social media content monetization. It operates on a AI-as-a-Service and Professional Services model in Media & Entertainment and Technology sectors. Influential has raised $18.65 million across 5 funding rounds from investors including Publicis Groupe, Paradigm Talent Agency and Europlay Capital Advisors. The company has 249 employees. Its website influential.co draws about 29 thousand monthly visits. Influential offers products and services including Radius Platform and Influencer Campaigns. Its focus areas include Marketing, Digital Marketing and Influencer Marketing. Its legal entity is The Influential Network, Inc. Its competitors include Opendorse, LTK and CreatorIQ; 3 of its 3 listed competitors have raised funding.
Company details
Influential is established as a global leader in influencer marketing, leveraging AI-powered technology and comprehensive data to connect brands with suitable influencers. Services are provided to over 60 of Fortune 500 companies, focusing on driving business impact through precise audience targeting. Solutions are offered across diverse sectors, including fashion, beauty, food, beverage, banking, and finance, with a commitment to diversity and inclusion in creator partnerships.
- Headquarters Las Vegas, United States
- Employees 249
- Stage Acquired
- SectorsMedia & EntertainmentTechnology
- Website category Business and Consumer Services · Marketing and Advertising
- Website influential.co
- Social LinkedIn X Facebook Instagram
- Acquired by Publicis Groupe (Jul 2024)
- Legal Name The Influential Network, Inc.
- Total Equity Funding$18.65M (USD)
in 5 rounds
- Latest Funding Round$12M (USD), Series B
Jun 2018
- InvestorsPublicis Groupe
& 7 more
- Employee Count249
- Acquired byPublicis Groupe
(Jul 2024)
Products & Services of Influential
Influential offers a comprehensive portfolio of products and services, including Radius Platform and Influencer Campaigns.
AI-powered platform for influencer discovery and insights.
Campaigns are managed to drive measurable business impact.
Funding Insights of Influential
Influential has successfully raised a total of $18.65M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $12 million completed in June 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $18.65M
- Total Rounds 5
- Last Round Series B — $12M
- Investors Count 7
All 5 funding rounds of Influential with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2018 | $12M | Series B | – | Europlay Capital Advisors | |
| Jul 2016 | $5M | Series A | – | – | |
| Jun 2015 | $150,000 | Seed | – | – | – |
| Mar 2015 | $1.5M | Seed | – | – | |
| Jun 2014 | Seed | – | – |
8 investors in total: 8 institutional.
Investors in Influential
Influential has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Publicis Groupe, Paradigm Talent Agency and Europlay Capital Advisors.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Seed and early-stage tech investments in the US are targeted. | europlaycapital.com | Los Angeles, United States | ||
Angel Network for companies based in Southern California | techcoastangels.com | Los Angeles, United States | ||
WME is recognized as a leading talent agency for artists. | wmeentertainment.com | Beverly Hills, USA | ||
Talent, artistic, and content services are provided to clients. | 1989 | paradigmagency.com | Beverly Hills, United States | |
Career guidance and business consulting services are provided by ROAR. | roar.la | Los Angeles, United States | ||
Riva Technology and Entertainment is engaged in global gaming and esports. | 2002 | msmci.com | Los Angeles, United States | |
Operates as a fund of funds specializing in investments for biotech startups. | 2015 | ace.fund | United Kingdom | |
Advertising, PR, branding, and strategy services are provided. | 1926 | publicisgroupe.com | Paris, France |
Investor details for Influential
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Influential
18 people are tracked at Influential (12 in leadership, 6 in team); the tracked headcount is 249.
| Name | Role | Group |
|---|---|---|
Will Starace | Chief Financial Officer | Leadership |
Jessica Padnes | Head of Media & Client Solutions | Leadership |
Kim Iadevaia | Chief Growth Officer | Leadership |
Chris Detert | Chief Communications Officer | Leadership |
Greg Liberman | EVP, Head of Midwest Sales | Leadership |
Greg Reiss | Head, East Coast Sales | Leadership |
Latarria Coy | Head, Ethical Media | Leadership |
Katherine Rae | Head, People | Leadership |
Andrea Millett | COO | Leadership |
Ryan Detert | CEO | Leadership |
Chris Poydenis | Chief Revenue Officer | Leadership |
Areeg Eluri | Head of Business & Legal Affairs | Leadership |
Jessica Farber | SVP, West Coast Sales | Team |
Kristen Dolan | SVP, Growth | Team |
Jesse Batres | EVP of Sales | Team |
Tara Rothman | EVP, Strategic Partnerships | Team |
Jenny Lapat | EVP, Operations | Team |
Kimmy Fleishman | SVP, West Coast Sales | Team |
Complete people profiles for Influential
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Influential
4 dated milestones of Influential across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Influential is founded.
- Funding First funding round.
- Funding Latest funding round, Series B, of $12.0M.
- Exit Acquired by Publicis Groupe.
Competitors of Influential
Influential has 3 listed competitors in our database, 3 of them funded. They include Opendorse, LTK and CreatorIQ.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| opendorse.com | 2013 | Lincoln, United States | $50.95M | 96 | Influencer marketing for athletes is facilitated through a specialized platform. | |
| shopltk.com | 2011 | Dallas, United States | $315M | 389 | Multi-category products are aggregated online for shopping. | |
| creatoriq.com | 2014 | Los Angeles, United States | $79M | 187 | Influencer marketing platform for enterprises |
Detailed competitors of Influential
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Influential
The website of Influential (influential.co) receives about 28.9K visits a month and ranks #1,105,225 among all websites worldwide, #4,931 in Marketing and Advertising.
- Monthly visits28.9K
▲ 15% vs previous month
- Unique visitors11.6K
per month
- Global rank#1,105,225
among all websites
- Category rank#4,931
Business and Consumer Services · Marketing and Advertising
- Bounce rate47%
- Pages per visit1.9
- Average visit44 sec
- DevicesDesktop 41% · Mobile 59%
Websites whose visitors overlap most with Influential. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| openinfluence.com | 100% | 16.4K | #1,496,052 | View details | |
| linqia.com | 95% | 13.2K | #2,348,451 | View details | |
| tribegroup.co | 94% | 94.9K | #426,897 | View details | |
| sociallypowerful.com | 92% | 54.7K | #589,698 | View details | |
| influence.co | 92% | 68.5K | #610,660 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 18 similar websites and full traffic analytics for Influential
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 18 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Advertising & Marketing Tech
3 companies that operate in the same segment as Influential (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 |
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Related news about Influential
Complete news archive for Influential
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- Full article archive
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- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Influential
Influential was founded in 2014.
Influential is headquartered in Las Vegas, United States. It is registered at Las Vegas, Nevada, United States.
Influential is a funded company, having raised a total of $18.65M across 5 funding rounds to date.
Influential has 249 employees.
Influential is established as a global leader in influencer marketing, leveraging AI-powered technology and comprehensive data to connect brands with suitable influencers. Services are provided to over 60 of Fortune 500 companies, focusing on driving business impact through precise audience targeting. Solutions are offered across diverse sectors, including fashion, beauty, food, beverage, banking, and finance, with a commitment to diversity and inclusion in creator partnerships.
Influential offers Radius Platform and Influencer Campaigns.
Influential has 8 investors. Key investors include Publicis Groupe, Paradigm Talent Agency, Europlay Capital Advisors, WME, and Tech Coast Angels.
Influential operates through The Influential Network, Inc..
Yes. Influential was acquired by Publicis Groupe in July 2024.