About CreativeX
CreativeX is a Media & Entertainment company based in New York (United States) founded in 2015 by Anastasia Leng. Ad creative analytics are delivered via an automated measurement platform. It operates in the Media & Entertainment and Technology sectors. CreativeX has raised $28.3 million across 3 funding rounds from investors including Brandtech Group, Guggenheim Investments and Beringea. Its chief executive, as recorded, is Anastasia Leng. Its website creativex.com draws about 28 thousand monthly visits. CreativeX offers products and services including Creative Quality, Creative Lifecycle, and Creative Multipliers. Its focus areas include Enterprise Applications, AdTech, Creatives and Cross-Device. Its legal entity is PICASSO LABS INC. Its competitors include Adobe, Sprout Social and Launchmetrics; 2 of its 3 listed competitors have raised funding.
Company details
CreativeX was established in 2015 in New York, United States, within the ad technology sector. An automated platform is operated to measure ad creatives, where images and videos are analyzed through the application of numerous tags. These tags are then cross-referenced against brand guidelines and digital ad performance metrics. Insights into content compliance and effectiveness are thereby provided to brands for ad optimization.
- Headquarters New York, United States
- Founders Anastasia Leng
- SectorsMedia & EntertainmentTechnology
- Website category Business and Consumer Services · Marketing and Advertising
- Email••••••••
- Website creativex.com
- Social LinkedIn X Facebook YouTube
- Legal Name Picasso Labs Inc.
- Total Equity Funding$28.3M (USD)
in 3 rounds
- Latest Funding Round$25M (USD), Series B
Jun 2022
- InvestorsBrandtech Group
& 5 more
Products & Services of CreativeX
CreativeX offers a comprehensive portfolio of products and services, including Creative Quality, Creative Lifecycle, and Creative Multipliers.
Tool to enhance media efficiency through performance-proven creative elements.
System for tracking content from production to performance metrics.
Platform to measure assets against defined excellence standards.
Apps and channels of CreativeX
its YouTube channel CreativeX has 152 subscribers and 16 videos.
Videos from CreativeX
The most watched videos on CreativeX's YouTube channel, CreativeX (152 subscribers). Click a video to play it here.
More on CreativeX.
Funding Insights of CreativeX
CreativeX has successfully raised a total of $28.3M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $25 million completed in June 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $28.3M
- Total Rounds 3
- Last Round Series B — $25M
- Investors Count 6
All 3 funding rounds of CreativeX with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2022 | $25M | Series B | – | Guggenheim Investments | |
| Nov 2020 | $3.3M | Series A | – | Beringea | – |
| Sep 2015 | Seed | – | – |
6 investors in total: 6 institutional.
Investors in CreativeX
CreativeX has secured backing from 6 investors, including institutional and venture fund investors. Prominent investors backing the company include Brandtech Group, Guggenheim Investments and Beringea.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments are made in growth-stage startups by Beringea. | beringea.com | Farmington Hills, United States | ||
B2B SaaS companies are funded by Conviction venture capital firm. | conviction-vc.com | London, United Kingdom | ||
Venture capital investments in technology startups and entrepreneurs. | indexventures.com | |||
Tech focused VC firm investing in early-stage startups in the US | harrisonmetal.com | San Francisco, United States | ||
Diversified investment management services are offered globally by Guggenheim Investments. | 2000 | guggenheiminvestments.com | New York, United States | |
AI and tech-enabled marketing and branding services are provided. | 2015 | thebrandtechgroup.com | New York, United States |
Investor details for CreativeX
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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People of CreativeX
32 people are tracked at CreativeX (9 in leadership, 23 in team).
| Name | Role | Group |
|---|---|---|
Anastasia Leng | Founder & CEO | Leadership |
Andy Young | Finance Director | Leadership |
James Serjeant | CFO | Leadership |
Dale Um | Chief Operating Officer | Leadership |
John Bae | CTO | Leadership |
Georgie Davis | Executive Assistant To Founder/ceo | Leadership |
Matt Hinger | Director Of Product Engineering | Leadership |
Sapphire Yi-Dyer | Head of Client Success | Leadership |
Anton Litvinenko | VP Of Engineering | Leadership |
Ian Stewart | Senior Software Engineer | Team |
Muniza Bridges | Data Scientist | Team |
Alex Giannakos | Technical Operations Specialist | Team |
Stephen Norod | Software Engineer | Team |
Abby Brown | Product Operations Representative | Team |
Dave Pattimore | Senior Prodops Manager: ML Ops | Team |
Jo Hawkins | Client Success Manager | Team |
Jason Tang | Software Engineer | Team |
David Wynn | Genai Ops Innovation Manager | Team |
Ese Enamejewa | Technical Operations Associate | Team |
Rebecca Hinkson | Product Operations Manager | Team |
12 more people are available in the full profile.
Complete people profiles for CreativeX
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of CreativeX
3 dated milestones of CreativeX across 7 years, from founding to its latest funding, stage changes and deals.
- Founded CreativeX is founded.
- Funding First funding round.
- Funding Latest funding round, Series B, of $25.0M.
Competitors of CreativeX
CreativeX has 3 listed competitors in our database, 2 of them funded. They include Adobe, Sprout Social and Launchmetrics.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| adobe.com | 1982 | San Jose, United States | 30,709 | AI-powered platform manages marketing creatives and customer journeys. | ||
| sproutsocial.com | 2009 | Chicago, United States | $101.5M | 1,383 | Social media management and insights are provided for brands. | |
| launchmetrics.com | 2006 | New York, United States | $58.76M | Provider of Brand Performance Solutions |
Detailed competitors of CreativeX
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
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Web traffic of CreativeX
The website of CreativeX (creativex.com) receives about 28.1K visits a month and ranks #732,468 among all websites worldwide, #3,247 in Marketing and Advertising.
- Monthly visits28.1K
▼ 5.3% vs previous month
- Unique visitors9.5K
per month
- Global rank#732,468
among all websites
- Category rank#3,247
Business and Consumer Services · Marketing and Advertising
- Bounce rate35%
- Pages per visit5.2
- Average visit4 min 36 sec
- DevicesDesktop 59% · Mobile 41%
Websites whose visitors overlap most with CreativeX. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| wishu.io | 100% | View details | |||
| thewisemarketer.com | 88% | #1,319,961 | View details | ||
| contagious.com | 88% | 93.9K | #444,052 | View details | |
| performancemarketingworld.com | 53% | #794,543 | View details | ||
canvasbusinessmodel.com | canvasbusinessmodel.com | 53% | #393,939 | – |
Top companies in Photography & Online Media Services
3 companies that operate in the same segment as CreativeX (Photography & Online Media Services) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Royalty-free stock photos, creative images, and vectors are supplied globally. | 1995 | Seattle, Washington, United States | USD 625 M | USD 939.29 M | 1,700 | |
Social platform for photo and video sharing | 2010 | San Francisco, California, United States | USD 57.05 M |
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Related news about Creativex
Complete news archive for CreativeX
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Frequently Asked Questions about CreativeX
CreativeX was founded in 2015.
CreativeX is headquartered in New York, United States. It is registered at New York, New York, United States.
Anastasia Leng is the CEO of CreativeX, as recorded in our data. They have also founded this company.
CreativeX is a funded company, having raised a total of $28.3M across 3 funding rounds to date.
CreativeX was established in 2015 in New York, United States, within the ad technology sector. An automated platform is operated to measure ad creatives, where images and videos are analyzed through the application of numerous tags. These tags are then cross-referenced against brand guidelines and digital ad performance metrics. Insights into content compliance and effectiveness are thereby provided to brands for ad optimization.
CreativeX's top competitors include Adobe, Sprout Social and Launchmetrics.
CreativeX offers Creative Quality, Creative Lifecycle, and Creative Multipliers.
CreativeX has 6 investors. Key investors include Brandtech Group, Guggenheim Investments, Beringea, Conviction VC, and Index Ventures.
CreativeX operates through Picasso Labs Inc..