About Bluecore
Bluecore is a company based in New York (United States) founded in 2013 by Fayez Mohamood.. Bluecore has raised $270.32 million across 10 funding rounds from investors including FirstMark, Norwest Venture Partners and Georgian. The company has 70 employees as of April 08, 2024. Bluecore has completed 2 acquisitions, including BetaOut and alby. Bluecore offers products and services including AI Shopping Agents, Customer Data & Insight, and Activation & Orchestration. Bluecore operates in a competitive market with competitors including Klaviyo, Zenput, Blueshift, Wunderkind and Yodle, among others.
- Headquarter New York, United States
- Employees 70 as on 08 Apr, 2024
- Founders Fayez Mohamood
- Stage Unicorn
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Sectors
TechnologyRetail
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Email
***********
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Phone
*********
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Website
*********
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Social
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- Legal Name Bluecore Software Private Limited
- Date of Incorporation 12 Oct, 2018
- Jurisdiction Noida, Uttar Pradesh, India
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Annual Revenue
$3.84 M (USD)27.69as on Mar 31, 2023
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Net Profit
$400.64 K (USD)25.11as on Mar 31, 2023
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EBITDA
$890.44 K (USD)19.69as on Mar 31, 2023
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Total Equity Funding
$270.32 M (USD)
in 10 rounds
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Latest Funding Round
$24.95 M (USD), Series E
Oct 29, 2024
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Investors
FirstMark
& 6 more
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Employee Count
70
as on Apr 08, 2024
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Investments & Acquisitions
BetaOut
& 1 more
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Products & Services of Bluecore
Bluecore offers a comprehensive portfolio of products and services, including AI Shopping Agents, Customer Data & Insight, and Activation & Orchestration. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Enables conversational AI for personalized shopping guidance and conversions.
Analyzes shopper behavior to predict and drive purchasing decisions.
Orchestrates personalized marketing across multiple channels efficiently.
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Funding Insights of Bluecore
Bluecore has successfully raised a total of $270.32M across 10 strategic funding rounds. The most recent funding activity was a Series E round of $24.95 million completed in October 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 10
- Last Round Series E — $24.9M
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First Round
First Round
(02 Apr 2013)
- Investors Count 7
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct, 2024 | Amount | Series E - Bluecore | Valuation |
investors |
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| Aug, 2021 | Amount | Series E - Bluecore | Valuation | Georgian | |
| May, 2020 | Amount | Series D - Bluecore | Valuation | Georgian |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Bluecore
Bluecore has secured backing from 7 investors, including venture fund investors. Prominent investors backing the company include FirstMark, Norwest Venture Partners and Georgian. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital is provided to expanding B2B software companies.
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Founded Year | Domain | Location | |
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Venture capital and growth equity firm providing investments and resources to entrepreneurs in various sectors.
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Founded Year | Domain | Location | |
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Technology investing and private equity firm focused on partnerships.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Bluecore
Bluecore has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include BetaOut and alby. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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AI-based shopping assistants are offered for e-commerce operations.
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2022 | ||||
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Marketing personalization and engagement software is offered for eCommerce sites.
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2013 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Bluecore
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Bluecore Comparisons
Competitors of Bluecore
Bluecore operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Klaviyo, Zenput, Blueshift, Wunderkind and Yodle, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
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|---|---|---|---|---|
| domain | founded_year | HQ Location |
SaaS email marketing solutions are offered to e-commerce businesses.
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| domain | founded_year | HQ Location |
Zenput is utilized as an operations execution platform for multi-unit operators.
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AI-driven platform for unifying customer data and automating personalized marketing.
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Adnetwork and performance marketing platform
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| domain | founded_year | HQ Location |
Online marketing service provider to local businesses
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Bluecore
Frequently Asked Questions about Bluecore
When was Bluecore founded?
Bluecore was founded in 2013.
Where is Bluecore located?
Bluecore is headquartered in New York, United States. It is registered at New York, New York, United States.
Who is the current CEO of Bluecore?
Fayez Mohamood is the current CEO of Bluecore. They have also founded this company.
Is Bluecore a funded company?
Bluecore is a funded company, having raised a total of $270.32M across 10 funding rounds to date. The company's 1st funding round was a Series D of $50M, raised on Apr 02, 2013.
How many employees does Bluecore have?
As of Apr 08, 2024, the latest employee count at Bluecore is 70.
What is the annual revenue of Bluecore?
Annual revenue of Bluecore is $3.84M as on Mar 31, 2023.
What does Bluecore do?
Bluecore was established in 2013 in New York, United States, within the email marketing sector. Services are focused on e-commerce companies, where direct integration with websites enables the dispatch of tailored emails. These are triggered by customer actions such as product searches, browsing patterns, and cart modifications. Operations emphasize behavioral data to ensure message relevance for marketing managers.
Who are the top competitors of Bluecore?
What products or services does Bluecore offer?
Bluecore offers AI Shopping Agents, Customer Data & Insight, and Activation & Orchestration.
How many acquisitions has Bluecore made?
Who are Bluecore's investors?
Bluecore has 7 investors. Key investors include FirstMark, Norwest Venture Partners, Georgian, Techstars, and Silver Lake.
What is Bluecore's valuation?
The valuation of Bluecore is $1B as of Aug 2021.
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