Opendorse

Lincoln, United States Founded: 2013 • Age: 13 yrs
Influencer marketing for athletes is facilitated through a specialized platform.
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About Opendorse

Opendorse is a company based in Lincoln (United States) founded in 2013 by Adi Kunalic and Blake Lawrence.. Opendorse has raised $50.95 million across 11 funding rounds from investors including Flyover Capital, Serra Ventures and Advantage Capital. The company has 96 employees as of December 31, 2022. Opendorse offers products and services including NIL Marketplace, Endorsement Services, and Athlete Exploration. Opendorse operates in a competitive market with competitors including BitStar, Learfield Communications, Influential, CreatorIQ and Adly, among others.

  • Headquarter Lincoln, United States
  • Employees 96 as on 31 Dec, 2022
  • Founders Adi Kunalic, Blake Lawrence
  • Sectors
    Media & Entertainment
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Opendorse, Inc.
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech
Media & Entertainment → Sports, Events & Attractions
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $50.95 M (USD)

    in 11 rounds

  • Latest Funding Round
    $20 M (USD), Series B

    Dec 05, 2022

  • Investors
  • Employee Count
    96

    as on Dec 31, 2022

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Products & Services of Opendorse

Opendorse offers a comprehensive portfolio of products and services, including NIL Marketplace, Endorsement Services, and Athlete Exploration. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Online system for NIL deals and athlete services

Platform for shoutouts, autographs, and appearances

Tool for viewing teams and athletes profiles

People of Opendorse
Headcount 50-200
Employee Profiles 27
Employee Profiles
People
Ryan Thies
Senior Product Designer
People
Buddy Agyin
Software Engineer
People
Anthony Duren
Sr. Data & Engineering Manager
People
Shannon Medcalf
Technical Lead

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Funding Insights of Opendorse

Opendorse has successfully raised a total of $50.95M across 11 strategic funding rounds. The most recent funding activity was a Series B round of $20 million completed in December 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 11
  • Last Round Series B — $20.0M
  • First Round

    (01 Jun 2013)

  • Investors Count 12
Date Amount Transaction Name Valuation Lead Investors Investors
Dec, 2022 Amount Series B - Opendorse Valuation Advantage Capital
Aug, 2022 Amount Series B - Opendorse Valuation

investors

Feb, 2022 Amount Debt – Conventional - Opendorse Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Opendorse

Opendorse has secured backing from 12 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Flyover Capital, Serra Ventures and Advantage Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Stage agnostic venture capital firm backed by fund of funds
Founded Year Domain Location
Venture capital fund focused on Agtech and multiple sectors
Founded Year Domain Location
Private equity investment firm
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Opendorse

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Opendorse

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Opendorse Comparisons

Employees
+
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Competitors of Opendorse

Opendorse operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as BitStar, Learfield Communications, Influential, CreatorIQ and Adly, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
BitStar is engaged in supporting creators and businesses with influencer marketing and content production.
domain founded_year HQ Location
Multimedia rights and marketing solutions for collegiate sports are managed.
domain founded_year HQ Location
Influencer marketing platform is provided for social media content monetization.
domain founded_year HQ Location
Influencer marketing platform for enterprises
domain founded_year HQ Location
Brands are matched with influencers for targeted marketing campaigns.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Opendorse

Frequently Asked Questions about Opendorse

When was Opendorse founded?

Opendorse was founded in 2013.

Where is Opendorse located?

Opendorse is headquartered in Lincoln, United States. It is registered at Lincoln, Nebraska, United States.

Who is the current CEO of Opendorse?

Blake Lawrence is the current CEO of Opendorse. They have also founded this company.

Is Opendorse a funded company?

Opendorse is a funded company, having raised a total of $50.95M across 11 funding rounds to date.

How many employees does Opendorse have?

As of Dec 31, 2022, the latest employee count at Opendorse is 96.

What does Opendorse do?

Influencer marketing platform for athletes. It provides users with a platform that facilitates Name, Image, and Likeness deals for athletes and connects with brands and fans. It also provides users with a platform that analyses campaign goals, target markets, and brands to find endorsers. It allows fans to request services from the favorite athletes and offers solutions such as social media posts, shoutouts, autographs, and appearances for athletes. It helps athletes understand NIL and receive hands-on assistance to build and amplify personal brands.

Who are the top competitors of Opendorse?

Opendorse's top competitors include CreatorIQ, Learfield Communications and Adly.

What products or services does Opendorse offer?

Opendorse offers NIL Marketplace, Endorsement Services, and Athlete Exploration.

Who are Opendorse's investors?

Opendorse has 12 investors. Key investors include Flyover Capital, Serra Ventures, Advantage Capital, Sean Bratches, and Will Compton.

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