About The Echo System
The Echo System is a Technology company based in New York (United States) founded in 2010, and was acquired by 4C Insights in June 2013. Return on social is measured and maximized for ecommerce brands. It operates in the Technology and Retail sectors. The Echo System has raised $3.34 million across 3 funding rounds from investors including 4C Insights and SuRo Capital. The company was acqui-hired. Its focus areas include Enterprise Applications, MarketingTech, Industry Specific Marketing and eCommerce. Its competitors include Klaviyo, Bluecore and Blueshift; 3 of its 3 listed competitors have raised funding.
Company details
The Echo System was founded in 2010 in New York, United States, and operates in the ecommerce sector. Assistance is provided to brands in measuring and maximizing Return on Social via the Echo Effect Persona Platform. User data related to shopping, sharing, expressed interests, and influence is combined to enable personalized experiences. Operations include website plug-ins for dynamic messages and offers, along with custom Facebook pages and applications.
- Headquarters New York, United States
- Stage Acquired
- SectorsTechnologyRetail
- Website theechosystem.com
- Social LinkedIn X
- Acquired by 4C Insights (Jun 2013)
- Legal Name The Echo System
- Total Equity Funding$3.34M (USD)
in 3 rounds
- Latest Funding Round$2.67M (USD), Series A
Apr 2012
- Investors4C Insights
& 1 more
- Acquired by4C Insights
(Jun 2013)
Funding Insights of The Echo System
The Echo System has successfully raised a total of $3.34M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $2.67 million completed in April 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $3.34M
- Total Rounds 3
- Last Round Series A β $2.67M
- First Round $125,000
(Feb 2011)
- Investors Count 1
All 3 funding rounds of The Echo System with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2012 | $2.67M | Series A | β | β | β |
| Nov 2011 | $675,000 | Seed | β | SuRo Capital | β |
| Feb 2011 | $125,000 | Debt – Conventional | β | β | β |
2 investors in total: 2 institutional.
Investors in The Echo System
The Echo System has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include 4C Insights and SuRo Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital fund focused on multiple sectors | surocap.com | San Francisco, United States | ||
Cloud-based market intelligence is delivered across closed ecosystems. | 2011 | 4cinsights.com | Chicago, United States |
Investor details for The Echo System
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Verified entity values are shown only after access is granted.
Timeline of The Echo System
4 dated milestones of The Echo System across 3 years, from founding to its latest funding, stage changes and deals.
- Founded The Echo System is founded.
- Funding First funding round of $125K.
- Funding Latest funding round, Series A, of $2.7M.
- Exit Acquired by 4C Insights.
Competitors of The Echo System
The Echo System has 3 listed competitors in our database, 3 of them funded. They include Klaviyo, Bluecore and Blueshift.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| klaviyo.com | 2012 | Boston, United States | $778.5M | 1,454 | SaaS email marketing solutions are offered to e-commerce businesses. | |
| bluecore.com | 2013 | New York, United States | $263.22M | 284 | Automated personalized trigger-based emails are delivered for e-commerce behavior. | |
| blueshift.com | 2014 | San Francisco, United States | $68.2M | 46 | AI-driven platform for unifying customer data and automating personalized marketing. |
Detailed competitors of The Echo System
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
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Verified entity values are shown only after access is granted.
Top companies in MarketingTech
3 companies that operate in the same segment as The Echo System (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Related news about The Echo System
Complete news archive for The Echo System
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Frequently Asked Questions about The Echo System
The Echo System was founded in 2010 and raised its 1st funding round 1 year after it was founded.
The Echo System is headquartered in New York, United States. It is registered at New York, New York, United States.
The Echo System is a funded company, having raised a total of $3.34M across 3 funding rounds to date. The company's 1st funding round was a Debt β Conventional of $125K, raised on Feb 2011.
The Echo System was founded in 2010 in New York, United States, and operates in the ecommerce sector. Assistance is provided to brands in measuring and maximizing Return on Social via the Echo Effect Persona Platform. User data related to shopping, sharing, expressed interests, and influence is combined to enable personalized experiences. Operations include website plug-ins for dynamic messages and offers, along with custom Facebook pages and applications.
The Echo System has 2 investors. Key investors include 4C Insights, and SuRo Capital.
The Echo System operates through The Echo System.
Yes. The Echo System was acquired by 4C Insights in June 2013.

