About Beenz
Beenz is a company based in Amsterdam (Netherlands) founded in 1998 by Charles Cohen was acquired by Carlson Marketing Group in October 2001. It operates as a B2B. Beenz has raised $63.3 million across 3 funding rounds from investors including ING, Apax Partners and New World Development. Beenz operates in a competitive market with competitors including Bilt Rewards, Fetch, Nectar, Maximiles and FlyBuys, among others.
- Headquarter Amsterdam, Netherlands
- Founders Charles Cohen
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Sectors
Technology
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Phone
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Website
Locked
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Social
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$63.3 M (USD)
in 3 rounds
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Latest Funding Round
$39.5 M (USD), Series B
Jun 07, 2000
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Investors
ING
& 12 more
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Employee Count
Not available
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Acquired by
Carlson Marketing Group
(Oct 05, 2001)
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Funding Insights of Beenz
Beenz has successfully raised a total of $63.3M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $39.5 million completed in June 2000. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Beenz
Beenz has secured backing from 13 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include ING, Apax Partners and New World Development.
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Venture capital firm backed by DRW
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Equity investments are focused on tech, services, and consumer sectors.
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Investor details for Beenz
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Investments & Acquisitions by Beenz
Investment portfolio details for Beenz
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Financial Statements - Beenz
Detailed financials for Beenz
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Beenz Comparisons
Peer comparison for Beenz
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Competitors of Beenz
Beenz operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Bilt Rewards, Fetch, Nectar, Maximiles and FlyBuys, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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Reward-based rental management is facilitated via SaaS for residential properties.
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Fetch is operated as a rewards app for earning gift cards.
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Coalition rewards-based loyalty program in the United Kingdom
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Maximiles is operated as a platform for earning rewards through surveys.
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Manages a card-based coalition loyalty program in Australia.
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Detailed competitors of Beenz
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Latest news on Beenz
Complete news archive for Beenz
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Frequently Asked Questions about Beenz
Beenz was founded in 1998 and raised its 1st funding round 1 year after it was founded.
Beenz is headquartered in Amsterdam, Netherlands.
Charles Cohen is the current CEO of Beenz. They have also founded this company.
Beenz is a funded company, having raised a total of $63.3M across 3 funding rounds to date.
Beenz, based in Amsterdam, focuses on handling marketing campaigns, offering loyalty programs, building customer loyalty, and coalition programs. A coalition loyalty program designed for online businesses to enhance customer retention. The company prioritizes operational excellence, innovation, and customer-centric approaches for success.
Beenz's top competitors include Bilt Rewards, Fetch and Nectar.
Beenz has 13 investors. Key investors include ING, Apax Partners, New World Development, GEDI, and Hikari Tsushin.