Wunderkind

New York, United States Founded: 2010 • Age: 16 yrs Acquired By White Castle
Adnetwork and performance marketing platform

About Wunderkind

Wunderkind is a Technology company based in New York (United States) founded in 2010 by Scott Schaen, Ryan Urban, and Andreas Spartalis, and was acquired by White Castle in April 2019. Adnetwork and performance marketing platform. It operates in the Technology, Media & Entertainment, and Retail sectors. Wunderkind has raised $163.8 million across 10 funding rounds from investors including SVB, Neuberger Berman and A-Rod. The company has 1,043 employees. Wunderkind has completed 2 acquisitions, including GoChime and SmarterHQ. Its chief executive, as recorded, is Ryan Urban. Its website wunderkind.co draws about 37 thousand monthly visits. Wunderkind offers products and services including Autonomous Marketing Platform, Identity Analytics, and WunderkindAI. Its focus areas include Marketing Services, Enterprise Applications, MarketingTech and Marketing Management. Its competitors include Klaviyo, Taboola and Bluecore; 3 of its 3 listed competitors have raised funding.

Company details

Wunderkind was founded in 2010 in New York, United States, within the adtech sector. An ad network and performance marketing platform is operated to connect advertisers with publisher inventory for ad message engagement. Publishers are enabled to collaborate with media buyers across brands. Performance marketing solutions are delivered to support targeted campaigns in digital advertising.

  • Headquarters New York, United States
  • Employees 1,043
  • Founders Scott Schaen, Ryan Urban, Andreas Spartalis
  • Stage Acquired
  • Sectors
    Technology
    Media & Entertainment Retail Business Services
  • Website category Business and Consumer Services · Online Marketing
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website wunderkind.co
  • Social LinkedIn X Instagram
  • Acquired by White Castle (Apr 2019)
Key Metrics
  • Annual Revenue
    $4.18 K (USD)
    as on Dec 31, 2017
  • Net Profit
    $2.88 K (USD)
    398
    as on Dec 31, 2017
  • Total Equity Funding
    $163.8M (USD)

    in 10 rounds

  • Investors
    SVB

    & 15 more

  • Employee Count
    1,043
  • Investments & Acquisitions
    GoChime

    & 1 more

  • Acquired by
    White Castle

    (Apr 2019)

Products & Services of Wunderkind

Wunderkind offers a comprehensive portfolio of products and services, including Autonomous Marketing Platform, Identity Analytics, and WunderkindAI.

Autonomous Marketing Platform
Marketing Automation

Platform for automated AI-driven marketing campaigns and customer retention.

Identity Analytics
Data Analytics

Tools for resolving customer identities without relying on cookies.

WunderkindAI
AI Solutions

AI features for optimizing one-to-one marketing messages.

Funding Insights of Wunderkind

Wunderkind has successfully raised a total of $163.8M across 10 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $163.8M
  • Total Rounds 10
  • First Round $1.25M

    (May 2013)

  • Investors Count 15

All 10 funding rounds of Wunderkind with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Aug 2026Series C––
–
Mar 2023$76MSeries C–Neuberger Berman
–
May 2018$37MSeries B–Battery Ventures
Oct 2017$3.25MSeries B––
–
May 2017$31MSeries B–SVB
–
Dec 2016$1MSeries A–Bossa Nova
–
Aug 2015$6.45MSeries A–Justin Yoshimura
Aug 2015$6.35MSeries A––
Jun 2013$1.5MSeed–Trigger Media, Contour Venture Partners
–
May 2013$1.25MSeed––
–
Valuation history

16 investors in total: 13 institutional and 3 angel.

Investors in Wunderkind

Wunderkind has secured backing from 16 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include SVB, Neuberger Berman and A-Rod.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Secondary market fund focused on LP and direct secondary transactions
1993nb.comNew York, United States
Private equity and venture capital investments are managed across sectors.
fingergroup.comSanta Monica, United States
Sector-agnostic investments in late-stage startups are made by Cross Creek.
crosscreek.vcSalt Lake City, United States
Investments in technology companies are conducted globally by Battery Ventures.
battery.com
Investments are made in US seed and early-stage tech companies.
contourventures.comNew York, United States
Investments in seed-stage companies are managed by Primary Venture Partner.
primary.vcNew York, United States
Early-stage tech startups are invested in by Rho Capital Partners.
rho.comNew York, United States
Venture capital investments are managed by Bossa Invest in Brazil.
bossainvest.comSao Paulo, Brazil
PE and VC fund focused on real estate, consumer brands, media, and multiple sectors
2003arodcorp.comMiami, United States
Trigger Media is based in New York, USA.
triggermedia.comNew York, USA
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Investor details for Wunderkind

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People of Wunderkind

178 people are tracked at Wunderkind (76 in leadership, 102 in team); the tracked headcount is 1,043.

NameRoleGroup
Scott Schaen
Co-FounderLeadership
Ryan Urban
Co-Founder & CEOLeadership
Andreas Spartalis
Co-FounderLeadership
Fabrizio F.
Chief Financial OfficerLeadership
Olivia French
Director Of Customer Success, Strategic AccountsLeadership
Chris Schlecht
Senior Director Of SalesLeadership
Amandine Servain
VP, MarketingLeadership
Jack Riker
VP, Sales & Client PartnershipsLeadership
Julian Bracey-Davis
VP, Pipeline DevelopmentLeadership
Tom Fogg
Director Of Business DevelopmentLeadership
Lara Rosenberg
HR Business PartnerLeadership
Olivia Vinkler
Associate Director, Supply Ads Customer SuccessLeadership
Ben Humphries
Director Of Pipeline Development, InternationalLeadership
Noah Rak
Director Of Business DevelopmentLeadership
Jon Halley
VP, New Business, InternationalLeadership
Jesse Brewer
General ManagerLeadership
Charleen Maher
Director, Talent ManagementLeadership
Mag Goossens
Global Head Of People (new York And London)Leadership
Chris West
Director Of Business DevelopmentLeadership
Lexy Torzilli
Director, Programatic SalesLeadership

158 more people are available in the full profile.

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Investments & Acquisitions by Wunderkind

Wunderkind has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include GoChime and SmarterHQ.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Customer data is unified for personalized cross-channel marketing insights.
smarterhq.comIndianapolis, United States2010Nov 2020β€’β€’β€’β€’
First-party data is used for social media customer retargeting.
gochime.comNew York, United States2011Jun 2016β€’β€’β€’β€’
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Complete acquisition details for Wunderkind

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Timeline of Wunderkind

6 dated milestones of Wunderkind across 16 years, from founding to its latest funding, stage changes and deals.

  1. Founded Wunderkind is founded.
  2. Funding First funding round of $1.2M.
  3. Acquisition Acquires GoChime.
  4. Exit Acquired by White Castle.
  5. Acquisition Acquires SmarterHQ.
  6. Funding Latest funding round, Series C,.

Competitors of Wunderkind

Wunderkind has 3 listed competitors in our database, 3 of them funded. They include Klaviyo, Taboola and Bluecore.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
klaviyo.com2012Boston, United States$778.5M1,454
SaaS email marketing solutions are offered to e-commerce businesses.
taboola.com2007New York, United States$160M281
Ad network platform is utilized for content recommendations and monetization.
bluecore.com2013New York, United States$263.22M284
Automated personalized trigger-based emails are delivered for e-commerce behavior.
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Detailed competitors of Wunderkind

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Web traffic of Wunderkind

The website of Wunderkind (wunderkind.co) receives about 36.6K visits a month and ranks #945,403 among all websites worldwide, #2,077 in Online Marketing.

  • Monthly visits
    36.6K

    ▲ 15.9% vs previous month

  • Unique visitors
    13.6K

    per month

  • Global rank
    #945,403

    among all websites

  • Category rank
    #2,077

    Business and Consumer Services · Online Marketing

Similar websites

Websites whose visitors overlap most with Wunderkind. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
bluecore.com
100%
251.3K#176,019View details
visualvisitor.com
visualvisitor.com
96%
#664,269–
opensend.com
95%
#594,181View details
martechcube.com
martechcube.com
90%
#1,086,770–
instant.one
57%
41.5K#1,072,081View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 11 similar websites and full traffic analytics for Wunderkind

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  • Audience overlap
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Top companies in Brand & Marketing Technology

3 companies that operate in the same segment as Wunderkind (Brand & Marketing Technology) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
SaaS email marketing solutions are offered to e-commerce businesses.
2012Boston, Massachusetts, United StatesUSD 778.5 MUSD 1.23 B3,008
Platform acquiring Amazon FBA brands
2018Walpole, Massachusetts, United StatesUSD 3.4 B233
SaaS-based collaborative commerce solutions are provided for brands and retailers.
2000New York, New York, United StatesUSD 365 MUSD 240.52 M2,144
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Related news about Wunderkind

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Frequently Asked Questions about Wunderkind

Wunderkind was founded in 2010 and raised its 1st funding round 3 years after it was founded.

Wunderkind is headquartered in New York, United States. It is registered at New York, New York, United States.

Ryan Urban is the CEO of Wunderkind, as recorded in our data. They have also founded this company.

Wunderkind is a funded company, having raised a total of $163.8M across 10 funding rounds to date. The company's 1st funding round was a Seed of $1.25M, raised on May 2013.

Wunderkind has 1,043 employees.

Annual revenue of Wunderkind is $4.18K as on Dec 31, 2017.

Wunderkind was founded in 2010 in New York, United States, within the adtech sector. An ad network and performance marketing platform is operated to connect advertisers with publisher inventory for ad message engagement. Publishers are enabled to collaborate with media buyers across brands. Performance marketing solutions are delivered to support targeted campaigns in digital advertising.

Wunderkind's top competitors include Klaviyo, Taboola and Bluecore.

Wunderkind offers Autonomous Marketing Platform, Identity Analytics, and WunderkindAI.

Wunderkind has made 2 acquisitions, including GoChime, and SmarterHQ.

Wunderkind has 16 investors. Key investors include SVB, Neuberger Berman, A-Rod, Finger Group, and Cross Creek.

Yes. Wunderkind was acquired by White Castle in April 2019.

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