Mavely

Chicago, United States Founded: 2018 • Age: 8 yrs Acquired By Later
Influencer marketing platform for enterprises
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About Mavely

Mavely is a company based in Chicago (United States) founded in 2018 by Peggy O'Flaherty, Sean O'Brien, and Evan Wray was acquired by Later in January 2025.. Mavely has raised $1 million across 1 funding round from investors including Later and Pivot North Capital. Mavely offers products and services including SmartLinks, Mobile App, and Web App. Mavely operates in a competitive market with competitors including SuperAwesome, Influential, CreatorIQ, Opendorse and GRIN, among others.

  • Headquarter Chicago, United States
  • Founders Peggy O'Flaherty, Sean O'Brien, Evan Wray
  • Sectors
    Media & Entertainment
    Technology
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $1 M (USD)

    in 1 rounds

  • Latest Funding Round
    $1 M (USD), Seed

    Aug 22, 2019

  • Investors
    Later

    & 1 more

  • Employee Count
    Employee Count
  • Acquired by
    Later

    (Jan 03, 2025)

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Products & Services of Mavely

Mavely offers a comprehensive portfolio of products and services, including SmartLinks, Mobile App, and Web App. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Creates shoppable links for sharing products and earning commissions.

App for generating and tracking affiliate links on mobile devices.

Web-based tool for creating and managing shoppable content links.

People of Mavely
Headcount 10-50
Employee Profiles 15
Employee Profiles
People
Sarah Polick
Manager Of Influencer Development
People
Harrison Hollingsworth
Director Of Revenue Operations
People
Ivy Hutson
Vice President Of Creator Success
People
Jen McCann
Sales Specialist

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Funding Insights of Mavely

Mavely has successfully raised a total of $1M through 1 strategic funding round. The most recent funding activity was a Seed round of $1 million completed in August 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Seed — $1.0M
  • First Round

    (22 Aug 2019)

  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Aug, 2019 Amount Seed - Mavely Valuation PivotNorth Capital
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Mavely

Mavely has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Later and Pivot North Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Pivot North Capital is involved in capital investment activities.
Founded Year Domain Location
Instagram campaigns are planned, scheduled, and analyzed via Later's platform.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Mavely

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Mavely

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Mavely Comparisons

Employees
+
Add Comparison
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Competitors of Mavely

Mavely operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as SuperAwesome, Influential, CreatorIQ, Opendorse and GRIN, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Kid-safe programmatic ad platform for under-13 audiences is operated.
domain founded_year HQ Location
Influencer marketing platform is provided for social media content monetization.
domain founded_year HQ Location
Influencer marketing platform for enterprises
domain founded_year HQ Location
Influencer marketing for athletes is facilitated through a specialized platform.
domain founded_year HQ Location
Influencer marketing platform for ecommerce businesses is provided by GRIN.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Mavely

Frequently Asked Questions about Mavely

When was Mavely founded?

Mavely was founded in 2018 and raised its 1st funding round 1 year after it was founded.

Where is Mavely located?

Mavely is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.

Who is the current CEO of Mavely?

Evan Wray is the current CEO of Mavely. They have also founded this company.

Is Mavely a funded company?

Mavely is a funded company, having raised a total of $1M across 1 funding round to date. The company's 1st funding round was a Seed of $1M, raised on Aug 22, 2019.

What does Mavely do?

Mavely was founded in 2018 and is based in Chicago, United States. An influencer marketing platform is maintained for enterprises within the digital marketing sector. Tools are supplied to enable audience monetization and participation in brand campaigns. Connections are facilitated between brands, agencies, and influencers or creators. Content creation for brands is supported, while links are shared with communities to generate sales commissions.

Who are the top competitors of Mavely?

Mavely's top competitors include SuperAwesome, CreatorIQ and iKala.

What products or services does Mavely offer?

Mavely offers SmartLinks, Mobile App, and Web App.

Who are Mavely's investors?

Mavely has 2 investors. Key investors include Later, and Pivot North Capital.

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