About SuperAwesome
SuperAwesome is a company based in London (United Kingdom) founded in 2013 by Tom Impallomeni and Dylan Collins was acquired by Epic Games in September 2020. SuperAwesome has raised $37 million across 3 funding rounds from investors including Epic Games, Harbert Management and Kids Corp. The company has 159 employees as of December 31, 2021. SuperAwesome has completed 5 acquisitions, including Ad4kids, MobiGirl Media and PopJam. SuperAwesome offers products and services including Rich Media Advertising, Influencer Marketing, Gaming Experiences, and Certifications. SuperAwesome operates in a competitive market with competitors including Criteo, NextRoll, Unified, RhythmOne and BitStar, among others.
- Headquarter London, United Kingdom
- Employees 159 as on 31 Dec, 2021
- Founders Tom Impallomeni, Dylan Collins
-
Sectors
TechnologyMedia & Entertainment
-
Email
Locked
-
Phone
Locked
-
Website
Locked
-
Social
Locked
- Legal Name Superawesome Trading Limited
- Date of Incorporation 29 Nov, 1999
- Jurisdiction LONDON, ENGLAND
-
Annual Revenue
$67.6 M (USD)-11as on Dec 31, 2023
-
Net Profit
-$11.59 M (USD)-56as on Dec 31, 2023
-
EBITDA
-$11.59 M (USD)-244as on Dec 31, 2023
-
Total Equity Funding
$37 M (USD)
in 3 rounds
-
Latest Funding Round
$17 M (USD), Series C
Jan 27, 2020
-
Investors
Epic Games
& 11 more
-
Employee Count
159
as on Dec 31, 2021
-
Investments & Acquisitions
Ad4kids
& 4 more
- Acquired by
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Products & Services of SuperAwesome
SuperAwesome offers a comprehensive portfolio of products and services, including Rich Media Advertising, Influencer Marketing, Gaming Experiences, and Certifications.
Platform for video and display ads targeted at young audiences
Tools for social engagement with youth influencers
Solutions for safe gaming interactions for young users
Programs like KidAware for ethical youth engagement
People of SuperAwesome
Unlock access to complete
Funding Insights of SuperAwesome
SuperAwesome has successfully raised a total of $37M across 3 strategic funding rounds. The most recent funding activity was a Series C round of $17 million completed in January 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in SuperAwesome
SuperAwesome has secured backing from 12 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Epic Games, Harbert Management and Kids Corp.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Venture capital investments in technology startups are facilitated by M12.
|
Locked | Locked | Locked | |
|
UK private equity investments are managed by Mayfair firm.
|
Locked | Locked | Locked | |
|
VC and PE firm focused on seed and early stage tech companies
|
Locked | Locked | Locked |
Investor details for SuperAwesome
Investor domains, locations, round participation, and complete history require an active premium plan.
- Investor domains
- Investor locations
- Funding rounds
- Participation history
Verified entity values are shown only after access is granted.
Investments & Acquisitions by SuperAwesome
SuperAwesome has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include Ad4kids, MobiGirl Media and PopJam.
Investment portfolio details for SuperAwesome
Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.
- Portfolio identities
- Transaction dates
- Round details
- Investment values
Verified entity values are shown only after access is granted.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Audio content and podcast services are provided for entertainment purposes.
|
Locked | Locked | 2022 | Locked | |
|
Mobile ad network focused on girls aged 6-16 is operated.
|
Locked | Locked | 2013 | Locked | |
|
Mobile ad network operated for kids' apps and brands.
|
Locked | Locked | 2012 | Locked |
Complete acquisition details for SuperAwesome
Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.
- Transaction dates
- Acquired stakes
- Disclosed values
- Domains and locations
Verified entity values are shown only after access is granted.
Financial Statements - SuperAwesome
Detailed financials for SuperAwesome
Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.
- Historical revenue
- Profit trends
- Statement rows
- Financial ratios
Verified entity values are shown only after access is granted.
Superawesome Comparisons
Peer comparison for SuperAwesome
Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.
- Named peers
- Headcount comparison
- Funding comparison
- Operating benchmarks
Verified entity values are shown only after access is granted.
Competitors of SuperAwesome
SuperAwesome operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Criteo, NextRoll, Unified, RhythmOne and BitStar, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| Locked | Locked | Locked |
AI-driven ad campaigns are managed for personalization and optimization.
|
|
| Locked | Locked | Locked |
Provider of data-driven marketing technology for B2B and D2C businesses
|
|
| Locked | Locked | Locked |
Social media advertising services are delivered across digital platforms.
|
|
| Locked | Locked | Locked |
Audiences are connected to brands via cross-screen video advertising.
|
|
| Locked | Locked | Locked |
BitStar is engaged in supporting creators and businesses with influencer marketing and content production.
|
Detailed competitors of SuperAwesome
Competitor domains, locations, full profiles, and operating metrics require an active premium plan.
- Domains and locations
- Full company profiles
- Operating metrics
- Competitive positioning
Verified entity values are shown only after access is granted.
Latest news on Superawesome
Complete news archive for SuperAwesome
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about SuperAwesome
SuperAwesome was founded in 2013 and raised its 1st funding round 2 years after it was founded.
SuperAwesome is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
SuperAwesome is a funded company, having raised a total of $37M across 3 funding rounds to date.
As of Dec 31, 2021, the latest employee count at SuperAwesome is 159.
Annual revenue of SuperAwesome is $67.6M as on Dec 31, 2023.
SuperAwesome was founded in 2013 in London, United Kingdom, and operates in the ad tech sector. Focus is placed on safe programmatic advertising for global under-1316 audiences. Digital engagement is facilitated for brands and content owners through products such as AwesomeAds for kid-safe ads, PopJam for U13 social tools, Kidfluencer for influencer marketing, and Kids Web Services for secure sites and apps.
SuperAwesome's top competitors include Criteo, NextRoll and Mediaocean.
SuperAwesome offers Rich Media Advertising, Influencer Marketing, Gaming Experiences, and Certifications.
SuperAwesome has made 5 acquisitions, including Ad4kids, MobiGirl Media, and PopJam.
SuperAwesome has 12 investors. Key investors include Epic Games, Harbert Management, Kids Corp, M12, and Mayfair Equity.