About The Good Creator
The Good Creator is a Technology company based in London (United Kingdom) founded in 2021 by Nikhil Kumar and Mike Melli. Influencer outreach solutions are provided via a marketing platform. The Good Creator has raised $26.8 million across 1 funding round. The company has 157 employees. The Good Creator has completed 1 acquisition, including BulBul. Its chief executive, as recorded, is Sachin Bhatia. Its Indian entity Luxeva India Private Limited reported revenue of ₹20.25 Cr. Its focus areas include Enterprise Applications, MarketingTech and Influencer Marketing.
Company details
The Good Creator was founded in 2021 in London, United Kingdom, within the influencer marketing sector. A platform is offered for collaborations between brands and content creators, with insights provided to optimize advertisement spend returns. Operations include a mobile application available on Google Play Store and Apple App Store, supporting outreach and engagement activities across digital channels.
- Headquarters London, United Kingdom
- Employees 157
- Founders Nikhil Kumar, Mike Melli
- SectorsTechnology
- Email••••••••
- Website goodcreator.co
- Social LinkedIn X Facebook Instagram
- Legal Name Luxeva India Private Limited
- Date of Incorporation 05 Jan, 2015
- Jurisdiction Pune, Maharashtra, India
- Indian entity revenue₹20.25 Cr
FY 2023 · +226% YoY
- Indian entity net loss-₹33.72 Cr
FY 2023 · -167% margin
- Indian entity EBITDA-₹27.85 Cr
FY 2023 · -138% margin
- Total Equity Funding$26.8M (USD)
in 1 rounds
- Latest Funding Round$26.8M (USD), Seed
Jan 2022
- Employee Count157
- Investments & Acquisitions
Associated legal entities of The Good Creator
The Good Creator operates through Luxeva India Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2023) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Luxeva India Private Limited CIN U74140PN2015FTC221378 | Active | 05 Jan 2015 | Pune, Maharashtra | ₹20.2 Cr | 157 | 2 | View details |
Funding Insights of The Good Creator
The Good Creator has successfully raised a total of $26.8M through 1 strategic funding round. The most recent funding activity was a Seed round of $26.8 million completed in January 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $26.8M
- Total Rounds 1
- Last Round Seed — $26.8M
- First Round $26.8M
(Jan 2022)
All 1 funding rounds of The Good Creator with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2022 | $26.8M | Seed | – | – | – |
Board of directors of Luxeva India Private Limited (The Good Creator)
Luxeva India Private Limited is the primary company behind The Good Creator. The board of Luxeva India Private Limited currently have 2 directors; the longest-serving is Darpan Narendra Sanghvi, appointed in 2020. 12 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Darpan Narendra Sanghvi DIN 02912102 | Director | 20 Aug 2020 | 6 yrs 2 mo | Luxeva India Private Limited |
| Manisha Sadhwani DIN 11084794 | Director | 05 May 2025 | 1 yr 6 mo | Luxeva India Private Limited |
People of The Good Creator
7 people are tracked at The Good Creator (4 in leadership, 3 in team); the tracked headcount is 157.
| Name | Role | Group |
|---|---|---|
Nikhil Kumar | ex-Co-Founder | Leadership |
Mike Melli | Co-Founder | Leadership |
Sachin Bhatia | CEO | Leadership |
Ashwij Shivashankar | Head Of Sales & Partnerships | Leadership |
Anuj Singh | Associate CRM | Team |
Bhaskar Saraogi | Engineer | Team |
Khushi Sharma | Content Creator | Team |
Complete people profiles for The Good Creator
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Financials of The Good Creator
Figures of Luxeva India Private Limited, the primary company behind The Good Creator, for FY 2023. Revenue was ₹20.25 Cr (+226% year on year). Net loss was -₹33.72 Cr (-167% margin). EBITDA was -₹27.85 Cr (-138% margin). Revenue has grown at a compounded annual rate of +19% over three years and +20% over five years.
- ₹20.25 CrRevenue · FY 2023 · +226% YoY
- -₹33.72 CrNet loss · -167% margin
- -₹27.85 CrEBITDA · -138% margin
- ₹25.50 CrPaid-up capital
- 157Employees (provident fund records)
- +19%Revenue CAGR, 3 years
- +20%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Luxeva India Private Limited are on its company page.
Detailed financial statements for The Good Creator
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Investments & Acquisitions by The Good Creator
The Good Creator has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include BulBul.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Online live streaming e-commerce for multi-category products is facilitated. | bulbul.tv | Gurugram, India | 2018 | Feb 2022 | •••• |
Complete acquisition details for The Good Creator
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
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Timeline of The Good Creator
3 dated milestones of The Good Creator across 1 years, from founding to its latest funding, stage changes and deals.
- Founded The Good Creator is founded.
- Funding First funding round of $26.8M.
- Acquisition Acquires BulBul.
Web traffic of The Good Creator
Websites that share an audience with The Good Creator (goodcreator.co).
Websites whose visitors overlap most with The Good Creator. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| findinfluencer.in | 100% | 34.9K | #766,830 | View details | |
| grynow.in | 90% | 58.6K | #447,091 | View details | |
digitalmarketingsupermarket.com | digitalmarketingsupermarket.com | 83% | #2,105,545 | – | |
| iotainfotech.com | 81% | 4.2K | #4,108,947 | View details | |
| ppcstud.io | 81% | 1.6K | #8,676,253 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for The Good Creator
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Related news about The Good Creator
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Frequently Asked Questions about The Good Creator
The Good Creator was founded in 2021 and raised its 1st funding round 1 year after it was founded.
The Good Creator is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Sachin Bhatia is the CEO of The Good Creator, as recorded in our data.
The Good Creator is a funded company, having raised a total of $26.8M across 1 funding round to date. The company's 1st funding round was a Seed of $26.8M, raised on Jan 2022.
The Good Creator has 157 employees.
The primary company behind The Good Creator, Luxeva India Private Limited, reported revenue of ₹20.25 Cr for FY 2023, up 226% year on year.
The Good Creator was founded in 2021 in London, United Kingdom, within the influencer marketing sector. A platform is offered for collaborations between brands and content creators, with insights provided to optimize advertisement spend returns. Operations include a mobile application available on Google Play Store and Apple App Store, supporting outreach and engagement activities across digital channels.
The Good Creator has made 1 acquisition, including BulBul.
The Good Creator operates through Luxeva India Private Limited.
The legal entities of The Good Creator currently have 2 directors, including Darpan Narendra Sanghvi, Manisha Sadhwani.