NielsenIQ

Chicago, United States Founded: 2020 • Age: 6 yrs Acquired By Advent International
Consumer insights and analytics are delivered to enterprises worldwide.
Annual revenue $4.3B Latest available
Total funding - Funding intelligence
Employees 38630 Tracked headcount
Investors 1 Known backers
Products - Services tracked
Competitors 10 Brand Intelligence

About NielsenIQ

NielsenIQ is a company based in Chicago (United States) founded in 2020 was acquired by Advent International in January 2021. The company has 38,630 employees as of December 31, 2024. NielsenIQ has completed 8 acquisitions, including CGA, CiValue and Cornerstone Capabilities. NielsenIQ operates in a competitive market with competitors including Cint, Earnest Analytics, Connectbase, Suzy and Numerator, among others.

  • Headquarter Chicago, United States
  • Employees 38630 as on 31 Dec, 2024
  • Stage Public
  • Sectors
    Retail
    Technology
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Niq Global Intelligence Plc
Operational Areas
Retail → Retail Technology & Automation Unlock Sub-Sector Unlock Segment
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $4.3 B (USD)
    18.96
    as on Dec 31, 2024
  • Net Profit
    -$795.26 M (USD)
    -57.45
    as on Dec 31, 2024
  • EBITDA
    $865.03 M (USD)
    34.52
    as on Dec 31, 2024
  • Latest Funding Round
    Not available
  • Investors
  • Employee Count
    38630

    as on Dec 31, 2024

  • Investments & Acquisitions
    CGA

    & 7 more

  • Acquired by
    Advent International

    (Jan 04, 2021)

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

IPO & Listings of NielsenIQ

NielsenIQ is a publicly listed company on the NYSE with ticker symbol NIQ in USA, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.

Exchange: NYSE · Ticker: NIQ · Sector: Technology services · USA

People of NielsenIQ

Headcount 10000+
Employee Profiles 449
Employee Profiles
People
Paula Baquero
Price And Promotion Associate Manager/analytic Lead | NA Manufacturers | Advanced Analytics
People
Amanda Rook
Vice President, Strategic Analytics & Insights Beval Leader, Business Partner
People
Kenneth James
Support Specialist
People
Andres Herrera
Associate Client Director

Unlock access to complete

Funding Insights of NielsenIQ

Premium access

Detailed funding history for NielsenIQ

Round names, dates, amounts, investors, and valuation history require an active premium plan.

  • Round names and dates
  • Funding amounts
  • Participating investors
  • Valuation history

Verified entity values are shown only after access is granted.

Investors in NielsenIQ

NielsenIQ has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Advent International.

All
Venture Fund
Investor Description Founded Year Domain Location
Private equity firm focused on multiple sectors
Locked Locked Locked
Premium access

Investor details for NielsenIQ

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by NielsenIQ

NielsenIQ has strategically engaged in corporate development activities, having acquired 8 companies. Notable acquisitions include CGA, CiValue and Cornerstone Capabilities.

Investments
Premium access

Investment portfolio details for NielsenIQ

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Acquisitions
Company Name Description Domain Location Founded Year Amount
Cloud based marketing intelligence platform
Locked Locked 2016 Locked
Customer Analytics and Personalized Recommendation platform
Locked Locked 2014 Locked
Predictive pricing analytics and tools are provided for consumer goods.
Locked Locked 2014 Locked
Premium access

Complete acquisition details for NielsenIQ

Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.

  • Transaction dates
  • Acquired stakes
  • Disclosed values
  • Domains and locations

Verified entity values are shown only after access is granted.

Financial Statements - NielsenIQ

Premium access

Detailed financials for NielsenIQ

Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.

  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

Verified entity values are shown only after access is granted.

Nielseniq Comparisons

NielsenIQ Primary company
Description
Consumer insights and analytics are delivered to enterprises...
Location
Chicago, United States
Founded Year
2020
Annual Revenue
$4.3 B (USD)
Net Profit
-$795.26 M (USD)
EBITDA
$865.03 M (USD)
Employees
38,630
As of 2024
Premium access

Peer comparison for NielsenIQ

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

Verified entity values are shown only after access is granted.

+
Add Comparison
Available on Premium

Competitors of NielsenIQ

NielsenIQ operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cint, Earnest Analytics, Connectbase, Suzy and Numerator, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Market research platform linking buyers and suppliers of online samples.
Locked Locked Locked
Consumer intelligence data is analyzed via an online research platform.
Locked Locked Locked
SaaS-based platform offering networking solutions for buyers and sellers
Locked Locked Locked
Customer targeting and feedback management platform is utilized for insights.
Locked Locked Locked
Consumer purchasing behavior is analyzed via market research and insights.
Locked Locked Locked
Consumer insights are generated through AI-driven visual research tools.
Premium access

Detailed competitors of NielsenIQ

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

Verified entity values are shown only after access is granted.

Latest news on Nielseniq

Premium access

Complete news archive for NielsenIQ

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about NielsenIQ

NielsenIQ was founded in 2020.

NielsenIQ is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.

As of Dec 31, 2024, the latest employee count at NielsenIQ is 38,630.

Annual revenue of NielsenIQ is $4.3B as on Dec 31, 2024.

NielsenIQ was founded in 2020 and is headquartered in Chicago, United States. The company operates as a consumer insights platform within the data analytics sector. Insights, data, and analytics on consumer buying behavior are provided to businesses. Audience measurement data and analytics are offered to assess reach, engagement, and demographics across various media channels, supporting informed decision-making processes.

NielsenIQ's top competitors include Earnest Analytics, Cint and Connectbase.

Yes, NielsenIQ is publicly traded on NYSE under the ticker symbol NIQ.

NielsenIQ has made 8 acquisitions, including CGA, CiValue, and Cornerstone Capabilities.

NielsenIQ has 1 investor. Key investors include Advent International.

The ticker symbol of NielsenIQ is NIQ on NYSE.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available