About Expectful
Expectful is a company based in New York (United States) founded in 2014 was acquired by Babylist in January 2023.. Expectful has raised $4.2 million across 2 funding rounds from investors including Babylist, Founders Factory and Harlem Capital. Expectful operates in a competitive market with competitors including Wildflower Health, Insight Network, Glow, Babyscripts and Pomelo Care, among others.
- Headquarter New York, United States
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Sectors
Healthcare
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Phone
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Website
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Social
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- Legal Name Baby List, Inc.
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Funding Insights of Expectful
Expectful has successfully raised a total of $4.2M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $4.2 million completed in February 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Seed — $4.2M
- First Round First Round
- Investors Count 13
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Feb, 2021 | Amount | Seed - Expectful | Valuation | Harlem Capital Partners | |
| Oct, 2020 | Amount | Seed - Expectful | Valuation | Founders Factory |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in Expectful
Expectful has secured backing from 13 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Babylist, Founders Factory and Harlem Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Venture capital investments are provided to diverse startups by Harlem Capital.
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Indicator Ventures is engaged in early-stage venture capital investments.
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Sequoia Capital is engaged in venture capital investments.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by Expectful
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Expectful
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Expectful Comparisons
Competitors of Expectful
Expectful operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Wildflower Health, Insight Network, Glow, Babyscripts and Pomelo Care, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
High-risk pregnancies are identified and assisted through a mobile app.
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| domain | founded_year | HQ Location |
Guided meditations are offered via a freemium mobile app platform.
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| domain | founded_year | HQ Location |
Fertility is tracked via menstrual cycle data and symptoms.
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| domain | founded_year | HQ Location |
Tech-enabled toolkit for prenatal and postpartum care is offered.
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| domain | founded_year | HQ Location |
Pregnancy care solutions are delivered via an online platform.
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| domain | founded_year | HQ Location |
Online streaming of yoga and meditation classes is offered.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Expectful
Frequently Asked Questions about Expectful
When was Expectful founded?
Expectful was founded in 2014 and raised its 1st funding round 6 years after it was founded.
Where is Expectful located?
Expectful is headquartered in New York, United States. It is registered at New York, New York, United States.
Is Expectful a funded company?
Expectful is a funded company, having raised a total of $4.2M across 2 funding rounds to date.
What does Expectful do?
Expectful was founded in 2014 in New York, United States, as a provider in the health and wellness sector focused on pregnancy. A subscription-based platform is offered for women and couples, featuring guided meditation videos and sessions. An online community connects users with curated support groups, while podcasts, blogs, and expert content cover pregnancy phases and early parenthood. Operations are centered on digital delivery through the expectful.com domain.
Who are the top competitors of Expectful?
Expectful's top competitors include Pomelo Care, Join Midi and Gaia.
Who are Expectful's investors?
Expectful has 13 investors. Key investors include Babylist, Founders Factory, Harlem Capital, Indicator Ventures, and Sequoia Capital.
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