Blueshift

San Francisco, United States Founded: 2014 • Age: 12 yrs
AI-driven platform for unifying customer data and automating personalized marketing.
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About Blueshift

Blueshift is a company based in San Francisco (United States) founded in 2014 by Vijay Chittoor, Manyam Mallela, and Mehul Shah. It operates as a SaaS (Software-as-a-Service), and AI-as-a-Service. Blueshift has raised $68.2 million across 13 funding rounds from investors including Nexus Venture Partners, Runway Growth Capital and Fort Ross Ventures. Blueshift offers products and services including Customer Engagement Platform (CEP), Customer Data Platform (CDP), Customer AI, and Cross-Channel Marketing. Blueshift operates in a competitive market with competitors including Zeta Global, Klaviyo, Braze, Capillary Technologies and Gupshup, among others.

  • Headquarter San Francisco, United States
  • Founders Vijay Chittoor, Manyam Mallela, Mehul Shah
  • Sectors
    Technology
    Retail
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Blueshift Labs, Inc.
  • Date of Incorporation 19 Jan, 2000
  • Jurisdiction Chennai, Tamil Nadu, India
Operational Areas
Technology → Enterprise Software & Productivity Solutions
Technology → Marketing, Adtech & Commerce Technology
Retail → E-Commerce Technology & Services
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $68.2 M (USD)

    in 13 rounds

  • Latest Funding Round
    $40 M (USD), Debt – Venture

    Jan 16, 2024

  • Investors
  • Employee Count
    Employee Count
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Products & Services of Blueshift

Blueshift offers a comprehensive portfolio of products and services, including Customer Engagement Platform (CEP), Customer Data Platform (CDP), Customer AI, and Cross-Channel Marketing. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Customer engagement is unified through this marketing platform.

Customer data is unified for real-time marketing insights.

AI solutions are provided for predictive marketing personalization.

Marketing messages are automated across multiple communication channels.

People of Blueshift
Headcount 50-200
Employee Profiles 9
Employee Profiles
People
Vijay Chittoor
Co-Founder & CEO
People
Travis Adlman
CFO
People
Karen Chernoff
VP, People
People
Abhay Ghaisas
VP, Engineering

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Funding Insights of Blueshift

Blueshift has successfully raised a total of $68.2M across 13 strategic funding rounds. The most recent funding activity was a Debt – Venture round of $40 million completed in January 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 13
  • Last Round Debt – Venture — $40.0M
  • First Round

    (01 Jan 2014)

  • Investors Count 13
Date Amount Transaction Name Valuation Lead Investors Investors
Jan, 2024 Amount Debt – Venture - Blueshift Valuation

investors

Feb, 2021 Amount Series C - Blueshift Valuation Fort Ross Ventures
Sep, 2020 Amount Grant - Blueshift Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Blueshift

Blueshift has secured backing from 13 investors, including venture fund and institutional investors. Prominent investors backing the company include Nexus Venture Partners, Runway Growth Capital and Fort Ross Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture debt financing is provided to companies across multiple sectors.
Founded Year Domain Location
Venture capital is provided to mid and growth-stage startups.
Founded Year Domain Location
Private equity firm focused on multiple sectors
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Blueshift

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Blueshift

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Blueshift Comparisons

Employees
+
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Competitors of Blueshift

Blueshift operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Zeta Global, Klaviyo, Braze, Capillary Technologies and Gupshup, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Zeta Global is recognized as an AI-powered marketing cloud.
domain founded_year HQ Location
SaaS email marketing solutions are offered to e-commerce businesses.
domain founded_year HQ Location
AI-based omnichannel customer engagement solutions are delivered to businesses.
domain founded_year HQ Location
AI-powered loyalty management software is offered for enterprises.
domain founded_year HQ Location
Tools for customer engagement across multiple channels are provided.
domain founded_year HQ Location
Cloud-based customer engagement platform for messaging and analytics is utilized.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Blueshift

Frequently Asked Questions about Blueshift

When was Blueshift founded?

Blueshift was founded in 2014.

Where is Blueshift located?

Blueshift is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Who is the current CEO of Blueshift?

Vijay Chittoor is the current CEO of Blueshift. They have also founded this company.

Is Blueshift a funded company?

Blueshift is a funded company, having raised a total of $68.2M across 13 funding rounds to date. The company's 1st funding round was a Grant of $950.62K, raised on Jan 01, 2014.

What does Blueshift do?

Blueshift is established as a provider of intelligent customer engagement platforms. Solutions are offered in customer data unification, AI-driven personalization, and cross-channel marketing automation. Industries served include retail, e-commerce, financial services, healthcare, and education technology. The platform is designed to integrate data, marketing channels, and AI for faster campaign launches and improved customer retention. Support and success teams are provided to assist clients throughout their partnership.

Who are the top competitors of Blueshift?

Blueshift's top competitors include Zeta Global, Klaviyo and Capillary Technologies.

What products or services does Blueshift offer?

Blueshift offers Customer Engagement Platform (CEP), Customer Data Platform (CDP), Customer AI, and Cross-Channel Marketing.

Who are Blueshift's investors?

Blueshift has 13 investors. Key investors include Nexus Venture Partners, Runway Growth Capital, Fort Ross Ventures, Avatar Growth Capital, and Storm Ventures.

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