About Brandwatch
Brandwatch is a company based in Brighton (United Kingdom) founded in 1999 was acquired by Cision in February 2021.. Brandwatch has raised $62.94 million across 7 funding rounds from investors including SVB, Capitec Bank and Cision. Brandwatch has completed 4 acquisitions, including BuzzSumo, Paladin Software and PeerIndex. Brandwatch operates in a competitive market with competitors including Hootsuite, Falcon.io, Cognism, Seedtag and Buffer, among others.
- Headquarter Brighton, United Kingdom
- Stage Minicorn
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Sectors
Technology
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Phone
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Website
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Social
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- Legal Name Runtime Collective Limited
- Date of Incorporation 21 Dec, 1999
- Jurisdiction BRIGHTON
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Software Development Team
117 people
Leadership Team
102 people
Sales and Marketing
71 people
Senior Team
48 people
Product Management Team
44 people
Account Team
23 people
Finance and Accounting
20 people
Research Team
16 people
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Funding Insights of Brandwatch
Brandwatch has successfully raised a total of $62.94M across 7 strategic funding rounds. The most recent funding activity was a Series C round of $33 million completed in October 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 7
- Last Round Series C — $33.0M
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First Round
First Round
(04 Apr 2006)
- Investors Count 44
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct, 2015 | Amount | Series C - Brandwatch | Valuation | Partech Partners , PAR Technology Corp | |
| Oct, 2015 | Amount | Grant - Brandwatch | Valuation |
investors |
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| May, 2014 | Amount | Series B - Brandwatch | Valuation | Highland Europe |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Brandwatch
Brandwatch has secured backing from 45 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include SVB, Capitec Bank and Cision. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Venture capital firm focused on B2B SaaS solutions, enterprise tech, and deeptech applications
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Founded Year | Domain | Location | |
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Venture capital is provided to global tech startups and scale-ups.
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Founded Year | Domain | Location | |
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Growth-stage consumer and enterprise technology companies are funded.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Brandwatch
Brandwatch has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include BuzzSumo, Paladin Software and PeerIndex. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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MCN management tools provider
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2016 | ||||
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Content links and influencers are discovered via social analytics platform.
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2013 | ||||
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Real-time sentiment data is collected via mobile questions worldwide.
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2010 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Brandwatch
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Brandwatch Comparisons
Competitors of Brandwatch
Brandwatch operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Hootsuite, Falcon.io, Cognism, Seedtag and Buffer, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
AI based social media management platform for businesses
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| domain | founded_year | HQ Location |
Social media marketing platform
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| domain | founded_year | HQ Location |
Lead generation and management software is offered by Cognism.
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| domain | founded_year | HQ Location |
In image advertising platform
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| domain | founded_year | HQ Location |
Cloud based social media marketing management software
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Brandwatch
Frequently Asked Questions about Brandwatch
When was Brandwatch founded?
Brandwatch was founded in 1999 and raised its 1st funding round 7 years after it was founded.
Where is Brandwatch located?
Brandwatch is headquartered in Brighton, United Kingdom. It is registered at Brighton, East Sussex, United Kingdom.
Is Brandwatch a funded company?
Brandwatch is a funded company, having raised a total of $62.94M across 7 funding rounds to date. The company's 1st funding round was a Series B of $22M, raised on Apr 04, 2006.
What does Brandwatch do?
Brandwatch was founded in 1999 in Brighton, United Kingdom, within the social media analytics sector. Intelligence and analytics tools are offered for consumer insights, social media management, influencer marketing, and media monitoring. Vast social media data is analyzed using AI to generate reports on consumer behavior, brand perception, and market trends. Online reputation is managed, and data-driven strategies are supported across global operations.
Who are the top competitors of Brandwatch?
How many acquisitions has Brandwatch made?
Brandwatch has made 4 acquisitions, including BuzzSumo, Paladin Software, and PeerIndex.
Who are Brandwatch's investors?
Brandwatch has 45 investors. Key investors include SVB, Capitec Bank, Cision, PAR Technology Corp, and Partech Partners.
What is Brandwatch's valuation?
The valuation of Brandwatch is $148.49M as of Oct 2015.
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