NielsenIQ

Chicago, United States Founded: 2020 • Age: 6 yrs Listed Acquired By Advent International
Consumer insights and analytics are delivered to enterprises worldwide.

About NielsenIQ

NielsenIQ is a publicly listed company based in Chicago (United States) founded in 2020, and was acquired by Advent International in January 2021. Consumer insights and analytics are delivered to enterprises worldwide. It operates in the Retail and Technology sectors. The company has 38,630 employees. NielsenIQ has completed 8 acquisitions, including CGA, CiValue and Cornerstone Capabilities. Its website nielseniq.com draws about 1.3 million monthly visits. Its Indian entity Nielseniq (India) Private Limited reported revenue of ₹1,591 Cr. Its focus areas include Enterprise Applications, MarketingTech, Marketing Research and Consumer Insights. Its competitors include Earnest Analytics, Connectbase and Suzy; 3 of its 3 listed competitors have raised funding.

Company details

NielsenIQ was founded in 2020 and is headquartered in Chicago, United States. The company operates as a consumer insights platform within the data analytics sector. Insights, data, and analytics on consumer buying behavior are provided to businesses. Audience measurement data and analytics are offered to assess reach, engagement, and demographics across various media channels, supporting informed decision-making processes.

  • Headquarters Chicago, United States
  • Employees 38,630
  • Stage Public
  • Sectors
    Retail
    Technology
  • Website category Business and Consumer Services · Marketing and Advertising
  • Email
    ••••••••
  • Website nielseniq.com/global/en
  • Social LinkedIn X Facebook Instagram YouTube
  • Acquired by Advent International (Jan 2021)
  • Legal Name Niq Global Intelligence Plc
Key Metrics
  • Indian entity revenue
    ₹1,591 Cr

    FY 2025 · +20% YoY

  • Indian entity net profit
    ₹108 Cr

    FY 2025 · 7% margin

  • Indian entity EBITDA
    ₹265 Cr

    FY 2025 · 17% margin

  • Investors
  • Employee Count
    38,630
  • Investments & Acquisitions
    CGA

    & 7 more

  • Acquired by

Apps and channels of NielsenIQ

its YouTube channel NielsenIQ Global has 5.71K subscribers and 30 videos.

NielsenIQ Global
YouTube 5.71K subscribers 30 videos Science & Technology
Open channel

Videos from NielsenIQ

The most watched videos on NielsenIQ's YouTube channel, NielsenIQ Global (5.71K subscribers). Click a video to play it here.

Crafting the perfect click
4.6K views
NIQ CEO Jim Peck's Keynote Speech from the 2024 Senior Leadership Meeting
2.7K views
90 Seconds with NIQ Prime Day 2025
1K views
WHAT MAKES C360 SPECIAL? 2025 Recap Featuring Daymond John, Scott Galloway, Katie Linendoll, and NIQ
673 views

More on NielsenIQ Global.

Investors in NielsenIQ

NielsenIQ has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Advent International.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Private equity firm focused on multiple sectors
adventinternational.comSao Paulo, Brazil
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Investor details for NielsenIQ

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Board of directors of Nielseniq (India) Private Limited (NielsenIQ)

Nielseniq (India) Private Limited is the primary company behind NielsenIQ. The board of Nielseniq (India) Private Limited currently have 8 directors; the longest-serving is Sagar Parikh, appointed in 2022. 28 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Sagar Parikh
DIN 07957784
Director03 Oct 20224 yrs 1 moNielseniq (India) Private Limited
Su Yng Loh
DIN 10302630
Director11 Sep 20233 yrs 1 moNielseniq (India) Private Limited
Vijay Hemraj Udasi
DIN 02764481
Director30 Sep 20242 yrs 1 moNielseniq (India) Private Limited
Joseph A Ellis
DIN 10909416
Additional Director17 Jun 20251 yr 4 moNielseniq (India) Private Limited
Biswajit Panda
DIN 11142754
Director17 Jun 20251 yr 4 moNielseniq (India) Private Limited
Amit Kumar Jain
DIN 11232713
Director21 Aug 20251 yr 2 moNielseniq (India) Private Limited
Nagarajan Sethuraman
DIN 10346110
Additional Director27 Oct 20251 yrNielseniq (India) Private Limited
Akash Arvind Mody
DIN 10909406
Additional Director27 Oct 20251 yrNielseniq (India) Private Limited

People of NielsenIQ

449 people are tracked at NielsenIQ (211 in leadership, 238 in team); the tracked headcount is 38,630.

NameRoleGroup
Angelina Capone
Director - Advanced AnalyticsLeadership
Amanda Rook
Vice President, Strategic Analytics & Insights Beval Leader, Business PartnerLeadership
Andres Herrera
Associate Client DirectorLeadership
Jawwad Riaz
Global Client Business Partner - Global Clients GroupLeadership
Akram abu Hassan
Associate Director | Intelligent Analytics | UAE And KSA At NielseniqLeadership
Joel C.
Director Of Cyber Threat OperationsLeadership
Vijai Gnanavel
Director HR (market)Leadership
Jérôme Pilliet
Associate Director Software EngineeringLeadership
Amy Dodge
Director, HR Business Partner, Global Revenue And TransformationLeadership
Joanna Kagankiewicz
Vice President HRLeadership
Zach Point
Associate Director, Government & Public SectorLeadership
Geoff Pattison
Senior Vice President, Strategic Retail AccountsLeadership
Daneel Petersen
Director - NA Retail CollaborationLeadership
Khalfan Cheema
Vice President - Global Strategy & Commercial TransformationLeadership
Ben MacEdo
Managing Director, Strategic Analytics And Insights North AmericaLeadership
Cassie Remington
Associate Client DirectorLeadership
Jim Peck
Executive Chairman & CEOLeadership
Gabriel Moreau
Vice President - Sales, QuebecLeadership
Nyron Latif
Global Head Of Operations At @nielseniqLeadership
Carolyn O'Neill
Vp, Product Go-to-marketLeadership

429 more people are available in the full profile.

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IPO & Listings of NielsenIQ

NielsenIQ is a publicly listed company on the NYSE with ticker symbol NIQ in USA, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.

  • IPO date23 Jul 2025
  • Listed onNYSE: NIQ
  • Listed entityNIQ Global Intelligence plc
  • Exchange sectorTechnology services
  • ISINIE000JMT8VI3
  • Share price$18.31 (+0.77% on the day) · 2026-10-13
  • Market capitalisation$5.40B
  • EPS (diluted, trailing year)$-1.19
  • Volume (last session)760,496

Financials of NielsenIQ

Figures of Nielseniq (India) Private Limited, the primary company behind NielsenIQ, for FY 2025. Revenue was ₹1,591 Cr (+20% year on year). Net profit was ₹108 Cr (7% margin). EBITDA was ₹265 Cr (17% margin). Revenue has grown at a compounded annual rate of +37% over three years and +13% over five years.

  • ₹1,591 CrRevenue · FY 2025 · +20% YoY
  • ₹108 CrNet profit · 7% margin
  • ₹265 CrEBITDA · 17% margin
  • ₹23.26 CrPaid-up capital
  • 8,514Employees (provident fund records)
  • +37%Revenue CAGR, 3 years
  • +13%Revenue CAGR, 5 years
Exchange-reported annual figures
YearRevenueNet incomeEBITDA
2025$4.20B-$353.3M$879.3M
2024$3.97B-$810.5M$799.5M
2023$3.34B-$467.2M$594.8M
2022$2.79B-$316.7M$462.2M

Balance sheet, profit and loss, cash flow and ratios of Nielseniq (India) Private Limited are on its company page.

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Detailed financial statements for NielsenIQ

Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.

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Investments & Acquisitions by NielsenIQ

NielsenIQ has strategically engaged in corporate development activities, having acquired 8 companies. Notable acquisitions include CGA, CiValue and Cornerstone Capabilities.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
AI-based flavor profiling analytics solutions are provided for food manufacturers.
gastrograph.comState College, United States2010Apr 2025••••
Provider of nutrition consulting services
cgastrategy.comStockport, United Kingdom1990Jun 2022••••
Customer Analytics and Personalized Recommendation platform
civalue.comTel Aviv, Israel2014Mar 2022••••
Cloud based marketing intelligence platform
foxintelligence.ioParis, France2016Dec 2021••••
Analytics platform is offered for omni-channel FMCG companies.
dataimpact.ioParis, France2014Sep 2021••••
Provider of customer insights for online businesses
rakutenintelligence.comSan Mateo, United States2010Sep 2021••••
Predictive pricing analytics and tools are provided for consumer goods.
cornerstonecapabilities.comToronto, Canada2014Jul 2021••••
Provider of product data authentication solutions for retail stores and brands
labelinsight.comChicago, United States2008May 2021••••
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Timeline of NielsenIQ

11 dated milestones of NielsenIQ across 5 years, from founding to its latest funding, stage changes and deals.

  1. Founded NielsenIQ is founded.
  2. Exit Acquired by Advent International.
  3. Acquisition Acquires Label Insight.
  4. Acquisition Acquires Cornerstone Capabilities.
  5. Acquisition Acquires DataImpact.
  6. Acquisition Acquires Rakuten Intelligence.
  7. Acquisition Acquires Foxintelligence.
  8. Acquisition Acquires CiValue.
  9. Acquisition Acquires CGA.
  10. Acquisition Acquires Gastrograph.
  11. IPO Lists on the stock exchange (IPO).

Competitors of NielsenIQ

NielsenIQ has 3 listed competitors in our database, 3 of them funded. They include Earnest Analytics, Connectbase and Suzy.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
earnestanalytics.com2012New York, United States$33.5M
Consumer intelligence data is analyzed via an online research platform.
connectbase.com2015Westborough, United States$53.8M64
SaaS-based platform offering networking solutions for buyers and sellers
suzy.com2009New York, United States$107.65M97
Customer targeting and feedback management platform is utilized for insights.
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Detailed competitors of NielsenIQ

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Web traffic of NielsenIQ

The website of NielsenIQ (nielseniq.com) receives about 1.3M visits a month and ranks #20,928 among all websites worldwide, #552 in Marketing and Advertising.

  • Monthly visits
    1.3M

    ▼ 27.1% vs previous month

  • Unique visitors
    672.5K

    per month

  • Global rank
    #20,928

    among all websites

  • Category rank
    #552

    Business and Consumer Services · Marketing and Advertising

Similar websites

Websites whose visitors overlap most with NielsenIQ. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
samplicio.us
samplicio.us
100%
#3,693–
nielsen.com
91%
2.5M#16,852View details
surveys.com
84%
#27,460View details
ipsosisay.com
ipsosisay.com
83%
#10,481–
quicksurveys.com
82%
680.7K#54,365View details
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
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All 40 similar websites and full traffic analytics for NielsenIQ

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Top companies in Autonomous & In-Store Retail Tech

3 companies that operate in the same segment as NielsenIQ (Autonomous & In-Store Retail Tech) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Point-of-sale financing is facilitated via an online platform for retailers.
2016Los Angeles, California, United StatesUSD 158.63 M576
POS solutions are provided for retail businesses.
2009San Francisco, California, United StatesUSD 519.75 MUSD 24.19 B6,214
Provider of cloud-based POS software solutions for businesses and service providers
1999San Francisco, California, United StatesUSD 923 M2,684
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Related news about Nielseniq

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Frequently Asked Questions about NielsenIQ

NielsenIQ was founded in 2020.

NielsenIQ is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.

NielsenIQ has 38,630 employees.

The primary company behind NielsenIQ, Nielseniq (India) Private Limited, reported revenue of ₹1,591 Cr for FY 2025, up 20% year on year.

NielsenIQ was founded in 2020 and is headquartered in Chicago, United States. The company operates as a consumer insights platform within the data analytics sector. Insights, data, and analytics on consumer buying behavior are provided to businesses. Audience measurement data and analytics are offered to assess reach, engagement, and demographics across various media channels, supporting informed decision-making processes.

NielsenIQ's top competitors include Earnest Analytics, Connectbase and Suzy.

Yes, NielsenIQ is publicly traded on NYSE under the ticker symbol NIQ.

NielsenIQ has made 8 acquisitions, including CGA, CiValue, and Cornerstone Capabilities.

NielsenIQ has 1 investor. Key investors include Advent International.

NielsenIQ operates through Nielseniq (India) Private Limited.

Yes. NielsenIQ was acquired by Advent International in January 2021.

The legal entities of NielsenIQ currently have 9 directors, including Su Yng Loh, Nagarajan Sethuraman, Poonam Kotwani and others.

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