4C Insights

Chicago, United States Founded: 2011 • Age: 15 yrs Acquired By Mediaocean
Cloud-based market intelligence is delivered across closed ecosystems.
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About 4C Insights

4C Insights is a company based in Chicago (United States) founded in 2011 by Alok Choudhary was acquired by Mediaocean in July 2020.. 4C Insights has raised $31.7 million across 5 funding rounds from investors including Mediaocean, Square 1 Bank and SuRo Capital. The company has 282 employees as of December 31, 2022. 4C Insights has completed 3 acquisitions, including Teletrax, The Echo System and iQ media. 4C Insights operates in a competitive market with competitors including Adjust, Flurry, data.ai, AMPLYFI and TapClicks, among others.

  • Headquarter Chicago, United States
  • Employees 282 as on 31 Dec, 2022
  • Founders Alok Choudhary
  • Sectors
    Technology
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Voxsup Inc.
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $31.7 M (USD)

    in 5 rounds

  • Latest Funding Round
    $26 M (USD), Series C

    Sep 20, 2016

  • Investors
    Mediaocean

    & 6 more

  • Employee Count
    282

    as on Dec 31, 2022

  • Investments & Acquisitions
    Teletrax

    & 2 more

  • Acquired by
    Mediaocean

    (Jul 13, 2020)

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People of 4C Insights
Headcount 1000-5000
Employee Profiles 275
Board Members and Advisors 9
Employee Profiles
People
Bonnie Stutsman
Senior Professional Services Consultant
People
Nick Galassi
COO & CFO
People
Bill Wise
Co-founder & CEO
People
Danielle Klajman Casey
Customer Success Director

Unlock access to complete

Board Members and Advisors
people
John Meeks
Director
people
Hiren Mankodi
Director
people
Yicong Liu
Director
people
Chris Stadler
Director

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Funding Insights of 4C Insights

4C Insights has successfully raised a total of $31.7M across 5 strategic funding rounds. The most recent funding activity was a Series C round of $26 million completed in September 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 5
  • Last Round Series C — $26.0M
  • First Round

    (09 Apr 2012)

  • Investors Count 6
Date Amount Transaction Name Valuation Lead Investors Investors
Sep, 2016 Amount Series C - 4C Insights Valuation Kayne Anderson Capital Advisors
Feb, 2015 Amount Debt – Conventional - 4C Insights Valuation

investors

Jan, 2014 Amount Series B - 4C Insights Valuation Jump Capital
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in 4C Insights

4C Insights has secured backing from 7 investors, including institutional and venture fund investors. Prominent investors backing the company include Mediaocean, Square 1 Bank and SuRo Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture capital and funds of fund firm focused on multiple sectors
Founded Year Domain Location
Venture capital is invested in European technology sectors.
Founded Year Domain Location
Venture capital fund focused on multiple sectors
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by 4C Insights

4C Insights has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Teletrax, The Echo System and iQ media. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Return on social is measured and maximized for ecommerce brands.
2010
Cloud-based media intelligence analytics are delivered across diverse channels.
2010
Broadcast monitoring and verification solutions provider
2002
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - 4C Insights

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

4C Insights Comparisons

Employees
+
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Competitors of 4C Insights

4C Insights operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Adjust, Flurry, data.ai, AMPLYFI and TapClicks, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Cloud-based software for mobile marketing analytics is provided.
domain founded_year HQ Location
Mobile application analytics solutions are offered by Flurry.
domain founded_year HQ Location
Market data is analyzed by AI to generate consumer insights.
domain founded_year HQ Location
Open-source data is curated, analyzed, and visualized via AI platform.
domain founded_year HQ Location
Cloud based marketing management platform for businesses
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on 4C Insights

Frequently Asked Questions about 4C Insights

When was 4C Insights founded?

4C Insights was founded in 2011 and raised its 1st funding round 1 year after it was founded.

Where is 4C Insights located?

4C Insights is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.

Is 4C Insights a funded company?

4C Insights is a funded company, having raised a total of $31.7M across 5 funding rounds to date. The company's 1st funding round was a Series B of $5M, raised on Apr 09, 2012.

How many employees does 4C Insights have?

As of Dec 31, 2022, the latest employee count at 4C Insights is 282.

What does 4C Insights do?

4C Insights was founded in 2011 in Chicago, United States, within the technology sector focused on market intelligence. A SaaS platform is operated to process social data into actionable insights for marketing. The solution covers linear television, streaming video, digital commerce, and social media, with all services hosted in the cloud to eliminate customer infrastructure needs. Operations emphasize data analysis in closed digital environments.

Who are the top competitors of 4C Insights?

4C Insights's top competitors include Adjust, Singular and TapClicks.

How many acquisitions has 4C Insights made?

4C Insights has made 3 acquisitions, including Teletrax, The Echo System, and iQ media.

Who are 4C Insights's investors?

4C Insights has 7 investors. Key investors include Mediaocean, Square 1 Bank, SuRo Capital, Kayne Anderson Capital Advisors, and Jump Capital.

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