About Rival IQ
Rival IQ is a Media & Entertainment company based in Seattle (United States) founded in 2012, and was acquired by NetBase Quid in December 2021. It operates as a competitive marketing analytics are delivered via SaaS monitoring of rivals. It operates in the Media & Entertainment and Technology sectors. Rival IQ has raised $1.93 million across 3 funding rounds from investors including Galvanize, Confluence Capital Partners and Gravity Ventures. The company has 14 employees. Its website rivaliq.com draws about 120 thousand monthly visits. Rival IQ offers products and services including Competitive Analysis, Social Posts Analysis, Social Media Audits, and Social Listening. Its focus areas include Enterprise Applications, PR Tech, Media Monitoring and Social Monitoring. Its competitors include AlphaSense, 4C Insights, Sprout Social, data.ai and Signal AI and 5 more; 10 of its 10 listed competitors have raised funding.
Company details
Rival IQ was founded in 2012 in Seattle, United States, and operates in the competitive marketing analytics sector. A SaaS-based platform is utilized by customers to construct competitive landscapes and track opponent activities across social media, search engine optimization, and web metrics. Monitoring occurs continuously, with results presented through dashboards, alerts, and in-depth analytics reports.
- Headquarters Seattle, United States
- Employees 14
- Stage Acquired
- SectorsMedia & EntertainmentTechnology
- Website rivaliq.com
- Social LinkedIn X Facebook Instagram
- Acquired by NetBase Quid (Dec 2021)
- Total Equity Funding$1.93M (USD)
in 3 rounds
- Latest Funding Round$1M (USD), Seed
Nov 2014
- InvestorsGalvanize
& 4 more
- Employee Count14
- Acquired byNetBase Quid
(Dec 2021)
Products & Services of Rival IQ
Rival IQ offers a comprehensive portfolio of products and services, including Competitive Analysis, Social Posts Analysis, Social Media Audits, and Social Listening.
Compares social media performance against competitors.
Identifies trends and engagement in social media posts.
Generates reports on social media data and performance.
Tracks brand mentions and sentiment online.
Funding Insights of Rival IQ
Rival IQ has successfully raised a total of $1.93M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $1 million completed in November 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.93M
- Total Rounds 3
- Last Round Seed β $1M
- First Round $70,000
(Jan 2013)
- Investors Count 4
All 3 funding rounds of Rival IQ with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2014 | $1M | Seed | β | Confluence Capital Partners, Gravity Ventures | β |
| Jan 2014 | $860,000 | Seed | β | Vulcan Capital | β |
| Jan 2013 | $70,000 | Seed | β | β | β |
5 investors in total: 5 institutional.
Investors in Rival IQ
Rival IQ has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Galvanize, Confluence Capital Partners and Gravity Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investment in lower middle market businesses is facilitated. | – | confluencecp.com | Denver, United States | |
Gravity Ventures is operated as a seed capital fund. | 2008 | gravityventures.com | Indianapolis, United States | |
Private equity investments are backed by a single-family office firm. | – | capital.vulcan.com | Seattle, United States | |
Bootcamps and startup growth platform | 2012 | galvanize.com | Denver, United States | |
Quid is focused on AI-powered consumer and market intelligence. | – | netbasequid.com | - |
Investor details for Rival IQ
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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Verified entity values are shown only after access is granted.
People of Rival IQ
7 people are tracked at Rival IQ (3 in leadership, 4 in team); the tracked headcount is 14.
| Name | Role | Group |
|---|---|---|
Blair Feehan | Director, Content Marketing & UX Writer | Leadership |
Samantha C. Ortiz | Director, Rival IQ Engineering | Leadership |
Moriah Cagle Levy | Outsource CFO | Leadership |
Joey Arrigo | Software Engineer | Team |
Lisa Vandenberg | Designer | Team |
Vijay Chemburkar | Senior Software Engineer | Team |
John Lin | Engineering | Team |
Complete people profiles for Rival IQ
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Team structure
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- Professional contacts
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Timeline of Rival IQ
4 dated milestones of Rival IQ across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Rival IQ is founded.
- Funding First funding round of $70K.
- Funding Latest funding round, Seed, of $1.0M.
- Exit Acquired by NetBase Quid.
Competitors of Rival IQ
Rival IQ has 10 listed competitors in our database, 10 of them funded. They include AlphaSense, 4C Insights, Sprout Social, data.ai and Signal AI, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| alpha-sense.com | 2011 | New York, United States | $1.39B | 438 | AI-powered market intelligence and search platform is operated. | |
| 4cinsights.com | 2011 | Chicago, United States | $31.7M | 282 | Cloud-based market intelligence is delivered across closed ecosystems. | |
| sproutsocial.com | 2009 | Chicago, United States | $101.5M | 1,383 | Social media management and insights are provided for brands. | |
| data.ai | 2010 | San Francisco, United States | $157M | 123 | Market data is analyzed by AI to generate consumer insights. | |
| signal-ai.com | 2013 | London, United Kingdom | $267.7M | 154 | Media and regulatory updates are monitored via AI platform. | |
| falcon.io | 2010 | Copenhagen, Denmark | $25.33M | 176 | Social media marketing platform | |
| launchmetrics.com | 2006 | New York, United States | $58.76M | – | Provider of Brand Performance Solutions | |
| tapclicks.com | 2011 | San Jose, United States | $23.5M | 64 | Cloud based marketing management platform for businesses | |
| inmarket.com | 2010 | Austin, United States | $1M | 264 | Marketing measurement solutions are delivered to link brands with consumers. | |
| creativex.com | 2015 | New York, United States | $28.3M | 36 | Ad creative analytics are delivered via an automated measurement platform. |
Detailed competitors of Rival IQ
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Rival IQ
The website of Rival IQ (rivaliq.com) receives about 120.1K visits a month.
- Monthly visits120.1K
▲ 3.1% vs previous month
Websites whose visitors overlap most with Rival IQ. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
minter.io | minter.io | 100% | – | #393,563 | β |
| agencyanalytics.com | 96% | 278.9K | #153,450 | View details | |
| supermetrics.com | 96% | 208.6K | #189,994 | View details | |
| brand24.com | 92% | 312.7K | #115,396 | View details | |
| adespresso.com | 92% | 134.2K | #323,616 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Rival IQ
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Advertising & Marketing Tech
10 companies that operate in the same segment as Rival IQ (Advertising & Marketing Tech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
Platform offering mobile ad network software | 2007 | Bengaluru, Karnataka, India | USD 265.6 M | USD 268.38 M | 733 | |
AI-driven ad campaigns are managed for personalization and optimization. | 2005 | Paris, France | USD 59.97 M | USD 1.94 B | 3,510 | |
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | 2005 | Singapore, Singapore | USD 10 M | USD 288.73 M | 618 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 | |
SSP software is offered to publishers for ad inventory sales. | 2006 | Redwood City, California, United States | USD 31 M | USD 282.93 M | 1,050 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | USD 73.11 M | 493 | |
Cloud based mobile marketing analytics and attribution platform | 2011 | San Francisco, California, United States | USD 1.3 B | – | 1,580 | |
Mobile advertising & monetization | 2007 | San Francisco, California, United States | USD 60.05 M | – | – |
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Related news about Rival Iq
Complete news archive for Rival IQ
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Frequently Asked Questions about Rival IQ
Rival IQ was founded in 2012 and raised its 1st funding round 1 year after it was founded.
Rival IQ is headquartered in Seattle, United States. It is registered at Seattle, Washington, United States.
Rival IQ is a funded company, having raised a total of $1.93M across 3 funding rounds to date. The company's 1st funding round was a Seed of $70K, raised on Jan 2013.
Rival IQ has 14 employees.
Rival IQ was founded in 2012 in Seattle, United States, and operates in the competitive marketing analytics sector. A SaaS-based platform is utilized by customers to construct competitive landscapes and track opponent activities across social media, search engine optimization, and web metrics. Monitoring occurs continuously, with results presented through dashboards, alerts, and in-depth analytics reports.
Rival IQ's top competitors include AlphaSense, 4C Insights and Falcon.io.
Rival IQ offers Competitive Analysis, Social Posts Analysis, Social Media Audits, and Social Listening.
Rival IQ has 5 investors. Key investors include Galvanize, Confluence Capital Partners, Gravity Ventures, Vulcan Capital, and Quid.
Yes. Rival IQ was acquired by NetBase Quid in December 2021.
The website of Rival IQ receives about 120 thousand visits a month.

