Banyan

Holmdel, United States Founded: 2013 • Age: 13 yrs Acquired By Bilt Rewards
Expense management solutions are delivered via a software platform.
Annual revenue - Latest available
Total funding $55.8M 9 rounds
Employees - Tracked headcount
Investors 9 Known backers
Products 1 Services tracked
Competitors 9 Brand Intelligence

About Banyan

Banyan is a company based in Holmdel (United States) founded in 2013 by Jehan Luth was acquired by Bilt Rewards in March 2025. It operates as a Data-as-a-Service. Banyan has raised $55.84 million across 9 funding rounds from investors including Bilt Rewards, Bridge Community Bank and Peterson Partners. Banyan offers products and services including Receipt Data Platform. Banyan operates in a competitive market with competitors including Anaplan, Workday Adaptive Planning, Vena Marketing, Planful and Pigment, among others.

  • Headquarter Holmdel, United States
  • Founders Jehan Luth
  • Sectors
    Technology
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
Operational Areas
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $55.84 M (USD)

    in 9 rounds

  • Latest Funding Round
    $28 M (USD), Series A

    Oct 19, 2022

  • Investors
  • Employee Count
    Not available
  • Acquired by
    Bilt Rewards

    & 1 more

    (Mar 13, 2025)

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Products & Services of Banyan

Banyan offers a comprehensive portfolio of products and services, including Receipt Data Platform.

Product name locked
Category locked
Primary

Item-level receipt data is organized for commercial applications.

People of Banyan

Headcount 10-50
Employee Profiles 20
Board Members and Advisors 11
Employee Profiles
People
Jason Delia
Senior Director, UI Development
People
Ben Pulver
Senior Director of Business Operations
People
Brian Gloede
VP, Partnerships
People
Parker Noren
EVP, Product Strategy

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Board Members and Advisors
people
Anthony Moro
Strategic Advisor
people
Andrea Gilman
Strategic Advisor
people
Meka Milstrone-Shroff
Strategic Advisor
people
Rob Eyerkus
Strategic Advisor

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Funding Insights of Banyan

Banyan has successfully raised a total of $55.84M across 9 strategic funding rounds. The most recent funding activity was a Series A round of $28 million completed in October 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Banyan

Banyan has secured backing from 9 investors, including venture fund and institutional investors. Prominent investors backing the company include Bilt Rewards, Bridge Community Bank and Peterson Partners.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture capital firm focused on fintech and B2B SaaS companies
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Multiple sectors are invested in by M13 venture capital fund.
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Venture capital and accelerator firm focused on fintech companies
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Investor details for Banyan

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Investments & Acquisitions by Banyan

Investments
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Investment portfolio details for Banyan

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  • Transaction dates
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Financial Statements - Banyan

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Detailed financials for Banyan

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  • Profit trends
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Banyan Comparisons

Banyan Primary company
Description
Expense management solutions are delivered via a software pl...
Location
Holmdel, United States
Founded Year
2013
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Banyan

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Competitors of Banyan

Banyan operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Anaplan, Workday Adaptive Planning, Vena Marketing, Planful and Pigment, among others.

Company Name Domain Founded year HQ Location Description
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Operational planning and forecasting solutions are offered to businesses.
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Cloud-based financial planning and analytics are delivered via SaaS.
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AI-powered financial planning and accounting software is offered.
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Cloud-based financial planning and advisory solutions are provided for businesses.
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A platform for business planning and project management is offered.
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Detailed competitors of Banyan

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Latest news on Banyan

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Complete news archive for Banyan

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Frequently Asked Questions about Banyan

Banyan was founded in 2013 and raised its 1st funding round 2 years after it was founded.

Banyan is headquartered in Holmdel, United States. It is registered at Holmdel, New Jersey, United States.

Jehan Luth is the current CEO of Banyan. They have also founded this company.

Banyan is a funded company, having raised a total of $55.84M across 9 funding rounds to date.

Item-level receipt data is organized and activated by Banyan to power commercial and consumer applications. A privacy-first data collaboration platform is offered to merchants, banks, fintechs, and commerce partners. Solutions for loyalty marketing, card-linked offers, fraud management, and expense reconciliation are enabled through secure data infrastructure. Sectors such as financial services and retail are served with enhanced data precision and control.

Banyan's top competitors include Workday Adaptive Planning, Vena Marketing and Anaplan.

Banyan offers Receipt Data Platform.

Banyan has 9 investors. Key investors include Bilt Rewards, Bridge Community Bank, Peterson Partners, NUVI, and Fin Capital.

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