About Sprout Social
Sprout Social is a publicly listed company based in Chicago (United States) founded in 2009. Social media management and insights are provided for brands. Sprout Social has raised $101.5 million across 6 funding rounds from investors including Goldman Sachs, National Education Association and Future Fund. The company has 1,320 employees. Sprout Social has completed 4 acquisitions, including NewsWhip, Repustate and Simply Measured. Its website sproutsocial.com draws about 1.6 million monthly visits. Sprout Social offers products and services including Engagement, Publishing, Analytics, Listening, and Influencer Marketing. Its focus areas include Enterprise Applications, MarketingTech, Social Media Marketing and Social Media Management. Its competitors include CreativeX, StatSocial and Cision; 3 of its 3 listed competitors have raised funding.
Company details
Sprout Social was established in 2009 in Chicago, United States, within the social media management sector. The platform is employed by brands and agencies of varying sizes to oversee conversations and generate actionable insights. Social media trends are analyzed and monitored through integrated tools. Accounts across multiple networks are managed to support marketing operations.
- Annual Revenue$457.55 M (USD)12.72as on Dec 31, 2025
- Net Profit-$43.33 M (USD)30.09as on Dec 31, 2025
- EBITDA-$28.39 M (USD)35.79as on Dec 31, 2025
- Total Equity Funding$101.5M (USD)
in 6 rounds
- Latest Funding Round$40.5M (USD), Series D
Dec 2018
- InvestorsGoldman Sachs
& 4 more
- Employee Count1,320
- Investments & AcquisitionsNewsWhip
& 3 more
Products & Services of Sprout Social
Sprout Social offers a comprehensive portfolio of products and services, including Engagement, Publishing, Analytics, Listening, and Influencer Marketing.
Streamlines social interactions and community management for businesses.
Facilitates planning and delivery of social media campaigns.
Drives decision-making with performance data and reports.
Uncovers trends from social conversations for strategic use.
Manages collaborations with influencers to boost reach.
Apps and channels of Sprout Social
Sprout Social publishes 3 mobile apps with over 110K+ downloads; its YouTube channel Sprout Social has 11.7K subscribers and 30 videos.
Videos from Sprout Social
The most watched videos on Sprout Social's YouTube channel, Sprout Social (11.7K subscribers). Click a video to play it here.
More on Sprout Social.
Funding Insights of Sprout Social
Sprout Social has successfully raised a total of $101.5M across 6 strategic funding rounds. The most recent funding activity was a Series D round of $40.5 million completed in December 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $101.5M
- Total Rounds 6
- Last Round Series D — $40.5M
- Investors Count 5
All 6 funding rounds of Sprout Social with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2018 | $40.5M | Series D | – | Future Fund | |
| Feb 2016 | $42M | Series C | – | New Enterprise Associates, Goldman Sachs | – |
| Jun 2014 | $8M | Series B | – | Lightbank, Nea | – |
| Feb 2011 | $10M | Series B | – | New Enterprise Associates | – |
| Nov 2010 | $1M | Series A | – | Lightbank | – |
| May 2010 | Series A | – | Lightbank | – |
5 investors in total: 5 institutional.
Investors in Sprout Social
Sprout Social has secured backing from 5 investors, including institutional and venture fund investors. Prominent investors backing the company include Goldman Sachs, National Education Association and Future Fund.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments are offered to startups by NEA. | nea.com | Menlo Park, United States | ||
Investment banking services are delivered across multiple financial sectors. | 1869 | goldmansachs.com | New York, United States | |
Tech focused seed & early stage VC firm investing primarily in the US | lightbank.com | Chicago, United States | ||
Sovereign Wealth Fund of Government of Australia | futurefund.gov.au | Melbourne, Australia | ||
The National Education Association is focused on advancing public education. | 1857 | nea.org | United States |
Investor details for Sprout Social
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Sprout Social
292 people are tracked at Sprout Social (68 in leadership, 1 in board & advisors, 223 in team); the tracked headcount is 1,320.
| Name | Role | Group |
|---|---|---|
Ryan Barretto | President | Leadership |
Vrushali Patil | VP Of Engineering | Leadership |
Molly Jones | Director Of Employee Experience | Leadership |
Cynthia Pozas | VP People Operations | Leadership |
Jillian Dixon | Senior Director, Marketing Operations | Leadership |
Joe Del Preto | CFO | Leadership |
Walt Valo | Senior Director, Performance Marketing | Leadership |
Kaitlyn Gronek | Director Of Communications | Leadership |
Lizz Kannenberg | Sr. Creative Director, Brand + Story | Leadership |
Alysha Daytner | Chief Of Staff To The CMO | Leadership |
Kim-Mai Underwood | Director Of Field Marketing | Leadership |
Marie Fuchs | Director, Marketing Data & Analytics | Leadership |
Meg Christolini | Product Fellow / VP Of Product | Leadership |
Haley Schmitz | Vice President, Strategy & Business Operations | Leadership |
Cat Anderson | Director, International Marketing | Leadership |
Tiffany Doyle | VP, Global Controller | Leadership |
Brian Flynn, CPA | Senior Director, Financial Reporting And Technical Accounting | Leadership |
Alan Boyce | CTO | Leadership |
Diane Circo | Vice President, Employee Experience | Leadership |
Antek Grzanka | Director, Product Management | Leadership |
272 more people are available in the full profile.
Complete people profiles for Sprout Social
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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IPO & Listings of Sprout Social
Sprout Social is a publicly listed company on the NASDAQ with ticker symbol SPT in USA, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date13 Dec 2019
- Listed onNASDAQ: SPT
- Listed entitySprout Social, Inc
- Exchange sectorTechnology services
- ISINUS85209W1099
- Share price$11.20 (+1.4% on the day) · 2026-10-13
- Market capitalisation$679.1M
- EPS (diluted, trailing year)$-0.50
- Volume (last session)537,762
Financials of Sprout Social
| Year | Revenue | Net income | EBITDA |
|---|---|---|---|
| 2025 | $457.6M | -$43.3M | -$28.4M |
| 2024 | $405.9M | -$62.0M | -$44.2M |
| 2023 | $333.6M | -$66.4M | -$56.8M |
| 2022 | $253.8M | -$50.2M | -$46.7M |
| 2021 | $187.9M | -$28.7M | -$23.4M |
Detailed financial statements for Sprout Social
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Investments & Acquisitions by Sprout Social
Sprout Social has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include NewsWhip, Repustate and Simply Measured.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Social analytics are utilized to discover content and trending topics. | newswhip.com | Dublin, Ireland | 2011 | Jul 2025 | $55M | |
Platform providing solutions for influencer marketing | taggermedia.com | Santa Monica, United States | 2015 | Aug 2023 | $140M | |
Cloud based text analytics solution provider | repustate.com | Toronto, Canada | 2008 | Jan 2023 | •••• | |
Social media analytics and monitoring tools are provided for marketers. | simplymeasured.com | Seattle, United States | 2010 | Dec 2017 | •••• |
Complete acquisition details for Sprout Social
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
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Verified entity values are shown only after access is granted.
Timeline of Sprout Social
8 dated milestones of Sprout Social across 16 years, from founding to its latest funding, stage changes and deals.
- Founded Sprout Social is founded.
- Funding First funding round.
- Acquisition Acquires Simply Measured.
- Funding Latest funding round, Series D, of $40.5M.
- IPO Lists on the stock exchange (IPO).
- Acquisition Acquires Repustate.
- Acquisition Acquires Tagger.
- Acquisition Acquires NewsWhip.
Competitors of Sprout Social
Sprout Social has 3 listed competitors in our database, 3 of them funded. They include CreativeX, StatSocial and Cision.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| creativex.com | 2015 | New York, United States | $28.3M | 36 | Ad creative analytics are delivered via an automated measurement platform. | |
| statsocial.com | 2012 | New York, United States | $14.72M | 20 | Social media analytics software with audience segmentation is provided. | |
| cision.com | 1867 | Chicago, United States | $2.97M | 1,407 | Cloud-based PR platform is provided for business media management. |
Detailed competitors of Sprout Social
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Sprout Social
The website of Sprout Social (sproutsocial.com) receives about 1.6M visits a month and ranks #38,018 among all websites worldwide, #4,685 in Computers Electronics and Technology.
- Monthly visits1.6M
▲ 8.5% vs previous month
- Unique visitors511K
per month
- Global rank#38,018
among all websites
- Category rank#4,685
Computers Electronics and Technology · Computers Electronics and Technology
- Bounce rate47%
- Pages per visit3.1
- Average visit3 min 05 sec
- DevicesDesktop 74% · Mobile 26%
Websites whose visitors overlap most with Sprout Social. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| later.com | 100% | 1.8M | #22,625 | View details | |
| buffer.com | 84% | 3.7M | #16,001 | View details | |
| monday.com | 82% | 39M | #1,188 | View details | |
| figma.com | 81% | 84.7M | #221 | View details | |
| notion.so | 80% | 178.3M | #160 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Sprout Social
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in MarketingTech
3 companies that operate in the same segment as Sprout Social (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Related news about Sprout Social
Complete news archive for Sprout Social
Full article history, source details, and older brand coverage require an active premium plan.
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Frequently Asked Questions about Sprout Social
Sprout Social was founded in 2009 and raised its 1st funding round 1 year after it was founded.
Sprout Social is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.
Sprout Social is a funded company, having raised a total of $101.5M across 6 funding rounds to date.
Sprout Social has 1,320 employees.
Annual revenue of Sprout Social is $457.55M as on Dec 31, 2025.
Sprout Social was established in 2009 in Chicago, United States, within the social media management sector. The platform is employed by brands and agencies of varying sizes to oversee conversations and generate actionable insights. Social media trends are analyzed and monitored through integrated tools. Accounts across multiple networks are managed to support marketing operations.
Sprout Social's top competitors include CreativeX, StatSocial and Cision.
Sprout Social offers Engagement, Publishing, Analytics, Listening, and Influencer Marketing.
Yes, Sprout Social is publicly traded on NASDAQ under the ticker symbol SPT.
Sprout Social has made 4 acquisitions, including NewsWhip, Repustate, and Simply Measured.
Sprout Social has 5 investors. Key investors include Goldman Sachs, National Education Association, Future Fund, NEA, and Lightbank.
Yes. Sprout Social publishes Sprout Social - Social Media and 2 more apps, with over 110,000 downloads.