About Babylist
Babylist is a company based in Oakland (United States) founded in 2011 by Natalie Gordon.. Babylist has raised $40.67 million across 4 funding rounds from investors including Norwest Venture Partners, Halogen Ventures and 500 Global. Babylist has completed 1 acquisition, including Expectful. Babylist operates in a competitive market with competitors including WeeSpring, Beluv, Sunny Bump, HandsDown and QLEVR, among others.
- Headquarter Oakland, United States
- Founders Natalie Gordon
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Sectors
Consumer
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Email
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Phone
*********
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Website
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$40.67 M (USD)
in 4 rounds
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Latest Funding Round
$40 M (USD), Series C
Nov 04, 2021
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Investors
Norwest Venture Partners
& 6 more
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Employee Count
Employee Count
- Investments & Acquisitions
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Funding Insights of Babylist
Babylist has successfully raised a total of $40.67M across 4 strategic funding rounds. The most recent funding activity was a Series C round of $40 million completed in November 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 4
- Last Round Series C — $40.0M
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First Round
First Round
(01 Oct 2012)
- Investors Count 7
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov, 2021 | Amount | Series C - Babylist | Valuation | Norwest Venture Partners | |
| Feb, 2021 | Amount | Seed - Babylist | Valuation |
investors |
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| Jun, 2013 | Amount | Seed - Babylist | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Babylist
Babylist has secured backing from 7 investors, including venture fund investors. Prominent investors backing the company include Norwest Venture Partners, Halogen Ventures and 500 Global. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital and growth equity firm providing investments and resources to entrepreneurs in various sectors.
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Founded Year | Domain | Location | |
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Early-stage venture capital fund investing in women-led consumer technology companies.
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Founded Year | Domain | Location | |
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Venture capital and acceleration are provided to tech startups.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Babylist
Babylist has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Expectful. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
|
2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Meditation platform and community for pregnant women provided.
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2014 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Babylist
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Babylist Comparisons
Competitors of Babylist
Babylist operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as WeeSpring, Beluv, Sunny Bump, HandsDown and QLEVR, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Community for parents focused on products
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| domain | founded_year | HQ Location |
Beluv is an app that provides detailed ingredient information for children's skincare products.
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| domain | founded_year | HQ Location |
Facilitates product discovery for parents.
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| domain | founded_year | HQ Location |
Online shopping platform for moms
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| domain | founded_year | HQ Location |
Baby care products are offered via an online discovery platform.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Babylist
Frequently Asked Questions about Babylist
When was Babylist founded?
Babylist was founded in 2011 and raised its 1st funding round 1 year after it was founded.
Where is Babylist located?
Babylist is headquartered in Oakland, United States. It is registered at Oakland, California, United States.
Who is the current CEO of Babylist?
Natalie Gordon is the current CEO of Babylist. They have also founded this company.
Is Babylist a funded company?
Babylist is a funded company, having raised a total of $40.67M across 4 funding rounds to date. The company's 1st funding round was a Seed of $620K, raised on Oct 01, 2012.
What does Babylist do?
Babylist was founded in 2011 and is based in Oakland, United States, within the e-commerce sector focused on baby products. An online platform is maintained where users can browse and add items from various stores to personalized registries. Categories including apparel, accessories, health, and gear are featured. A mobile application is provided for Android and iOS users to access these services.
Who are the top competitors of Babylist?
How many acquisitions has Babylist made?
Babylist has made 1 acquisition, including Expectful.
Who are Babylist's investors?
Babylist has 7 investors. Key investors include Norwest Venture Partners, Halogen Ventures, 500 Global, Next Play Capital, and Marcy Venture Partners.
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