About Basics Life
Basics Life is a Consumer company based in Chennai (India) founded in 1992 by Sumathj Gadiya. Online retailer offering mens casual wear like shirts, trousers, and accessories. It operates on a B2C and D2C model. The company has 273 employees. Its chief executive, as recorded, is Sumathj Gadiya. Its website basicslife.com draws about 32 thousand monthly visits. Its Indian entity Basic Clothing Private Limited reported revenue of ₹170 Cr. Basics Life offers products and services including Shirts, Trousers, T-Shirts, Jeans, and Accessories. Its focus areas include Accessories Retail, Apparel, Undergarments and Fashion Retail. Its competitors include Bewakoof, Styched and Max Fashion; 2 of its 3 listed competitors have raised funding.
Company details
BasicsLife operates as an online platform for mens clothing, selling items such as shirts, trousers, jeans, and accessories through their website. They offer various fits and styles with features like cash on delivery and free shipping on prepaid orders. Based in Chennai, India, they serve individual consumers seeking affordable casual wear, ensuring easy returns and customer support.
- Headquarters Chennai, India
- Employees 273
- Founders Sumathj Gadiya
- SectorsConsumer
- Email••••••••
- Phone•••• ••••
- Website basicslife.com
- Social X Facebook Instagram YouTube
- Legal Name Basic Clothing Private Limited
- Date of Incorporation 21 Nov, 2003
- Jurisdiction New Delhi, Delhi, India
- Annual Revenue₹170 Cr
FY 2024 · -7% YoY
- Net Profit₹64.4 Lakh
FY 2024 · 0% margin
- EBITDA₹6.82 Cr
FY 2024 · 4% margin
- Employee Count273
Associated legal entities of Basics Life
Basics Life is associated with 2 registered companies on The Company Check; the primary company is Basic Clothing Private Limited. Each company page carries the filings, financials, charges and directors of that entity.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Basic Clothing Private Limited CIN U51311DL2003PTC123188 | Active | 21 Nov 2003 | New Delhi, Delhi | ₹170 Cr | 273 | 3 | View details |
| Hasbro Clothing Private Limited CIN U18101TN2004PTC053872 | Active | 02 Aug 2004 | Chennai, Tamil Nadu | ₹234 Cr | 1,309 | 2 | View details |
Products & Services of Basics Life
Basics Life offers a comprehensive portfolio of products and services, including Shirts, Trousers, T-Shirts, Jeans, and Accessories.
Casual shirts for men in various fits and styles
Men's trousers available in different fits and materials
Plain and printed t-shirts for everyday wear
Denim jeans in slim and relaxed fits for men
Items like boxer shorts for men's daily use
Apps and channels of Basics Life
its YouTube channel BasicsLife has 1.28K subscribers and 30 videos.
Videos from Basics Life
The most watched videos on Basics Life's YouTube channel, BasicsLife (1.28K subscribers). Click a video to play it here.
More on BasicsLife.
Board of directors of Basic Clothing Private Limited (Basics Life)
Basic Clothing Private Limited is the primary company behind Basics Life. The boards of the 2 registered companies of Basics Life currently have 5 directors; the longest-serving is Ajay Jain, appointed in 2003. 4 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Ajay Jain DIN 00109378 | Director | 21 Nov 2003 | 22 yrs 11 mo | Basic Clothing Private Limited |
| Abdulsattar Suhail DIN 02082891 | Director | 02 Aug 2004 | 22 yrs 2 mo | Hasbro Clothing Private Limited |
| Mohamed Hanif DIN 01228661 | Director | 02 Aug 2004 | 22 yrs 2 mo | Hasbro Clothing Private Limited |
| Vikash Gupta DIN 00378442 | Director | 03 Jul 2013 | 13 yrs 3 mo | Basic Clothing Private Limited |
| Ashok Bansal DIN 00394859 | Director | 03 Jul 2013 | 13 yrs 3 mo | Basic Clothing Private Limited |
People of Basics Life
1 people are tracked at Basics Life (1 in leadership); the tracked headcount is 273.
| Name | Role | Group |
|---|---|---|
Sumathj Gadiya | Founder, CEO | Leadership |
Complete people profiles for Basics Life
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Verified entity values are shown only after access is granted.
Financials of Basics Life
Figures of Basic Clothing Private Limited, the primary company behind Basics Life, for FY 2024. Revenue was ₹170 Cr (-7% year on year). Net profit was ₹64.4 Lakh (0% margin). EBITDA was ₹6.82 Cr (4% margin). Revenue has grown at a compounded annual rate of +23% over three years and +3% over five years.
- ₹170 CrRevenue · FY 2024 · -7% YoY
- ₹64.4 LakhNet profit · 0% margin
- ₹6.82 CrEBITDA · 4% margin
- ₹7.01 CrPaid-up capital
- 273Employees (provident fund records)
- +23%Revenue CAGR, 3 years
- +3%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Basic Clothing Private Limited are on its company page.
Detailed financial statements for Basics Life
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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- Downloads
Verified entity values are shown only after access is granted.
Competitors of Basics Life
Basics Life has 3 listed competitors in our database, 2 of them funded. They include Bewakoof, Styched and Max Fashion.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bewakoof.com | 2011 | Mumbai, India | $39.49M | 161 | Multi-category fashion products are sold by an internet-first brand. | |
| styched.in | 2019 | Bengaluru, India | $925,098 | Multi-category fashion for men and women is offered online. | ||
| maxfashion.in | 2006 | Bengaluru, India | 671 | Internet first brand of clothing, footwear, and accessories for women, men, and kids |
Detailed competitors of Basics Life
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Verified entity values are shown only after access is granted.
Web traffic of Basics Life
The website of Basics Life (basicslife.com) receives about 32.5K visits a month.
- Monthly visits32.5K
▼ 11.3% vs previous month
Websites whose visitors overlap most with Basics Life. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
bonjourretail.com | bonjourretail.com | 100% | #90,568 | – | |
tamarachennai.com | tamarachennai.com | 94% | #464,802 | – | |
| inddus.com | 94% | 49.4K | #387,272 | View details | |
shopforaurelia.com | shopforaurelia.com | 92% | #177,514 | – | |
| myntra.com | 92% | 113.8M | #236 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Basics Life
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
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- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Fashion & Lifestyle Products
3 companies that operate in the same segment as Basics Life (Fashion & Lifestyle Products) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.04 B | USD 939.4 M | 18,984 | |
Jewellery is retailed via stores and an online platform. | 1993 | Thrissur, Kerala, India | USD 3.81 B | 12,530 | ||
Fine jewelry brand | 1994 | Bengaluru, Karnataka, India | USD 6.03 B | 7,331 |
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Frequently Asked Questions about Basics Life
Basics Life was founded in 1992.
Basics Life is headquartered in Chennai, India. It is registered at Chennai, Tamil Nadu, India.
Sumathj Gadiya is the CEO of Basics Life, as recorded in our data. They have also founded this company.
Basics Life has 273 employees.
The primary company behind Basics Life, Basic Clothing Private Limited, reported revenue of ₹170 Cr for FY 2024, down 7% year on year.
BasicsLife operates as an online platform for mens clothing, selling items such as shirts, trousers, jeans, and accessories through their website. They offer various fits and styles with features like cash on delivery and free shipping on prepaid orders. Based in Chennai, India, they serve individual consumers seeking affordable casual wear, ensuring easy returns and customer support.
Basics Life's top competitors include Bewakoof, Styched and Max Fashion.
Basics Life offers Shirts, Trousers, T-Shirts, Jeans, and Accessories.
Basics Life is associated with 2 legal entities: Basic Clothing Private Limited, Hasbro Clothing Private Limited.
The legal entities of Basics Life currently have 5 directors, including Vikash Gupta, Ashok Bansal, Ajay Jain and others.