About Keap
Keap is a company based in Chandler (United States) founded in 2001 was acquired by Thryv in October 2024.. Keap has raised $265.18 million across 12 funding rounds from investors including Thryv, ORIX USA and Allure Ventures. The company has 395 employees as of December 31, 2020. Keap has completed 2 acquisitions, including GroSocial and The Factory. Keap operates in a competitive market with competitors including ActiveCampaign, Copper, Shore, Base CRM and Bird, among others.
- Headquarter Chandler, United States
- Employees 395 as on 31 Dec, 2020
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Sectors
Technology
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Email
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Phone
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Website
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Social
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- Legal Name Infusion Software, Inc.
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Software Development Team
75 people
Sales and Marketing
75 people
Leadership Team
23 people
Product Management Team
23 people
Client Team
18 people
Human Resources and Administration
12 people
Senior Team
12 people
Finance and Accounting
9 people
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Funding Insights of Keap
Keap has successfully raised a total of $265.18M across 12 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $5 million completed in August 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 12
- Last Round Debt – Conventional — $5.0M
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First Round
First Round
(31 Oct 2007)
- Investors Count 7
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Aug, 2020 | Amount | Debt – Conventional - Keap | Valuation |
investors |
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| Oct, 2018 | Amount | Series D - Keap | Valuation | ORIX |
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| May, 2018 | Amount | Debt – Conventional - Keap | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Keap
Keap has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Thryv, ORIX USA and Allure Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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ORIX USA is engaged in middle market asset management and lending.
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Founded Year | Domain | Location | |
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US focused seed & early stage VC firm
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Founded Year | Domain | Location | |
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Venture capital fund focused on investing in multiple sectors
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Keap
Keap has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include GroSocial and The Factory. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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A social media marketing platform tailored for small and medium-sized businesses.
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2009 | ||||
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Marketing strategy, advertising, and webinar services are provided.
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| Company Name | Description | Domain | Location | Founded Year | Amount |
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Keap
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Keap Comparisons
Competitors of Keap
Keap operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as ActiveCampaign, Copper, Shore, Base CRM and Bird, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Sales, CRM, and email marketing automation software is provided.
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| domain | founded_year | HQ Location |
Copper is recognized as a provider of CRM software solutions.
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| domain | founded_year | HQ Location |
Online appointment booking and CRM software are provided.
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| domain | founded_year | HQ Location |
Sales productivity and CRM software
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| domain | founded_year | HQ Location |
Cloud-based CRM solutions are delivered for business operations.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Keap
Frequently Asked Questions about Keap
When was Keap founded?
Keap was founded in 2001 and raised its 1st funding round 6 years after it was founded.
Where is Keap located?
Keap is headquartered in Chandler, United States. It is registered at Chandler, Arizona, United States.
Is Keap a funded company?
Keap is a funded company, having raised a total of $265.18M across 12 funding rounds to date. The company's 1st funding round was a Debt – Conventional of $7.5M, raised on Oct 31, 2007.
How many employees does Keap have?
As of Dec 31, 2020, the latest employee count at Keap is 395.
What does Keap do?
Keap was founded in 2001 in Chandler, United States, and operates in the customer relationship management sector for small and medium-sized businesses. CRM platforms, including Infusionsoft, are offered on a subscription basis, supporting lead capture, segmentation, contact management, scoring, automated email workflows, invoicing, appointment scheduling, and task reminders. Integrations with tools such as OptinMonster, WordPress, and Privy are enabled, alongside client management software.
Who are the top competitors of Keap?
Keap's top competitors include ActiveCampaign, Base CRM and Copper.
How many acquisitions has Keap made?
Keap has made 2 acquisitions, including GroSocial, and The Factory.
Who are Keap's investors?
Keap has 8 investors. Key investors include Thryv, ORIX USA, Allure Ventures, Arthur Ventures, and Bain Capital Ventures.
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