PeerIndex

London, United Kingdom Founded: 2009 • Age: 17 yrs Acquired By Brandwatch
Social media influence and audience analytics tools are offered.
Annual revenue - Latest available
Total funding $3.8M 3 rounds
Employees - Tracked headcount
Investors 3 Known backers
Products 3 Services tracked
Competitors 10 Brand Intelligence

About PeerIndex

PeerIndex is a company based in London (United Kingdom) founded in 2009 was acquired by Brandwatch in December 2014. PeerIndex has raised $3.81 million across 3 funding rounds from investors including Brandwatch, Anthemis Group and Antrak Capital. PeerIndex offers products and services including Brandwatch Consumer Research, Social Media Management, and Influencer Marketing. PeerIndex operates in a competitive market with competitors including SuperAwesome, BitStar, Influential, Klout and Adly, among others.

  • Headquarter London, United Kingdom
  • Sectors
    Media & Entertainment
    Technology
  • Phone
    Locked
  • Website
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  • Social
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  • Legal Name Peerindex Limited
  • Date of Incorporation 27 Nov, 2008
  • Jurisdiction BRIGHTON
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $3.81 M (USD)

    in 3 rounds

  • Latest Funding Round
    $809.85 K (USD), Series A

    Oct 02, 2014

  • Investors
    Brandwatch

    & 2 more

  • Employee Count
    Not available
  • Acquired by
    Brandwatch

    (Dec 17, 2014)

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Products & Services of PeerIndex

PeerIndex offers a comprehensive portfolio of products and services, including Brandwatch Consumer Research, Social Media Management, and Influencer Marketing.

Product name locked
Category locked
Primary

Platform for analyzing consumer behaviors and social trends

Product name locked
Category locked
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Software for monitoring and managing social media interactions

Product name locked
Category locked
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Tools for identifying and leveraging key influencers

Funding Insights of PeerIndex

PeerIndex has successfully raised a total of $3.81M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $809.85 thousand completed in October 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in PeerIndex

PeerIndex has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Brandwatch, Anthemis Group and Antrak Capital.

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Venture Fund
Investor Description Founded Year Domain Location
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Early and growth-stage startups are funded by Anthemis Group.
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Social media intelligence and analytics solutions are provided to businesses.
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Investor details for PeerIndex

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Verified entity values are shown only after access is granted.

Investments & Acquisitions by PeerIndex

Investments
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Investment portfolio details for PeerIndex

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Financial Statements - PeerIndex

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Detailed financials for PeerIndex

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Peerindex Comparisons

PeerIndex Primary company
Description
Social media influence and audience analytics tools are offe...
Location
London, United Kingdom
Founded Year
2009
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for PeerIndex

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Competitors of PeerIndex

PeerIndex operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as SuperAwesome, BitStar, Influential, Klout and Adly, among others.

Company Name Domain Founded year HQ Location Description
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Kid-safe programmatic ad platform for under-13 audiences is operated.
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BitStar is engaged in supporting creators and businesses with influencer marketing and content production.
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Influencer marketing platform is provided for social media content monetization.
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Social media influence is measured via data from multiple networks.
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Brands are matched with influencers for targeted marketing campaigns.
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Influencer outreach solutions are provided via a marketing platform.
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Detailed competitors of PeerIndex

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Latest news on Peerindex

PeerIndex
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Complete news archive for PeerIndex

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Frequently Asked Questions about PeerIndex

PeerIndex was founded in 2009.

PeerIndex is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

PeerIndex is a funded company, having raised a total of $3.81M across 3 funding rounds to date.

PeerIndex was founded in 2009 in London, United Kingdom, as a platform focused on social media analytics within the digital marketing sector. Influence levels of individuals are assessed based on activities across networks like Twitter, Facebook, and LinkedIn. Approximately 45 million Twitter profiles are tracked for data. The company was acquired by Brandwatch in December 2014 and fully integrated, with its team contributing to broader social analytics development.

PeerIndex's top competitors include SuperAwesome, Adly and The Good Creator.

PeerIndex offers Brandwatch Consumer Research, Social Media Management, and Influencer Marketing.

PeerIndex has 3 investors. Key investors include Brandwatch, Anthemis Group, and Antrak Capital.

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