About Mediaocean
Mediaocean is a company based in New York (United States) founded in 2006 by Bradley Keywell and Eric Lefkofsky was acquired by TA in August 2021. The company has 346 employees as of March 20, 2024. Mediaocean has completed 12 acquisitions, including 4C Insights, BCC AdSystems and ColSpace. Mediaocean offers products and services including Ad Tech, Innovid, and Prisma. Mediaocean operates in a competitive market with competitors including Criteo, NextRoll, RhythmOne, Unified and Cadent, among others.
- Headquarter New York, United States
- Employees 346 as on 20 Mar, 2024
- Founders Bradley Keywell, Eric Lefkofsky
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Sectors
Media & Entertainment
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Phone
Locked
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Website
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Social
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- Legal Name Mediaocean Asia Private Limited
- Date of Incorporation 10 Aug, 2012
- Jurisdiction Pune, Maharashtra, India
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Annual Revenue
$13.4 M (USD)28.32as on Mar 31, 2022
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Net Profit
$1.63 M (USD)29.11as on Mar 31, 2022
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EBITDA
$2.28 M (USD)17.4as on Mar 31, 2022
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Latest Funding Round
Not available
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Investors
CVC
& 2 more
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Employee Count
346
as on Mar 20, 2024
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Investments & Acquisitions
4C Insights
& 11 more
- Acquired by
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Products & Services of Mediaocean
Mediaocean offers a comprehensive portfolio of products and services, including Ad Tech, Innovid, and Prisma.
Platform for ad serving and activation across digital and CTV channels.
Tools for AI-driven media buying and optimization services.
System for media finance and production workflow automation.
People of Mediaocean
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Software Development Team
90 people
Leadership Team
40 people
Product Management Team
26 people
Sales and Marketing
22 people
Senior Team
17 people
Operations Team
11 people
Human Resources and Administration
9 people
Finance and Accounting
8 people
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Funding Insights of Mediaocean
Detailed funding history for Mediaocean
Round names, dates, amounts, investors, and valuation history require an active premium plan.
- Round names and dates
- Funding amounts
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Investors in Mediaocean
Mediaocean has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include CVC, TA Associates and Vista Equity Partners.
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Multiple sectors are invested in by private equity firm TA.
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Mezzanine financing and equity investments are provided by CVC.
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Investments are directed toward high-growth enterprise software and technology companies.
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Investor details for Mediaocean
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Investments & Acquisitions by Mediaocean
Mediaocean has strategically engaged in corporate development activities, having acquired 12 companies. Notable acquisitions include 4C Insights, BCC AdSystems and ColSpace.
Investment portfolio details for Mediaocean
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- Transaction dates
- Round details
- Investment values
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| Company Name | Description | Domain | Location | Founded Year | Amount |
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AI-based customer support and service provider
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Provides software for creating personalized videos in marketing and advertising.
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Cloud-based market intelligence is delivered across closed ecosystems.
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Complete acquisition details for Mediaocean
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Financial Statements - Mediaocean
Detailed financials for Mediaocean
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- Profit trends
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Mediaocean Comparisons
Peer comparison for Mediaocean
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Competitors of Mediaocean
Mediaocean operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Criteo, NextRoll, RhythmOne, Unified and Cadent, among others.
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AI-driven ad campaigns are managed for personalization and optimization.
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Provider of data-driven marketing technology for B2B and D2C businesses
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Audiences are connected to brands via cross-screen video advertising.
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Social media advertising services are delivered across digital platforms.
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TV advertising solutions are provided for businesses through data-driven methods.
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Detailed competitors of Mediaocean
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Latest news on Mediaocean
Complete news archive for Mediaocean
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Frequently Asked Questions about Mediaocean
Mediaocean was founded in 2006.
Mediaocean is headquartered in New York, United States. It is registered at New York, New York, United States.
Bill Wise is the current CEO of Mediaocean.
As of Mar 20, 2024, the latest employee count at Mediaocean is 346.
Annual revenue of Mediaocean is $13.4M as on Mar 31, 2022.
Mediaocean was founded in 2006 and is headquartered in New York, United States, with offices in India, Canada, France, the United Kingdom, and Germany. Operations focus on the advertising technology sector, where software solutions like Spectra are utilized for managing business data, controlling expenditures, and handling billing, accounting, and workforce time. The Connect platform facilitates direct connections between marketers and media suppliers, data providers, ad servers, and third-party systems.
Mediaocean offers Ad Tech, Innovid, and Prisma.
Mediaocean has made 12 acquisitions, including 4C Insights, BCC AdSystems, and ColSpace.
Mediaocean has 3 investors. Key investors include CVC, TA Associates, and Vista Equity Partners.