About ActiveCampaign
ActiveCampaign is a Technology company based in Chicago (United States) founded in 2003 by Jason VandeBoom. Sales, CRM, and email marketing automation software is provided. ActiveCampaign has raised $362.74 million across 3 funding rounds from investors including Silversmith, Susquehanna Growth Equity and Dragoneer. The company has 861 employees. ActiveCampaign has completed 4 acquisitions, including DMARC, Hilos and Onesend. ActiveCampaign was last valued at $3 billion in April 2021. Its chief executive, as recorded, is Jason VandeBoom. Its website activecampaign.com draws about 613 thousand monthly visits. ActiveCampaign offers products and services including Email Marketing, WhatsApp Messaging, CRM, and Landing Pages. Its focus areas include Enterprise Applications, Sales Force Automation, CRM and SMB Suite. Its legal entity is ACTIVE CAMPAIGN INC. Its competitors include HubSpot, Adobe and Zendesk; 2 of its 3 listed competitors have raised funding.
Company details
ActiveCampaign was founded in 2003 in Chicago, United States, as a platform focused on marketing automation, CRM, and sales tools. Email campaigns and newsletters are created using a drag-and-drop designer that incorporates images and content. Automated email sequences are managed on autopilot, while contact actions are tracked across websites, applications, and campaigns. Contact management, lead management, CPQ, and task management are supported for users in the marketing and sales sectors.
- Headquarters Chicago, United States
- Employees 861
- Founders Jason VandeBoom
- Stage Unicorn
- SectorsTechnology
- Website category Computers Electronics and Technology · Programming and Developer Software
- Website activecampaign.com
- Social LinkedIn X Facebook Instagram
- Legal Name Active Campaign Inc
- Total Equity Funding$362.74M (USD)
in 3 rounds
- Latest Funding Round$240M (USD), Series C
Apr 2021
- InvestorsSilversmith
& 5 more
- Employee Count861
- Investments & AcquisitionsDMARC
& 3 more
Products & Services of ActiveCampaign
ActiveCampaign offers a comprehensive portfolio of products and services, including Email Marketing, WhatsApp Messaging, CRM, and Landing Pages.
Platform for sending personalized emails to engage customers.
Automates business growth through mobile messaging services.
Tracks opportunities and automates sales processes for businesses.
Designs pages to capture leads and gather information.
Apps and channels of ActiveCampaign
ActiveCampaign publishes 1 mobile app with over 50K+ downloads.
Funding Insights of ActiveCampaign
ActiveCampaign has successfully raised a total of $362.74M across 3 strategic funding rounds. The most recent funding activity was a Series C round of $240 million completed in April 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $362.74M
- Total Rounds 3
- Last Round Series C — $240M
- First Round $20M
(Oct 2016)
- Investors Count 6
All 3 funding rounds of ActiveCampaign with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2021 | $240M | Series C | $3B | Tiger Global Management | |
| Jan 2020 | $102.74M | Series B | – | Susquehanna Growth Equity | |
| Oct 2016 | $20M | Series A | – | – |
| Date | Valuation | Stage |
|---|---|---|
| Apr 2021 | $3B | •••••••• |
Full valuation and stage history of ActiveCampaign
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
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Last known valuation $3B (Apr 2021). 6 investors in total: 6 institutional.
Investors in ActiveCampaign
ActiveCampaign has secured backing from 6 investors, including venture fund investors. Prominent investors backing the company include Silversmith, Susquehanna Growth Equity and Dragoneer.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital firm investing in technology and healthcare sectors | silversmith.com | Boston, United States | ||
Private equity firm | sgep.com | Bala Cynwyd, United States | ||
Private equity investments are made in technology-enabled growth companies. | dragoneer.com | San Francisco, United States | ||
Venture and private equity investments are managed with global diversification. | tigerglobal.com | New York, United States | ||
Private equity investments are directed toward US-based companies. | silversmithcapital.com | Boston, United States | ||
Growth equity investments are provided for software and information services. | 2006 | spcglobal.com | Bala Cynwyd, USA |
Investor details for ActiveCampaign
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of ActiveCampaign
312 people are tracked at ActiveCampaign (67 in leadership, 245 in team); the tracked headcount is 861.
| Name | Role | Group |
|---|---|---|
Nick McClanahan | Director Of Marketing Operations And Analytics | Leadership |
Simon Malkowski | COO | Leadership |
Jason VandeBoom | Founder & CEO | Leadership |
David P. | Director Customer Operations | Leadership |
Sasha Katz | Vp, Global Talent Acquisition | Leadership |
Amy Schuller | Senior Talent Acquisition Partner | Leadership |
Kyla Sullivan | Talent Acquisition Partner | Leadership |
Leo Maia | Active Campaign Partner | Leadership |
Irene Previtali | Senior Partner Growth Manager EMEA | Leadership |
Luis Daniel Malave | Partner Growth Manager | Leadership |
Spencer K. | Director Of Partner Experience | Leadership |
Tyler Grier | Senior Partner Experience Specialist | Leadership |
Anthony Papini | Director Of Diversity, Equity And Inclusion & Head Of Activeimpact | Leadership |
Leslie Roberts | Senior HR People Partner | Leadership |
Leia Marshall | Head Of People, Postmark | Leadership |
Yingting Su (Ying) | Director Compensation | Leadership |
MacAuley Prickett | Senior Partner Onboarding Specialist | Leadership |
Danielle Gengler | Director, Strategic People Programs & Operations | Leadership |
Orla O'Huadhaigh | Talent Acquisition Partner | Leadership |
Jennifer Leblanc | Senior Director Of Learning And Development | Leadership |
292 more people are available in the full profile.
Complete people profiles for ActiveCampaign
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Investments & Acquisitions by ActiveCampaign
ActiveCampaign has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include DMARC, Hilos and Onesend.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
WhatsApp-based customer communication platform is provided by Hilos. | hilos.io | Mexico | 2021 | Apr 2025 | •••• | |
Digital marketing cloud for multi-location and franchise brands | onesend.com.au | Eumundi, Australia | 2015 | Oct 2023 | •••• | |
Cloud-based DMARC monitoring solutions are offered for email security. | dmarcdigests.com | Philadelphia, United States | 2020 | May 2022 | •••• | |
Transactional email delivery is ensured for web applications via API. | postmarkapp.com | Philadelphia, United States | 2009 | May 2022 | •••• |
Complete acquisition details for ActiveCampaign
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
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Timeline of ActiveCampaign
8 dated milestones of ActiveCampaign across 22 years, from founding to its latest funding, stage changes and deals.
Competitors of ActiveCampaign
ActiveCampaign has 3 listed competitors in our database, 2 of them funded. They include HubSpot, Adobe and Zendesk.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| hubspot.com | 2005 | Cambridge, United States | $100.7M | 4,502 | Provider of AI-powered customer relationship management software | |
| adobe.com | 1982 | San Jose, United States | 30,709 | AI-powered platform manages marketing creatives and customer journeys. | ||
| zendesk.com | 2007 | San Francisco, United States | $89.1M | 63 | Cloud-based customer service platform is offered for business engagement. |
Detailed competitors of ActiveCampaign
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
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Web traffic of ActiveCampaign
The website of ActiveCampaign (activecampaign.com) receives about 612.8K visits a month and ranks #79,390 among all websites worldwide, #9,357 in Programming and Developer Software.
- Monthly visits612.8K
▼ 0.7% vs previous month
- Unique visitors256.8K
per month
- Global rank#79,390
among all websites
- Category rank#9,357
Computers Electronics and Technology · Programming and Developer Software
- Bounce rate47%
- Pages per visit3.0
- Average visit1 min 26 sec
- DevicesDesktop 59% · Mobile 41%
Websites whose visitors overlap most with ActiveCampaign. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| interspire.com | 100% | 6.6K | #3,162,358 | View details | |
| octeth.com | 97% | 9.7K | #2,384,399 | View details | |
cerberusweb.com | cerberusweb.com | 96% | – | ||
| zapier.com | 83% | 6.8M | #5,382 | View details | |
freeagentcentral.com | freeagentcentral.com | 82% | #499,333 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for ActiveCampaign
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Collaboration & Community Tools
3 companies that operate in the same segment as ActiveCampaign (Collaboration & Community Tools) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
AI powered customer experience management software | 2001 | Pleasanton, California, United States | USD 344.39 M | USD 477.22 M | 5,437 |
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Related news about Activecampaign
Complete news archive for ActiveCampaign
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Frequently Asked Questions about ActiveCampaign
ActiveCampaign was founded in 2003 and raised its 1st funding round 13 years after it was founded.
ActiveCampaign is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.
Jason VandeBoom is the CEO of ActiveCampaign, as recorded in our data. They have also founded this company.
ActiveCampaign is a funded company, having raised a total of $362.74M across 3 funding rounds to date. The company's 1st funding round was a Series A of $20M, raised on Oct 2016.
ActiveCampaign has 861 employees.
ActiveCampaign was founded in 2003 in Chicago, United States, as a platform focused on marketing automation, CRM, and sales tools. Email campaigns and newsletters are created using a drag-and-drop designer that incorporates images and content. Automated email sequences are managed on autopilot, while contact actions are tracked across websites, applications, and campaigns. Contact management, lead management, CPQ, and task management are supported for users in the marketing and sales sectors.
ActiveCampaign offers Email Marketing, WhatsApp Messaging, CRM, and Landing Pages.
ActiveCampaign has 6 investors. Key investors include Silversmith, Susquehanna Growth Equity, Dragoneer, Tiger Global, and Silversmith Capital Partners.
The valuation of ActiveCampaign is $3B as of Apr 2021.
ActiveCampaign operates through Active Campaign Inc.