About Fetch
Fetch is a Retail company based in Madison (United States) founded in 2013 by Tyler Kennedy and Wes Schroll. Fetch is operated as a rewards app for earning gift cards. It operates on a Freemium and Advertising Model model in Retail and Technology sectors. Fetch has raised $582.55 million across 15 funding rounds from investors including YieldStreet, Morgan Stanley and Hamilton Lane. The company has 89 employees. Fetch was last valued at $2.5 billion in December 2022. Its chief executive, as recorded, is Wes Schroll. Its website fetch.com draws about 2.5 million monthly visits. Fetch offers products and services including Fetch Rewards App. Its focus areas include Mobile Apps and Rewards Platforms. Its legal entity is Fetch Rewards LLC. Its competitors include Bilt Rewards, Ziploop and TAP Network; 3 of its 3 listed competitors have raised funding.
Company details
Fetch is managed as a mobile application that allows users to earn points by shopping in-store or online with over 600 brands. Points can be redeemed for gift cards. Additional points are earned through mobile games and local offers. The app is supported by a browser extension for online deal discovery. Fetch operates in the rewards and loyalty sector, focusing on consumer engagement through gamification and partnerships with brands.
- Headquarters Madison, United States
- Employees 89
- Founders Tyler Kennedy, Wes Schroll
- Stage Unicorn
- SectorsRetailTechnology
- Website category Computers Electronics and Technology · Programming and Developer Software
- Email••••••••
- Phone•••• ••••
- Website fetch.com
- Social LinkedIn X Facebook Instagram YouTube
- Legal Name Fetch Rewards Llc
- Annual Revenue$995.32 K (USD)as on Dec 31, 2021
- Net Profit-$443.26 K (USD)as on Dec 31, 2021
- Total Equity Funding$582.55M (USD)
in 15 rounds
- Latest Funding Round$110M (USD), Debt – Conventional
Sep 2025
- InvestorsYieldStreet
& 31 more
- Employee Count89
Products & Services of Fetch
Fetch offers a comprehensive portfolio of products and services, including Fetch Rewards App.
Points are earned by shopping and redeemed for gift cards.
Apps and channels of Fetch
Fetch publishes 1 mobile app with over 10M+ downloads; its YouTube channel Fetch has 70.5K subscribers and 30 videos.
Videos from Fetch
The most watched videos on Fetch's YouTube channel, Fetch (70.5K subscribers). Click a video to play it here.
More on Fetch.
Funding Insights of Fetch
Fetch has successfully raised a total of $582.55M across 15 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $110 million completed in September 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $582.55M
- Total Rounds 15
- Last Round Debt – Conventional — $110M
- Investors Count 32
Latest 10 of 15 funding rounds of Fetch with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2025 | $110M | Debt – Conventional | – | – | |
| Mar 2024 | $50M | Debt – Conventional | – | – | |
| Apr 2022 | $240M | Series E | $2.5B | Hamilton Lane, SoftBank Vision Fund | |
| Apr 2022 | Debt – Conventional | – | – | ||
| Mar 2021 | $210.69M | Series D | – | SoftBank Vision Fund | |
| Oct 2020 | $80M | Series C | – | ICONIQ Growth | |
| Jul 2020 | $2.71M | Series C | – | – | – |
| Jul 2020 | $2.71M | Seed | – | – | – |
| Sep 2019 | $25M | Series C | – | Headline, Greycroft | – |
| Nov 2018 | $8M | Series B | – | Greycroft | – |
| Date | Valuation | Stage |
|---|---|---|
| Apr 2022 | $2.5B | •••••••• |
Full valuation and stage history of Fetch
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
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Last known valuation $2.5B (Dec 2022). 32 investors in total: 32 institutional.
Investors in Fetch
Fetch has secured backing from 32 investors, including institutional and venture fund investors. Prominent investors backing the company include YieldStreet, Morgan Stanley and Hamilton Lane.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investing with a focus on diversity and inclusion in the ecosystem. | gaingels.com | |||
Multiple sectors are targeted for venture capital investments by Greycroft. | greycroft.com | New York, United States | ||
Venture capital investment firm | dst-global.com | Menlo Park, United States | ||
Provider of investment management and real asset services | iconiqcapital.com | San Francisco, United States | ||
Venture capital investments in technology and startups. | 2016 | visionfund.com | London, United Kingdom | |
Investments are made in early-stage tech startups across multiple sectors. | headline.com | San Francisco, United States | ||
Seed, early, and growth stage VC firm investing in the US | archervc.com | Los Angeles, United States | ||
Venture capital is provided to technology companies by the firm. | iconiqgrowth.com | San Francisco, United States | ||
Investments are directed toward early-stage media and consumer marketing. | loebenterprises.com | New York, United States | ||
Tech focused early-stage micro VC firm investing in the US | greatoaksvc.com | New York, United States |
Investor details for Fetch
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Fetch
330 people are tracked at Fetch (104 in leadership, 1 in board & advisors, 225 in team); the tracked headcount is 89.
| Name | Role | Group |
|---|---|---|
Tyler Kennedy | Co-Founder | Leadership |
Wes Schroll | Co-Founder & CEO | Leadership |
Philip Nelson | Sr Partner Director | Leadership |
Cindy Chen | Senior Account Director | Leadership |
Jason Marker | Advisor To CEO | Leadership |
Brian Johnson | VP Support & Fraud Operations | Leadership |
Kevin Lubelczyk | Director, Partnerships | Leadership |
Uma Tailor | Sr. Director, Retail Industry Lead - Strategic & Enterprise | Leadership |
Quan Tran | Vice President, Retail | Leadership |
Rachel Ehrlich | General Manager | Leadership |
Dagny Nagengast | Senior Director - Industry Lead | Leadership |
Jacqueline Willemsen | General Manager Omnichannel & Agency Partnerships | Leadership |
Vanessa Teresi | Director Of Analytics | Leadership |
Michael Kent | President & COO | Leadership |
Victoria Niño | Senior Partner Director - Beauty | Leadership |
Shannon Marks | Director Of Analytics, Insights & Measurement | Leadership |
Zachary Thiede | Fraud Director | Leadership |
Berit O'Connor | General Manager, Household Essentials | Leadership |
Vasiliki V. | Director Of Visual Excellence | Leadership |
Christopher P. | VP Of Marketing, Digital | Leadership |
310 more people are available in the full profile.
Complete people profiles for Fetch
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Fetch
4 dated milestones of Fetch across 12 years, from founding to its latest funding, stage changes and deals.
- Founded Fetch is founded.
- Funding First funding round.
- Milestone Reaches Unicorn status.
- Funding Latest funding round, Debt – Conventional, of $110.0M.
Competitors of Fetch
Fetch has 3 listed competitors in our database, 3 of them funded. They include Bilt Rewards, Ziploop and TAP Network.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| biltrewards.com | 2021 | New York, United States | $957.52M | Reward-based rental management is facilitated via SaaS for residential properties. | ||
| ziploop.com | 2013 | Orinda, United States | $2.2M | Rewards and loyalty programs are provided via an app-based platform. | ||
| tapnetwork.io | 2018 | New York, United States | $150,000 | Rewards management platform |
Detailed competitors of Fetch
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
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Web traffic of Fetch
The website of Fetch (fetch.com) receives about 2.5M visits a month and ranks #28,503 among all websites worldwide, #3,608 in Programming and Developer Software.
- Monthly visits2.5M
▲ 4.6% vs previous month
- Unique visitors1.4M
per month
- Global rank#28,503
among all websites
- Category rank#3,608
Computers Electronics and Technology · Programming and Developer Software
- Bounce rate50%
- Pages per visit1.8
- Average visit55 sec
- DevicesDesktop 14% · Mobile 86%
Websites whose visitors overlap most with Fetch. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| github.com | 100% | 542.6M | #65 | View details | |
| darcyripper.com | 95% | View details | |||
| getadblock.com | 94% | #487 | View details | ||
| microsoft.com | 91% | 1.2B | #33 | View details | |
| treehouse.com | 83% | #7,933,524 | View details | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Fetch
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
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Verified entity values are shown only after access is granted.
Top companies in Food & Grocery Retail
3 companies that operate in the same segment as Fetch (Food & Grocery Retail) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Food and grocery deliveries are facilitated through an app-based platform. | 2013 | San Francisco, California, United States | USD 2.5 B | USD 10.72 B | 80,579 | |
Organic groceries are offered through an online membership platform. | 2013 | Los Angeles, California, United States | USD 332.18 M | |||
Online marketplace platform offering multi-category grocery products | 2012 | San Francisco, California, United States | USD 2.93 B | USD 3.74 B | 25,408 |
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Related news about Fetch
Complete news archive for Fetch
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Frequently Asked Questions about Fetch
Fetch was founded in 2013 and raised its 1st funding round 2 years after it was founded.
Fetch is headquartered in Madison, United States. It is registered at Madison, Wisconsin, United States.
Wes Schroll is the CEO of Fetch, as recorded in our data. They have also founded this company.
Fetch is a funded company, having raised a total of $582.55M across 15 funding rounds to date. The company's 1st funding round was a Series B of $8M, raised on Jan 2015.
Fetch has 89 employees.
Annual revenue of Fetch is $995.32K as on Dec 31, 2021.
Fetch is managed as a mobile application that allows users to earn points by shopping in-store or online with over 600 brands. Points can be redeemed for gift cards. Additional points are earned through mobile games and local offers. The app is supported by a browser extension for online deal discovery. Fetch operates in the rewards and loyalty sector, focusing on consumer engagement through gamification and partnerships with brands.
Fetch's top competitors include Bilt Rewards, Ziploop and TAP Network.
Fetch offers Fetch Rewards App.
Fetch has 32 investors. Key investors include YieldStreet, Morgan Stanley, Hamilton Lane, NielsenIQ, and TelevisaUnivision.
The valuation of Fetch is $2.5B as of Dec 2022.
Fetch operates through Fetch Rewards Llc.