About backstitch
backstitch is a Technology company based in Detroit (United States) founded in 2012 by Jordan Warzecha and Stefanie Warzecha. Cloud-based employee communication solution. backstitch has raised $6.86 million across 9 funding rounds from investors including Techstars and KCRise Fund. Its chief executive, as recorded, is Jordan Warzecha. backstitch offers products and services including backstitch STUDIO, backstitch READER, and backstitch TRS. Its focus areas include Enterprise Applications, HRTech, Employee Engagement and Suite. Its legal entity is backstitch Inc. Its competitors include Vantage Circle, Reward Gateway and Energage; 2 of its 3 listed competitors have raised funding.
Company details
Backstitch was founded in 2012 in Detroit, United States, as a provider of cloud-based employee communication software. Operations focus on enabling newsletters, social media monitoring, benefits and wellness updates, push notifications, surveys, and feedback collection. Employee engagement is measured across channels, with compatibility ensured for desktops, tablets, and mobile devices in the HR technology sector.
- Headquarters Detroit, United States
- Founders Jordan Warzecha, Stefanie Warzecha
- SectorsTechnology
- Email••••••••
- Phone•••• ••••
- Website backstitch.io
- Social LinkedIn X Facebook
- Legal Name Backstitch Inc.
- Total Equity Funding$6.86M (USD)
in 9 rounds
- Latest Funding Round$5.83M (USD), Series A
Sep 2022
- InvestorsTechstars
& 1 more
Products & Services of backstitch
backstitch offers a comprehensive portfolio of products and services, including backstitch STUDIO, backstitch READER, and backstitch TRS.
Drag-and-drop tool for creating engaging employee newsletters and announcements.
App for reaching and communicating with all employees across locations.
Platform for modern total rewards statements and compensation education.
Funding Insights of backstitch
backstitch has successfully raised a total of $6.86M across 9 strategic funding rounds. The most recent funding activity was a Series A round of $5.83 million completed in September 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $6.86M
- Total Rounds 9
- Last Round Series A — $5.83M
- First Round $100,000
(Nov 2013)
- Investors Count 2
All 9 funding rounds of backstitch with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2022 | $5.83M | Series A | – | – | – |
| Aug 2021 | $700,000 | Seed | – | – | – |
| Aug 2019 | Seed | – | KCRise Fund | – | |
| Apr 2017 | $50,000 | Seed | – | – | – |
| Dec 2016 | $220,000 | Seed | – | – | |
| Apr 2015 | $30,000 | Seed | – | – | – |
| Apr 2015 | $30,000 | Seed | – | – | – |
| Nov 2013 | $100,000 | Debt – Conventional | – | – | – |
| Nov 2013 | $100,000 | Debt – Conventional | – | – | – |
2 investors in total: 2 institutional.
Investors in backstitch
backstitch has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Techstars and KCRise Fund.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| kcrisefund.com | ||||
Startups are accelerated globally without sector restrictions through structured programs. | 2006 | techstars.com | New York, United States |
Investor details for backstitch
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of backstitch
11 people are tracked at backstitch (6 in leadership, 5 in team).
| Name | Role | Group |
|---|---|---|
Jordan Warzecha | Co-Founder & CEO | Leadership |
Stefanie Warzecha | Co-Founder & CTO | Leadership |
David L. | Director of Sales | Leadership |
Rick Kahle | Chief Sales Officer (CSO) | Leadership |
Liang Deng | Chief Of Staff | Leadership |
Karin (Dommermuth) O'Connor, CFA | Director | Leadership |
Sydnie Kerr | Senior Creative Manager | Team |
Brandon Scott | Senior Account Manager | Team |
Dan Jacobson | Client Success Executive | Business Development | Team |
Lulu Cao | Software Developer | Team |
Stetson Phillips | Senior Software Engineer | Team |
Complete people profiles for backstitch
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of backstitch
3 dated milestones of backstitch across 10 years, from founding to its latest funding, stage changes and deals.
- Founded backstitch is founded.
- Funding First funding round of $100K.
- Funding Latest funding round, Series A, of $5.8M.
Competitors of backstitch
backstitch has 3 listed competitors in our database, 2 of them funded. They include Vantage Circle, Reward Gateway and Energage.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| vantagecircle.com | 2011 | Plano, United States | $349,751 | 262 | Employee benefits and engagement are delivered via a cloud-based platform. | |
| rewardgateway.com | 2006 | Rochester, United States | 324 | Employee engagement software is provided for performance management and recognition. | ||
| energage.com | 2006 | Exton, United States | $15M | 218 | Employee Engagement Platform |
Detailed competitors of backstitch
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of backstitch
The website of backstitch (backstitch.io) receives about 2K visits a month.
- Monthly visits2K
▲ 11.2% vs previous month
Websites whose visitors overlap most with backstitch. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| ecosend.io | 100% | 38.5K | #710,963 | View details | |
turbinehq.com | turbinehq.com | 87% | #895,885 | – | |
| salesplay.com | 76% | #981,922 | View details | ||
| powell-software.com | 51% | 66.2K | #579,128 | View details | |
| keap.com | 51% | 218.9K | #240,672 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 14 similar websites and full traffic analytics for backstitch
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 14 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in HR & Workforce Technology
3 companies that operate in the same segment as backstitch (HR & Workforce Technology) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Anonymous employee reviews and job search platform are operated. | 2007 | San Francisco, California, United States | USD 201.5 M | 1,695 | ||
Cloud-based LMS platform for IT industry | 2004 | Farmington, Utah, United States | USD 235.41 M | USD 4.95 M | 1,774 | |
Employee health benefits are facilitated via a cloud-based platform. | 2007 | Plymouth Meeting, Pennsylvania, United States | USD 228.3 M |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about backstitch
backstitch was founded in 2012 and raised its 1st funding round 1 year after it was founded.
backstitch is headquartered in Detroit, United States. It is registered at Detroit, Michigan, United States.
Jordan Warzecha is the CEO of backstitch, as recorded in our data. They have also founded this company.
backstitch is a funded company, having raised a total of $6.86M across 9 funding rounds to date. The company's 1st funding round was a Debt – Conventional of $100K, raised on Nov 2013.
Backstitch was founded in 2012 in Detroit, United States, as a provider of cloud-based employee communication software. Operations focus on enabling newsletters, social media monitoring, benefits and wellness updates, push notifications, surveys, and feedback collection. Employee engagement is measured across channels, with compatibility ensured for desktops, tablets, and mobile devices in the HR technology sector.
backstitch's top competitors include Vantage Circle, Reward Gateway and Energage.
backstitch offers backstitch STUDIO, backstitch READER, and backstitch TRS.
backstitch has 2 investors. Key investors include Techstars, and KCRise Fund.
backstitch operates through Backstitch Inc..