About ParkLU
ParkLU is a Technology company based in Hong Kong (China) founded in 2011 by Kim Leitzes and Alex Xu, and was acquired by Launchmetrics in November 2020. Digital platform connecting brands with Chinas social influencers. It operates in the Technology, Retail, and Media & Entertainment sectors. Its chief executive, as recorded, is Kim Leitzes. ParkLU offers products and services including Brand Performance Cloud, Launch Solutions, and Metrics Solutions. Its focus areas include Enterprise Applications, PR Tech, Influencer Marketing and Marketplace.
Company details
ParkLU was founded in 2011 as a digital platform linking fashion brands with influencers in China. Web and mobile products are provided to support the influencer marketing ecosystem, including e-commerce, consumer apps, and websites. Operations are based in Hong Kong and Shanghai, with recognition from Elle China for emerging platforms in the sector.
- Headquarters Hong Kong, China
- Founders Kim Leitzes, Alex Xu
- Stage Acquired
- SectorsTechnologyRetail Media & Entertainment
- Website parklu.com
- Social LinkedIn X Instagram YouTube
- Acquired by Launchmetrics (Nov 2020)
- Investors
- Acquired byLaunchmetrics
(Nov 2020)
Products & Services of ParkLU
ParkLU offers a comprehensive portfolio of products and services, including Brand Performance Cloud, Launch Solutions, and Metrics Solutions.
Platform connecting strategy and execution for brand management.
Tools for efficient brand asset usage and high-ROI activations.
Software to measure and benchmark brand performance metrics.
Apps and channels of ParkLU
its YouTube channel Launchmetrics has 855 subscribers and 30 videos.
Videos from ParkLU
The most watched videos on ParkLU's YouTube channel, Launchmetrics (855 subscribers). Click a video to play it here.
More on Launchmetrics.
Investors in ParkLU
ParkLU has secured backing from 1 investor. Prominent investors backing the company include Launchmetrics.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Provider of Brand Performance Solutions | 2006 | launchmetrics.com | New York, United States |
Investor details for ParkLU
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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People of ParkLU
2 people are tracked at ParkLU (2 in leadership).
| Name | Role | Group |
|---|---|---|
Kim Leitzes | Co-Founder & CEO | Leadership |
Alex Xu | Co-Founder | Leadership |
Complete people profiles for ParkLU
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of ParkLU
2 dated milestones of ParkLU across 9 years, from founding to its latest funding, stage changes and deals.
- Founded ParkLU is founded.
- Exit Acquired by Launchmetrics.
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Related news about Parklu
Complete news archive for ParkLU
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Frequently Asked Questions about ParkLU
ParkLU was founded in 2011.
ParkLU is headquartered in Hong Kong, China.
Kim Leitzes is the CEO of ParkLU, as recorded in our data. They have also founded this company.
ParkLU was founded in 2011 as a digital platform linking fashion brands with influencers in China. Web and mobile products are provided to support the influencer marketing ecosystem, including e-commerce, consumer apps, and websites. Operations are based in Hong Kong and Shanghai, with recognition from Elle China for emerging platforms in the sector.
ParkLU offers Brand Performance Cloud, Launch Solutions, and Metrics Solutions.
ParkLU has 1 investor. Key investors include Launchmetrics.
Yes. ParkLU was acquired by Launchmetrics in November 2020.