Mediaocean

New York, United States Founded: 2006 • Age: 20 yrs Acquired By TA
Advertising software and integration services are provided for enterprises.

About Mediaocean

Mediaocean is a Media & Entertainment company based in New York (United States) founded in 2006 by Bradley Keywell and Eric Lefkofsky, and was acquired by TA in August 2021. Advertising software and integration services are provided for enterprises. The company has 1,150 employees. Mediaocean has completed 12 acquisitions, including 4C Insights, BCC AdSystems and ColSpace. Its chief executive, as recorded, is Bill Wise. Its website mediaocean.com draws about 287 thousand monthly visits. Its Indian entity Mediaocean Asia Private Limited reported revenue of β‚Ή133 Cr. Mediaocean offers products and services including Ad Tech, Innovid, and Prisma. Its focus areas include Enterprise Applications, Tech for Traditional Advertising, TV and Enabler. Its competitors include NextRoll, RhythmOne and Unified; 3 of its 3 listed competitors have raised funding.

Company details

Mediaocean was founded in 2006 and is headquartered in New York, United States, with offices in India, Canada, France, the United Kingdom, and Germany. Operations focus on the advertising technology sector, where software solutions like Spectra are utilized for managing business data, controlling expenditures, and handling billing, accounting, and workforce time. The Connect platform facilitates direct connections between marketers and media suppliers, data providers, ad servers, and third-party systems.

Key Metrics
  • Indian entity revenue
    ₹133 Cr

    FY 2026 · +10% YoY

  • Indian entity net profit
    ₹16.11 Cr

    FY 2026 · 12% margin

  • Indian entity EBITDA
    ₹22.66 Cr

    FY 2026 · 17% margin

  • Investors
    CVC

    & 2 more

  • Employee Count
    1,150
  • Investments & Acquisitions
    4C Insights

    & 11 more

  • Acquired by
    TA

    & 1 more

    (Aug 2021)

Products & Services of Mediaocean

Mediaocean offers a comprehensive portfolio of products and services, including Ad Tech, Innovid, and Prisma.

Ad Tech
Advertising Platform

Platform for ad serving and activation across digital and CTV channels.

Innovid
Ad Infrastructure

Tools for AI-driven media buying and optimization services.

Prisma
Ad Management

System for media finance and production workflow automation.

Apps and channels of Mediaocean

its YouTube channel Mediaocean has 322 subscribers and 28 videos.

Mediaocean
YouTube 322 subscribers 28 videos Science & Technology
Open channel

Videos from Mediaocean

The most watched videos on Mediaocean's YouTube channel, Mediaocean (322 subscribers). Click a video to play it here.

Magnite + Mediaocean: This Ad Could Have Been An Email #TACHBAE
344.6K views
Edward Norton and Bill Wise full conversation #omnichannelimperative
2.5K views
The Omnichannel Imperative presented by Mediaocean #omnichannelimperative
1.8K views
Mediaocean's CMO Aaron Goldman discusses the new Mediaocean platform.
1.2K views

More on Mediaocean.

Investors in Mediaocean

Mediaocean has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include CVC, TA Associates and Vista Equity Partners.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Multiple sectors are invested in by private equity firm TA.
ta.comBoston, United States
Mezzanine financing and equity investments are provided by CVC.
1981cvc.comNew York, United States
Investments are directed toward high-growth enterprise software and technology companies.
vistaequitypartners.comAustin, United States
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Investor details for Mediaocean

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Board of directors of Mediaocean Asia Private Limited (Mediaocean)

Mediaocean Asia Private Limited is the primary company behind Mediaocean. The board of Mediaocean Asia Private Limited currently have 3 directors; the longest-serving is Matthew Field, appointed in 2017. 11 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Matthew Field
DIN 07820281
Director28 Jun 20179 yrs 4 moMediaocean Asia Private Limited
Shailesh Shriniwas Bangad
DIN 08425492
Whole-time director22 Apr 20197 yrs 6 moMediaocean Asia Private Limited
Elizabeth Anne Gilman
DIN 09832691
Director28 Dec 20223 yrs 10 moMediaocean Asia Private Limited

People of Mediaocean

275 people are tracked at Mediaocean (105 in leadership, 9 in board & advisors, 161 in team); the tracked headcount is 1,150.

NameRoleGroup
Bradley Keywell
FounderLeadership
Eric Lefkofsky
FounderLeadership
Bill Wise
CEO & DirectorLeadership
Nick Galassi
COO & CFOLeadership
Danielle Klajman Casey
Customer Success DirectorLeadership
Sydney Moore
Director Of Compliance And AuditLeadership
Amy Wilson
Talent Acquisition PartnerLeadership
Luke Hathaway
Senior Vice President - Agency PartnershipsLeadership
Kieran Chong
CX Technical DirectorLeadership
Adina Salah
Senior Vice President, Customer SuccessLeadership
Varun Soni
Vp, Software EngineeringLeadership
Grant Parker
President, FlashtalkingLeadership
Apurv Lungade
Director Of Product ManagementLeadership
Christopher Carafello
VP Product ManagementLeadership
Guido Juliano
Vp, Client Operations And ComplianceLeadership
Kami Lentz
Senior Sales DirectorLeadership
Justin Krengel
Sales DirectorLeadership
Gordon H. Cohen
Chief Technology OfficerLeadership
Siddharth Muthukumaran
Senior Director Of Software EngineeringLeadership
Rajesh Kolagani
VP Of Software EngineeringLeadership

255 more people are available in the full profile.

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Complete people profiles for Mediaocean

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Financials of Mediaocean

Figures of Mediaocean Asia Private Limited, the primary company behind Mediaocean, for FY 2026. Revenue was ₹133 Cr (+10% year on year). Net profit was ₹16.11 Cr (12% margin). EBITDA was ₹22.66 Cr (17% margin). Revenue has grown at a compounded annual rate of +4% over three years and +9% over five years.

  • ₹133 CrRevenue · FY 2026 · +10% YoY
  • ₹16.11 CrNet profit · 12% margin
  • ₹22.66 CrEBITDA · 17% margin
  • ₹1 LakhPaid-up capital
  • 346Employees (provident fund records)
  • +4%Revenue CAGR, 3 years
  • +9%Revenue CAGR, 5 years

Balance sheet, profit and loss, cash flow and ratios of Mediaocean Asia Private Limited are on its company page.

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Detailed financial statements for Mediaocean

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Investments & Acquisitions by Mediaocean

Mediaocean has strategically engaged in corporate development activities, having acquired 12 companies. Notable acquisitions include 4C Insights, BCC AdSystems and ColSpace.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Connected TV video ad delivery platform
innovid.comNew York, United States2007Nov 2024$525M
Provides software for creating personalized videos in marketing and advertising.
imposium.comHalifax, Canada2015Aug 2022β€’β€’β€’β€’
AI-based customer support and service provider
drishyam.aiSan Ramon, United States2016Jun 2022β€’β€’β€’β€’
Provider of ID less ad servers for advertisers
flashtalking.comLondon, United Kingdom2001Jul 2021$500M
Enterprise collaboration services are provided to businesses by Symsys.
symsys.nlOuderkerk Aan Den Ijssel, Netherlands1987Aug 2020β€’β€’β€’β€’
Cloud-based market intelligence is delivered across closed ecosystems.
4cinsights.comChicago, United States2011Jul 2020β€’β€’β€’β€’
Advertising management tools for agencies are provided via MediaManager.
mbs-france.netParis, France2001Jan 2020β€’β€’β€’β€’
Platform offering business management solutions for media agencies
pinsystem.com2008Sep 2019β€’β€’β€’β€’
Multi-platform advertising sales software is developed for media workflows.
invisioninc.comNew York, United States1993Jun 2016β€’β€’β€’β€’
Cloud-based media management platform for advertising planning is offered.
colspace.comNew York, United States2000May 2016β€’β€’β€’β€’
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Complete acquisition details for Mediaocean

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Timeline of Mediaocean

13 dated milestones of Mediaocean across 18 years, from founding to its latest funding, stage changes and deals.

  1. Founded Mediaocean is founded.
  2. Exit Acquired by Vista Equity Partners.
  3. Acquisition Acquires ColSpace.
  4. Acquisition Acquires INVISION.
  5. Acquisition Acquires PIN System.
  6. Acquisition Acquires MBS France.
  7. Acquisition Acquires 4C Insights.
  8. Acquisition Acquires Symsys.
  9. Acquisition Acquires Flashtalking.
  10. Exit Acquired by TA.
  11. Acquisition Acquires Drishyam AI.
  12. Acquisition Acquires Imposium Software.
  13. Acquisition Acquires Innovid.

Competitors of Mediaocean

Mediaocean has 3 listed competitors in our database, 3 of them funded. They include NextRoll, RhythmOne and Unified.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
nextroll.com2006San Francisco, United States$93.95M526
Provider of data-driven marketing technology for B2B and D2C businesses
rhythmone.com2004San Francisco, United States$41.93M517
Audiences are connected to brands via cross-screen video advertising.
unified.com2011New York, United States$55.6M115
Social media advertising services are delivered across digital platforms.
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Detailed competitors of Mediaocean

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Web traffic of Mediaocean

The website of Mediaocean (mediaocean.com) receives about 287.2K visits a month and ranks #109,675 among all websites worldwide, #2,840 in Marketing and Advertising.

  • Monthly visits
    287.2K

    ▼ 15.7% vs previous month

  • Unique visitors
    48.7K

    per month

  • Global rank
    #109,675

    among all websites

  • Category rank
    #2,840

    Business and Consumer Services · Marketing and Advertising

Similar websites

Websites whose visitors overlap most with Mediaocean. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
mediaoceanuk.com
mediaoceanuk.com
100%
–
insidemedia.sharepoint.com
insidemedia.sharepoint.com
89%
–
marcel.ai
marcel.ai
83%
#66,473–
campaignlive.co.uk
campaignlive.co.uk
74%
#114,656–
retriever.nl
retriever.nl
74%
#4,306,612–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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Top companies in Advertising & Marketing Tech

3 companies that operate in the same segment as Mediaocean (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
AI-powered platform manages marketing creatives and customer journeys.
1982San Jose, California, United StatesUSD 23.77 B30,710
Ad verification solutions are delivered for digital media campaigns.
2008New York, New York, United StatesUSD 396.5 MUSD 748.29 M1,200
Native advertising solutions are delivered via a cloud-based content platform.
2006New York, New York, United StatesUSD 403.72 MUSD 1.3 B1,800
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Related news about Mediaocean

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Frequently Asked Questions about Mediaocean

Mediaocean was founded in 2006.

Mediaocean is headquartered in New York, United States. It is registered at New York, New York, United States.

Bill Wise is the CEO of Mediaocean, as recorded in our data.

Mediaocean has 1,150 employees.

The primary company behind Mediaocean, Mediaocean Asia Private Limited, reported revenue of β‚Ή133 Cr for FY 2026, up 10% year on year.

Mediaocean was founded in 2006 and is headquartered in New York, United States, with offices in India, Canada, France, the United Kingdom, and Germany. Operations focus on the advertising technology sector, where software solutions like Spectra are utilized for managing business data, controlling expenditures, and handling billing, accounting, and workforce time. The Connect platform facilitates direct connections between marketers and media suppliers, data providers, ad servers, and third-party systems.

Mediaocean's top competitors include NextRoll, Unified and RhythmOne.

Mediaocean offers Ad Tech, Innovid, and Prisma.

Mediaocean has made 12 acquisitions, including 4C Insights, BCC AdSystems, and ColSpace.

Mediaocean has 3 investors. Key investors include CVC, TA Associates, and Vista Equity Partners.

Mediaocean operates through Mediaocean Asia Private Limited.

Yes. Mediaocean was acquired by TA in August 2021.

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